Corsum Consulting 
Issue: #33November / 2011  
Are You Building Business Value?

The Building Business Value newsletter has one purpose - to assist midmarket business leaders in their never-ending quest to build better companies. Whether you are the CEO of your own company, a senior manager of a business unit, or a leader in a company that serves those in the mid market, you will find something in each newsletter to help you serve your stakeholders.  Each month we will cover a variety of topics, all focused on leading in the mid market.
 
We are very conscious that you spend much of your day buried in e-mail, so it is with your permission that we send this newsletter your way.
 
Building Value on the Farm in Tough Times 
What are your company's core competencies and skills?

 

 I grew up on a dairy farm in North East Pennsylvania.  Not a large dairy, only about forty milking head out of a total herd of sixty or so.  It seems unfathomable to me now that my parents raised eight children on a 130 acre dairy farm.  But during the 1960's, much like now, farmers supplemented their income with other sources of income.  We happened to run a tavern.  An odd combination I know, but it seemed to work.

On a recent visit to Wayne County, PA, I met a family friend running one of the few dairy's still operating in my old stomping grounds.  While engaging in small talk on the prices of gasoline, my friend commented that the price of everything seems to be going up ... except for the price of milk.  She said she sells her milk for $11.50 per hundredweight.  That might sound fine until you realize it costs her $16 to produce that much milk.  And it's been that way for about a year.  It doesn't take an economist to figure out that this is a bad time to be a farmer. 

 

Read More ...

Good Reads... 
My latest favorites

 

Dynamic CollaborationRay Schwemmer and Rick Havrilla have done us a great favor. They've found a way to take a complex technical problem and present the challenges, benefits, facts and issues in such a way that we can make informed decisions. Rolling out a collaboration solution for a large enterprise is no easy task but getting the skinny on just how it might unfold is a huge benefit. Dynamic Collaboration is an honest look at the state of the collaboration market. CIO's, Program Managers and any executive considering an investment in a collaborative solution for their enterprise would be well served in reading Dynamic Collaboration.

 

Dynamic Collaboration: How to Share Information, Solve Problems, and Increase Productivity without Compromising Security

by Rick Havrilla, Ray Schwemmer 

 

 Buy now from

Buy from Amazon

 

View our profile on LinkedIn Visit me on LinkedIn for more reviews

 

Is Your Strategy in Place for 2012?

 

"Strategy 2012" is a short but intense planning process designed to establish a clear direction and create alignment among the company's leadership. The lack of a clear, concise, and actionable direction often leaves company leadership rudderless.

 

Strategy 2012

 

Our four step process will create three transformational, strategic initiatives based on your current situation, the market conditions, and your long range objectives. When executed, each initiative will move your company in the right direction.

 

Testimonials

 

"Gave me different tools to analyze where we are and a new perspective on how to get to where we want to go"

 

"This is a low risk/high impact - a no brainer"

 

"This can help my leadership team really get it"

 

"Helped me make sure everyone is on the same page and has the same vision"

 

"I realized the internal processes were not keeping up with the external processes in the company"

 

"Presented a simple way to list the top things we have to do"

 

 

We'll also provide a complimentary individual
"Executive Success Insights®" profile to the leadership team, which will enhance communications and give you a running start in implementing your strategy.

 

 

Strategy 2012

 

When Growth Finally Kicks In 
An essential part of the survival of any organization.

Growth is an essential part of the survival of any organization.  Just as any organism will die without growth, organizations will stagnate and eventually suffer if they are not constantly growing.  But growth is the most difficult day-to-day task facing an executive.  How much should you grow and in what direction?  These seem to be life-or-death decisions. There are ways, however, of managing growth that achieve objectives effectively and organically.

 

Read More ...



As a business operator, I have been in a position to lead a company during troubled times.  Concerns over the direction of the company, sleepless nights worrying about debt and cash flow, high anxiety over closing a deal or a transaction - the challenges seem endless. But I've also experienced the highs of leadership - the real joy of meeting client needs, the fulfillment of shaping a team, and the satisfaction of watching a vision become a reality. As tough as it can be, there is really nothing quite like being a leader in the midmarket.

It is my sincere desire that this newsletter will support leaders in the midmarket as they navigate their way to building stronger, more valuable companies. I welcome your comments.

Sincerely,
 
Marty

Martin O'Neill
Corsum Consulting, LLC
 
In This Issue
Building Value on the Farm in Tough Times
Good Reads
When Growth Finally Kicks In
Quote of the Month
           
     

   
   
  
 Developing the Next Generation of Leaders
 
Our Next Generation Leader Program has become very popular. Please help us improve the program by taking a Survey on the development of NEXT GENERATION LEADERS and become eligible to win a $100 Amazon Gift Card
 

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Marty O'Neill
Marty O'Neill
Marty O'Neill founded Corsum Consulting, which focuses on one goal:  helping companies build business value.  He is a frequent speaker and consultant on leadership, corporate culture and building business value and is the author of The Power of an Internal Franchise (Third Bridge Press),
Building Business Value (Third Bridge Press) and the co-author of Act Like an Owner (Wiley).  As a business operator, Marty started and sold a company, positioned another for an LBO, and helped a third sell for a significant premium.  Marty lives on the Magothy River in Maryland with his wife and three children.

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Luke Garwood
Luke Garwood

Luke Garwood has owned and operated technology-based businesses for the past 21 years. He has professional experience in leading Information Technology (IT), Systems Integration, and Construction companies. His specialization is in operational excellence. He has been heavily involved in start-up and high-growth companies for most of his career. He has extensive experience in the overall development and delivery of technology-based solutions, services, and products to the commercial, federal, state, and non-profit sectors. Luke has performed many functions across the companies he has been involved with to include general operations, service delivery, product management, sales, marketing, strategic planning, leadership development and vendor management.

 

 

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Hinge Marketing 

Online Marketing for Professional Services Firms: How Digital Marketing Delivers Faster Growth and Higher Profits  

 

Download your FREE copy now!


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The Power of an Internal Franchise

 

Building Business Value

 

Act Like an Owner

 

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"The challenge of every team is to build a feeling of oneness, of dependence on one another because the question is usually not how well each person performs, but how well they work together."

 

~ Vince Lombardi  

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