Link to Corsum.comBuilding Business Value
Issue: #15 May / 2010  


The Building Business Value newsletter has one purpose - to assist midmarket business leaders in their never-ending quest to build better companies. Whether you are the CEO of your own company, a senior manager of a business unit, or a leader in a company that serves those in the mid market, you will find something in each newsletter to help you serve your stakeholders.  Each month we will cover a variety of topics, all focused on leading in the mid market.
 
We are very conscious that you spend much of your day buried in e-mail, so it is with your permission that we send this newsletter your way.
 
Keep Exit Strategy in Mind ...
But Stay Focused on Value
 
In his book "Mission Possible", Ken Blanchard describes a present curve and a future curve.  On an X/Y axis, the present curve is a gentle slope pointing, one hopes, upward.  That upward tic is the gain represented by incremental growth due to increased operational effectiveness. Of course, it's the transformational initiatives that give your company that hyperbolic or hockey stick growth, so you want to have people working on both kinds of items.  Jeanne Lee, in her Forbes article on Exit Strategies discusses midmarket leaders struggling to make good exit decisions in a rough economy.  It is true, it is always more difficult to lead when times are tough, but never loose focus on building value and exit strategy questions will be much easier to answer.  Choosing the right initiatives can help you stay focused on value building.
 
Do You Have a Copy of Our 2010 Seminar Catalog? 
 
Most employees are conditioned to view themselves as one-dimensional in relation to their company - as a salesperson, or an engineer, or a manager.  But imagine the possibilities if everyone in your organization started thinking and acting like they owned the place.  Imagine if your employees shared the same beliefs, both in their abilities and in the purpose of your business, and focused all their energies on making that business successful - knowing that they in turn would become successful as well.  The Corsum Consulting workshops and seminars are designed to help individuals develop their full potential.  We offer a wide range of seminars focused on developing talent that benefits the company and their employees.
 
 

2010 Corsum Consulting Seminar Catalog

 
 
 
 
The Triple Bottom Line Creates Business Value 
Expand Your Concept 
 
I had lunch  with an old colleague a while ago and he reintroduced me to the concept of the Triple Bottom Line. Alan Randolph is the Professor of Management and Global Business in the business school at the University of Baltimore and the author of "Three Keys to Empowerment". As our conversation drifted around concepts of empowerment and value drivers, Alan reminded me of the concept developed by Ken Blanchard, Alan and others at The Ken Blanchard Companies.
 
It goes something like this. Companies should certainly strive to achieve results in EBITDA or the traditional bottom line. That almost goes without saying. But they should also expand their concept of a bottom line to include being considered the employer of choice and the investment of choice. So if it all comes together, you'll strive for the best profits, the best place to work and the best place to invest.
 


As a business operator, I have been in a position to lead a company during troubled times.  Concerns over the direction of the company, sleepless nights worrying about debt and cash flow, high anxiety over closing a deal or a transaction⎯the challenges seem endless.  But I've also experienced the highs of leadership⎯the real joy of meeting client needs, the fulfillment of shaping a team, and the satisfaction of watching a vision become reality.  As tough as it can be, there is really nothing quite like being a leader in the midmarket.

It is my sincere desire that this newsletter will support leaders in the midmarket as they navigate their way to building stronger, more valuable companies.  I welcome your comments.

Sincerely,
 
Marty

Martin O'Neill
Corsum Consulting, LLC
 
 
In This Issue
Keep Exit Strategy in Mind
Corsum Consulting Seminar Catalog
The Triple Bottom Line
About Marty
           
        
 
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Marty O'Neill
Marty O'Neill
Marty O'Neill founded Corsum Consulting, which focuses on one goal:  helping companies build business value.  He is a frequent speaker and consultant on leadership, corporate culture and building business value and is the author of Building Business Value  (Third Bridge Press) and the co-author of Act Like an Owner (Wiley).  As a business operator, Marty started and sold a company, positioned another for an LBO, and helped a third sell for a significant premium.  Marty lives on the Magothy River in Maryland with his wife and three children.

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Building Business Value: How to Command a Premium Price for Your Midsized Company
by Martin O'Neill (Third Bridge Press)
Hardcover
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Act Like an Owner Owner: Building an Ownership Culture
by Martin O'Neill (Wiley)
Hardcover
List Price: $39.95
Our Price: $24.53
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