Link to Corsum.comBuilding Business Value
Issue: #16June / 2010  


The Building Business Value newsletter has one purpose - to assist midmarket business leaders in their never-ending quest to build better companies. Whether you are the CEO of your own company, a senior manager of a business unit, or a leader in a company that serves those in the mid market, you will find something in each newsletter to help you serve your stakeholders.  Each month we will cover a variety of topics, all focused on leading in the mid market.
 
We are very conscious that you spend much of your day buried in e-mail, so it is with your permission that we send this newsletter your way.
 
Corsum Consulting
Growth Strategies Summits

Corsum Consulting is finalizing plans for a nation-wide series of "Growth Strategies Summits". The first two of seven summits will be held in the Mid-Atlantic region. The "Growth Strategies Summits" are half-day workshops for mid-market executives on How to Build Value, How to Grow Fast and How to Exit Right.
 
Please hold the following dates and look for registration details in July:

August 18, 2010 - Center Club, Baltimore, Maryland
September 15, 2010 - Tower Club, Vienna, Virginia
Benefits of Baselining Your Company
Transformational Initiatives
Evaluating how well your company is doing today will provide an important baseline in your value-building process.

Before you can start thinking about the transformational initiatives that will take your enterprise from where it is to the place where it can command the highest premium, you've got to talk seriously with company leaders about where your company is right now. You need to get everybody's perceptions of the company as it exists today out on the table.

Read more ...

 
        2010 Next Generation Indie Book Awards

"Building Business Value," published byThird Bridge Press, was recently named a Finalist for the 2010 Indie Book Awards.  The Indie Book Awards were established to recognize and honor the most exceptional independently published books in 60 different categories, for the year, and is presented by Independent Book Publishing Professionals Group in cooperation with Marilyn Allen of Allen O'Shea Literary Agency.

2010 Next Generation Indie Book Awards

Building Business Value is available from Amazon.com
 
An Entrepreneurial Hiring Process 
Qualify, Assess, Educate
 
Your hiring process should quickly qualify the candidate, make a cultural fit assessment and then educate the prospect on what it will take to be successful in your firm.

Most hiring processes are biased towards identifying a skill match. Companies spend a great deal of time grilling employment candidates on specific issues such as years of experience, their credentials, and their technical ability in areas like sales, management, technology, or operations. When they find someone with a solid set of skills, they hire them. But what about attitude? What about cultural fit?

Read More...


As a business operator, I have been in a position to lead a company during troubled times.  Concerns over the direction of the company, sleepless nights worrying about debt and cash flow, high anxiety over closing a deal or a transaction - the challenges seem endless. But I've also experienced the highs of leadership - the real joy of meeting client needs, the fulfillment of shaping a team, and the satisfaction of watching a vision become a reality. As tough as it can be, there is really nothing quite like being a leader in the midmarket.

It is my sincere desire that this newsletter will support leaders in the midmarket as they navigate their way to building stronger, more valuable companies. I welcome your comments.

Sincerely,
 
Marty

Martin O'Neill
Corsum Consulting, LLC
 
 
In This Issue
Growth Strategies Summits
Benefits of Baselining Your Company
2010 Indie Book Awards
An Entrepreneurial Hiring Process
About Marty
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Marty O'Neill
Marty O'Neill
Marty O'Neill founded Corsum Consulting, which focuses on one goal:  helping companies build business value.  He is a frequent speaker and consultant on leadership, corporate culture and building business value and is the author of Building Business Value (Third Bridge Press) and the co-author of Act Like an Owner (Wiley).  As a business operator, Marty started and sold a company, positioned another for an LBO, and helped a third sell for a significant premium.  Marty lives on the Magothy River in Maryland with his wife and three children.

Read Marty's Blog
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'The task of the leader is to get his people from where they are to where they have not been.'

~ Henry Kissinger
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Building Business Value: How to Command a Premium Price for Your Midsized Company
by Martin O'Neill (Third Bridge Press)
Hardcover
List Price: $22.95
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Act Like an Owner Owner: Building an Ownership Culture
by Martin O'Neill (Wiley)
Hardcover
List Price: $39.95
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