The Building Business Value newsletter has one purpose - to assist midmarket business leaders in their never-ending quest to build better companies. Whether you are the CEO of your own company, a senior manager of a business unit, or a leader in a company that serves those in the mid market, you will find something in each newsletter to help you serve your stakeholders. Each month we will cover a variety of topics, all focused on leading in the mid market. We are very conscious that you spend much of your day buried in e-mail, so it is with your permission that we send this newsletter your way.
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How Do You Conquer an Island?
Shift your perspective
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When Alexander the Great decided that the island of Tyre was between him and the total domination of the known world, you might think the question he and his land based army would ask would be, how do you conquer an island? But Alexander, perhaps that's why we call him Great, reshaped the problem and asked a completely different question.
In his 2004 book, "The Wisdom of Alexander the Great", Lance Kurke, Ph.D. uses the leadership lessons of this historical figure to challenge how we think about seemingly intractable problems.
Read More ...
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The Power of an Internal Franchise
What if all your employees clearly understood the purpose of your business and focused all their energies on making it successful? Imagine the possibilities if everyone in your organization started thinking and acting like an owner of the bussiness.

The Power of an Internal Franchise offers the tools and strategies to build an ownership culture, put it to work in your business, and share the rewards of ownership with everyone.
You'll discover how to
- Find and keep engaged and entrepreneurial employees
- Brand your workplace and create a destination for employees
- Define your company's operating model and then share it with your employees
- Link employee behavior with business performance
- Focus your entire organization on a business goal
"The Power of an Internal Franchise gives leaders another set of tools to grow their business, build a more engaged workforce, and create an environment where people can become the best version of themselves."
~ Matthew Kelly, New York Times best-selling author of The Dream Manager
Release the power of your people to make your business a raging success!
Order Your Copy Now
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Good Reads .....
My Latest Favorites
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Trust Me
by Nick Morgan
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Tyranny of the Urgent
If Everything is Urgent, Then Nothing is Urgent
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I was introduced to this term while running a planning offsite for a client. I can't get it out of my head.
Most of us are familiar with Stephen Covey's concept of the four quadrants. Covey's tool is great for effectively managing your time and many leaders in the midmarket use some form of the four quadrants. You know the drill. Your break down your daily activities into categories based on whether they are urgent (not urgent) or important (not important).
Rule one for the leader who is aiming to build business value is this: stop focusing on anything that doesn't add value. Sounds simple, even juvenile at times, but it can be oh so hard to do. But you must find ways to move beyond the "hair on fire" approach to management, the lurching from crisis to crisis that bedevils so many CEOs.
But this term "tyranny of the urgent' reflects how many organizations establish priorities. So many organizations find themselves going from crisis to crisis. Even the routine becomes a crisis.
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As a business operator, I have been in a position to lead a company during troubled times. Concerns over the direction of the company, sleepless nights worrying about debt and cash flow, high anxiety over closing a deal or a transaction - the challenges seem endless. But I've also experienced the highs of leadership - the real joy of meeting client needs, the fulfillment of shaping a team, and the satisfaction of watching a vision become a reality. As tough as it can be, there is really nothing quite like being a leader in the midmarket.
It is my sincere desire that this newsletter will support leaders in the midmarket as they navigate their way to building stronger, more valuable companies. I welcome your comments.
Sincerely,
Marty
Martin O'Neill Corsum Consulting, LLC
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| Marty O'Neill | Marty O'Neill founded Corsum Consulting, which focuses on one goal: helping companies build business value. He is a frequent speaker and consultant on leadership, corporate culture and building business value and is the author of The Power of an Internal Franchise (Third Bridge Press), Building Business Value (Third Bridge Press) and the co-author of Act Like an Owner (Wiley). As a business operator, Marty started and sold a company, positioned another for an LBO, and helped a third sell for a significant premium. Marty lives on the Magothy River in Maryland with his wife and three children.
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"Never let the urgent crowd out the important"
~ Kelly Catlin Walker
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