School Hosts Top Minds in Marketing for Leading Industry Conference on Innovation
Leading academics joined top business executives at the
School of Business June 18 and 19 to share insights for successfully
launching new products and services. The "Customer Insights for Innovation"
conference, hosted by the School, was organized by the Marketing Science
Institute (MSI), an organization dedicated to bridging the gap between
marketing science theory and business practice.
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PODER Ranks School's MBA Program Among Top 25 for Hispanics
According to PODER magazine, "the business schools on
this year's listing of the nation's leading MBA programs for Hispanics do not
simply reflect the schools that offer top-notch programs. This year's listing
takes into account those schools that lead in Hispanic student recruitment
efforts and offer benefits and services that positively affect the not only
Hispanic student population but the future of America's marketplace."
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 MBAs Spend Summer Supporting American Red Cross and Area Children's Museum
The School's MBA Consultants
to Nonprofits Program continues to make a difference in its third year with the
American Red Cross of Greater Miami & the Keys and the Miami Children's
Museum participating. The summer internship program links full-time MBA
students with area nonprofits.
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Executives From Latin America Participate in Certificate Program
 The School of Business hosted more than 50 executives from
Latin America for a weeklong business certificate program in June. The program, delivered in
Spanish and Portuguese, is part of the School's Executive Education program and
includes a class module taught by School of Business
professors and industry leaders, and a trip to the Port of Miami.
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Dean Kahn's Research on Product Packaging Featured Prominently on National TV Program
A recent study by Dean Barbara Kahn, which found that where
the image of a product is placed on its package influences how heavy or light
the product is perceived to be by consumers, was featured on PBS's Nightly
Business Report this month. The segment showed Kahn walking around a
grocery store to illustrate her findings, which have implications for how marketers
design product labels. The research will be published in an upcoming issue of
the Journal of Marketing Research.
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Vice Dean Parasuraman Addresses Symposium on Service Quality
A. Parasuraman, vice dean of faculty and the James W. McLamore
Chair in Marketing, addressed more than
200 business executives in Shanghai, China on "Achieving
Excellence through Superior Service Quality." Parasuraman was a keynote speaker
at a symposium themed Creating Value through Service that took place on June
5-6. The event was organized by Fudan University, which has one of the premier
business schools in China. While there he also taught a research seminar
for faculty and doctoral students on the topic of "Reflections on My Career,
Publishing in Top-Tier Journals, and Contributing Significantly to a Field."
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 Office of Communications School of Business AdministrationUniversity of Miami
EditorMegan Tice
Director of CommunicationsJeff Heebner
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 Faculty Share Financial Insight with Top Health Care
Professionals at National Conference
Steven Ullmann, professor and director of the School's
Programs in Health Sector Management and Policy, and Andrew Leone, professor
and chair of accounting, spoke at the Health Care Financial Management
Association's Annual Conference in Seattle June 14-17. The event brought
together top health care  financial professionals to learn about the most current
trends in health care with a focus on cost savings, efficiency,
revenue and capital strategies. Ullmann and Leone led a full
day workshop titled "CFO Symposium: Trends, Environment and Analysis," and
co-facilitated an informal discussion on the current environment, meeting
challenges and opportunities and moving toward a higher performing health care
system.
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National Business Blog Features Faculty Insight on Trust
A recent talk by Cecily Cooper, assistant professor of management, is featured
on a blog published on BNET, part of CBS Interactive. Cooper was invited to
head a discussion on maintaining or repairing trust during recession at the
Organizational Trust Roundtable hosted by the King's College HRM Learning Board
in London on June 18. It was attended by managers from various UK
companies including Barclays, Network Rail, and the Church of England.
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We Need Your Input on BusinessMiami Magazine!
 By now you should have received the spring issue of BusinessMiami. The editors need a few minutes of your time to help make sure the magazine
serves your interests - what do you like? What don't you like? How can we make
it even better? Please follow the link below and complete our easy-to-use
Web-based survey which has about 20 questions. The results of the survey
will be reported to the School of Business in aggregate form. You will not be
identified.
BEGIN SURVEY
Thanks in advance for helping us make BusinessMiami a better magazine.
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School of Business Mentor Program Invites New Mentors
The School is now inviting alumni and other area
professionals to participate in its long-running Mentor Program. The program
pairs South Florida business professionals with junior, senior, and graduate
business students throughout the academic year. Through personal interaction
with experienced business professionals, students gain an understanding of
corporate culture, career directions, and networking.
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 Join the School of Business on LinkedIn and Facebook
If you are not already a member, join alumni, faculty,
staff and other friends of the School and become part of this fast growing professional network. Keep up to date on all that is happening at the
business school that is on the move.
Join LinkedIn Group
Become a Fan of the School on Facebook
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MBA for Working Professionals
New Program Begins July 24, 2009
For program information, click here.
Executive MBA in Orlando - Information Session
New
Program Begins in October
Wednesday, July 22, 2009
6:30
p.m.
For program information and to RSVP for an information session, click here.
Family Weekend 2009
October 2-4, 2009
Alumni Weekend 2009
November 5 - 7, 2009
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The Miami Herald - June 28, 2009 - A front page article about the potential impact of government-led healthcare reform cited the expertise of Steven Ullmann, director of the School's health sector management and policy programs, who was quoted throughout the article. Read Article
The Miami Herald - June 24, 2009 - A front page article on recent gains in sales of existing homes and condos in South Florida prominently featured insight from Andrea Heuson, professor of finance, who studies the real estate industry. Read Article
Nightly Business Report (PBS) - June 22, 2009 - A segment focused on research by Dean Barbara Kahn,
which found that where the image on a product is placed on its package
influences how heavy or light the product is perceived to be by
consumers. The segment featured Kahn walking around a grocery store
discussing the research. Read Transcript View Segment
BusinessWeek.com - June 18, 2009 -
An article about recent MBA graduates who are opting to start their own
businesses, rather than compete for corporate positions in the tight
job market for MBAs, featured quotes from Lindsay Giovachino, MBA '09, who decided to launch an independent record label upon graduation. Read Article
Nightly Business Report (PBS) - June 16, 2009 - In a featured commentary segment, Dean Barbara Kahn
spoke about the need for retailers to deliver true value and promote
accountability in order to be successful in the troubled economic
environment. Read Transcript View Segment
The Christian Science Monitor - June 11, 2009 - An article about tobacco legislation that would require larger warning labels on cigarette packs included quotes from Dean Barbara Kahn,
a product package expert, who noted that the change would have a larger
effect on people who have not smoked before than on current smokers. Read Article
The Miami Herald - June 8, 2009 - The newspaper published a "My View" column authored by Dean Barbara Kahn,
who wrote that in today's troubled economic times companies must
provide true value to their customers and show that they are
responsible and can be trusted. Read Article
WPLG-TV - June 7, 2009 - The station's "This Week in South Florida" program featured a 10-minute interview with Arun Sharma, chair and professor of marketing, who discussed the future of the U.S. auto industry.
The Miami Herald - June 7, 2009 - An article about the increased use of bartering in the down economy quoted Shweta Oza,
assistant professor of marketing, who explained that the earliest way
of making economic exchanges is still common in many places. Read Article
Latin Trade - June 1, 2009 - An
article citing corporations' continued spending on corporate social
responsibility (CSR) programs included several quotes from Anita Cava, associate professor of business law and director of the School's Business Ethics Programs. Read Article
The Miami Herald - June 1, 2009 - Joseph Ganitsky, research professor in management, was quoted in an article about economic growth in Peru despite the global recession. Read Article
More School of Business in the News
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UM B-SCHOOL BUZZ is your source for news and information about the University of Miami School of Business. The e-newsletter is delivered to your inbox every month to keep you up to date on all that is happening at the business school that's on the move. Send comments and suggestions to businessbuzz@miami.edu.
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Copyright © 2009 The University of Miami School of Business Administration
Office of Communications
businessbuzz@miami.edu | http://www.bus.miami.edu
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