|
School of Business Study Finds that Facebook and Twitter Symbols Subconsciously Influence Online Buying Decisions
|
A new School of Business study found that that the display of a social media icon, such as a Facebook "Like" button or a Twitter symbol on a shopping website, increases the likelihood that consumers will buy some products and reduces the likelihood that they will buy others.
READ MORE
|
White House Recognizes School Lecturer and Alumna as an Entrepreneurial Mentor and "Champion of Change"
|
|
The White House honored Susan Amat (BLA '01, MBA '04, PhD '08), a management and marketing lecturer at the School of Business, as one of eleven "Champions of Change" for outstanding leadership in entrepreneurial mentoring, counseling and training.
|
CFOs Urged to Understand What They're Acquiring When Making the Deal, in Talk Co-Hosted by School and CFO Alliance
 |
|
When considering acquisitions and mergers, CFOs often fail to take into account the culture, strategy and execution of the company they are looking at, all of which can play an integral role in the success, or failure, of a deal.
|
School of Business Student Venture Featured Among Inc. Magazine's "Coolest College Start Ups"
|
|
School of Business freshman and CEO of EarTop Technologies LLC, Ketan Rahangdale, was recently featured on Inc.com's 2012 List of Coolest College Start Ups and its 2012 List of Hot Dorm Room Inventions.
READ MORE
|
School of Business Students Sweep Finalist Category in Annual Technology Leader of the Year Awards
|
|
Students from the School of Business have swept the three finalist nominations in the "Technology Student Entrepreneur" category in this year's Greater Miami Chamber of Commerce Annual Technology Leader of the Year Awards.
|
In the News
Harvard Business Review - March 22, 2012 - Research by Claudia Townsend, and assistant professor of marketing, which looked at the spending behavior of people who got a U.S. stimulus rebate in 2008, was featured as the day's "Daily Stat." Article CFO.com - March 15, 2012 - A case study involving an ethical and business dilemma, developed by DJ Nanda, a professor of accounting, was featured in a column seeking reader solutions. The answers were to be published in a future column. Article
Financial Times - March 15, 2012 - Yadong Luo, the Emery Findley Distinguished Chair and professor of management, authored a column defining key business terms on FT Lexicon, the newspaper's online economics, business and finance glossary. Luo offered definitions for cultural friction, co-opetition, co-competence, co-evolution, and organizational ambidexterity. Article Miami Today - March 14, 2012 - An article about trends in business education included information about the School's MBA programs and quotes from Anuj Mehrotra, the vice dean for graduate business programs, who discussed growing demand for international, health sector, and entrepreneurship programs. Article
USA Today - March 7, 2012 - A column about haggling with retailers to get a better deal featured insight and tips from Shweta Oza, an assistant professor of marketing, who noted that asking for a bargain is "always worth your while." ABC News.com was among several other media outlets that republished the article. Article
Inc. - March 4, 2012 - The magazine tapped alumna and management and marketing lecturer Susan Amat (BLA '01, MBA '04, PhD '08) for an article on the growing number of young entrepreneurs. "...so many universities now embrace cross-campus, interdisciplinary collaboration and entrepreneurship is a natural outlet for the kinds of conversations..." she noted. Article
MSNBC.com - March 2, 2012 - Research by Claudia Townsend, an assistant professor of marketing, which found that people are less likely to purchase a potentially embarrassing product if a social media symbol appears alongside the product online, was featured in an article. Article
Over two dozen media outlets published separate articles on Townsend's research in March. Florida Trend - March 1, 2012 - A special section on MBA programs in Florida included information about the School's programs in health sector management, as well as a profile of Gene Anderson, the School's dean, who discussed the expansion of international opportunities for students and the need for business schools to build relationships with the business community, among other topics. Article
More In the News |
