June 30, 2009
Mark Rauch's Tenant Rep Times
Southern California Tenant Representation     
Intelligence   Integrity  Focus                                         
 
Taking Your Facility Requirement To A New Level 
Artistically   Creatively   Passionately
           Downtown Los Angeles Cityscape Sunset  
            Always bear in mind that your own resolution to succeed is more 
               important  than any one thing                 Abraham Lincoln
In This Issue  
 
10 ESSENTIAL TENANT IMPROVEMENT ISSUES-PART 1
 
ANNOUNCEMENT   
THIS WEEKS RESOURCE
 
POSITIVE MARKET BRIEF 
 
FREQUENTLY ASKED QUESTIONS
 
ARCHIVED NEWSLETTERS
 
Announcement 

Would you like your company to be profiled in my newsletter which currently has an audience of over 3,000 professionals and is continually growing?
 
In addition to being profiled, your company name, address, phone number and website will become a part of my "Million Dollar Rolodex" of my most recommended professionals.
 
It is one of my biggest desires to consistantly add value to my clients and potential clients. 
 
This Weeks Resource
 
8 Tips For Leaving a Voice Mail Message
Leaving an effective voice mail is half the battle.  Follow these eight tips and you'll be closer to that call back!
1. Speak Slowly and Clearly
This is easy; remembering to do it can be a challenge.
 
2. Leave Your Phone Number Twice
Often times the recipient doesn't get it the first time.
 
3. Spell Your Name
I know I always appreciate this - it prevents not getting your name correctly.
 
4.
Be Quick - 60- Seconds Max
When your message is too long it often just gets deleted or ignored.
 
5.
Give Your Message a Headline
A headline does two things: first, it allows the recipient to distinguish which calls are important and second it prevents the "delete" key to be pressed.
 
6.
Be Specific With What You Want
Use a short numbered list or the equivalent of bullet points. Sometimes saying, "I have some information I think you'll be interested in is enough".
 
7.
Avoid Thank You's via a Message
Thanks you should be delivered by mail - it will stand out!
 
8.
Don't Leave Too Many Messages
If your calls aren't getting returned, try an email or a snail mail (US Postal Office).
 
Positive News Brief

From Economic Good News:
 
Thursday, June 25th, 2009 
 
Signs of recovery mount. 
 
The media has been providing coverage of mounting evidence that the recovery is on the way. Indications are that financial markets are now almost back to normal levels and are providing the liquidity necessary for growth. Also, the Leading Economic Indicators are also up and are signalling that the bottom is in sight.

Other positive signs: durable goods orders rose and new home prices solidified in May, both indicating that the downturn in the economy is slowing.

Finally, the Federal Reserve decided against adding further stimulus through an expansion in its program to buy Treasury bonds. This action shows that the Fed feels confident that while the economy is not out of the woods yet, further stimulation is not necessary at this time.
 
Frequently Asked Questions
  
Question: Mark,
what are the differences among Class A, Class B and Class C office space?
Answer:
Class A office buildings are newer buildings with large lobbies, multiple elevators, wide hallways on each floor, ADA compliant restrooms and entries, on-site building security, ample parking, and high-end finishes throughout the building. Class B properties may have some of the features, but not all,  offered by Class A buildings. They may have smaller lobbies, narrower hallways, or may not have been perfectly maintained. Class C space is less well-maintained, offers lower rents, and may house non-traditional office tenants.
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MARK DAVID RAUCH
Greetings!
Welcome to the "Tenant Rep Times".  You are receiving this edition of my eNewsletter because you  rent or own commercial office space and are either my client or a potential client.  I trust you will enjoy this issue and get a "gem" or two out of it.   
 
Your email address will only be used to communicate with you and will NEVER be sold, shared, rented or otherwise provided to other entities.
 
Thank you for taking the time to spend a few minutes with me.

Sincerely, 
 
Mark D. Rauch                               
Senior Vice President
Travers Realty Corporation
Direct: 213-430-2469
Mobile: 818-943-2959
 
Call or email me to discuss the databank I use to track every office building and office space in Southern California and the various reports I can provide to help you make an informed and educated decision.
10 Essential Tenant Improvement Issues-Part 1 
By Mark D. Rauch
 
Most commercial office Lease transactions involve some sort of interior Tenant Improvement ("TI") Construction.  This can be as minor as adding new paint and carpet to spruce up tired space, or an extensive, full build-out from a "shell condition."
 
1. Funds to Pay for Build-out of Space
Often a Landlord provides a Tenant Improvement Allowance to fund the reconfiguration of office space to better suit a Tenant's specific needs.  This can include adding or removing walls, moving doors, adding lighting or by adding or refurbishing a break area or work room.  A Tenant Improvement Allowance can range from $10.00/Rentable Square Feet (RSF) for new paint only to $60.00/RSF, or more, for an extensive, high-quality build-out.
 
2. What Tenant Improvement Funds Can be Used For

Landlords typically allow Tenants to utilize a Tenant Improvement Allowance to pay for interior elements associated with improving a Landlord's building that will have residual value.  Therefore, a Tenant Improvement Allowance generally cannot be used to pay for Tenant furnishings or a Tenant's phone/data cabling installation although many times your Tenant Rep will be able to negotiate some of these items into the Tenant Improvement allowance.
 
3. How Tenant Improvement Funds are Determined

The amount of Tenant Improvement Allowance offered varies, and is often quoted as "negotiable" by the Landlord or its listing brokers.  The key factors impacting a Landlord's determination of the Tenant Improvement Allowance include the l
ength of the Lease term, the Tenant's credit strength, the Vacancy rate in the building (which impacts a Landlord's level of motivation) and the Type of building owner (institutional vs. private).  Because the Tenant Improvement Allowance is a concession offered to Tenants, Landlords will offer more generous Tenant Improvement Allowances during soft markets (when vacancy rates are high) and less Tenant Improvement Allowance as the office markets strengthen (i.e. vacancy rates drop).
 
4. The Build-out Process
If a Tenant Improvement Allowance is offered to the Tenant, the Tenant may hire the architect, engineers and general contractor and assumes the management responsibility and financial and schedule risk for completing the project.  Alternatively, the Landlord may hire the design and construction team and manage the project.  Under both arrangements, the key issue for the Tenant is developing a detailed construction plan and securing accurate advance construction cost estimates in order to feel confident that the Tenant Improvement Allowance will fully cover the construction costs or, if not, know in advance the additional amounts it must pay to complete the project.
 
5. Turnkey build-out

In some cases, a Landlord will offer a Tenant a "Turnkey" build-out of the Tenant's desired layout.  With this arrangement, the Landlord and Tenant mutually agree upon a construction plan and the Landlord then hires, supervises and pays the architect, engineer(s) and general contractor as necessary to deliver the space to the Tenant as had been mutually agreed.  Under this arrangement the Landlord assumes the management and schedule risk and the Tenant is essentially handed the keys to its newly completed space.  The key for both the Landlord and Tenant is having a plan that clearly identifies what will be delivered to the Tenant.
 
6. Determining the Tenant Improvement Allowance
The amount of Tenant Improvement Allowance that a Landlord is willing to offer a Tenant depends upon several factors including the length of the Lease term, the Tenant's credit strength, the vacancy rate in the building (which impacts a Landlord's level of motivation) and the type of building owner (institutional vs. private).  Because the Tenant Improvement Allowance is a concession offered to Tenants, Landlords will offer a more generous Tenant Improvement Allowance in soft markets and less Tenant Improvement Allowance as the office markets strengthen.
 
7. Who Oversees Construction?

In many cases where the Landlord offers a Tenant Improvement Allowance, the Landlord will hire the architect, engineers and general contractor and will provide the construction management for the project, typically charging a fee of 3% - 5% of the construction costs.  This method can be advantageous to a Tenant who does not have the time or expertise to effectively manage a Tenant Improvement Construction project.  In addition, schedule delays (unless caused by the Tenant) become the Landlord's responsibility, and the Lease Commencement date will typically be the date that the Landlord has "substantially completed" the Tenant Improvement Construction and the Premises are available for occupancy.
 
8. When the Tenant Controls the Process
In other cases, a Tenant may hire the architect, engineers and general contractor and assume the management responsibility for completing the project.  The Tenant gains more control but will also assume significantly more responsibility and risk for completing the required Tenant Improvements.  Delays in the schedule may hurt the Tenant if the Lease is structured such that the Lease commences, for example, 90 days after Lease signature.  If there are construction delays, the Tenant may be responsible to pay rent even though the Premises are not ready for occupancy.  There is also a hybrid scenario wherby the Tenant will hire the architect and the Landlord will use his/her contractor to build the space out.
 
9.Know the Costs Upfront
Under either arrangement, the key issue for the Tenant is developing a detailed construction plan and securing accurate advance construction costs estimates so that the Tenant is confident that its Tenant Improvement Allowance will fully cover the construction costs or, if not,  the Tenant knows in advance the additional amounts it must pay to complete the project.
 
10. Benefits of Using a Project Manager

Tenant Improvement design and construction is time consuming and requires attention to detail.  Numerous decisions are required ranging from office and conference room sizes and locations, to paint, carpet and counter surface selections, to details about electrical outlets and lighting.  Changes made after construction has started can be expensive.  Many Tenants engage outside Project Managers to help them successfully navigate the Tenant Improvement Construction.  Experienced Project Managers easily earn their fees by savings Tenants thousands of dollars in the design and implementation stages of a project.
My focused speciality is solely driven to advocate the office space interests of Southern California-based corporations and professional services firms in leasing and purchasing negotiations of all types-renewals, relocations, renegotiations, recasting, subleasing, terminations and investments on a local, regional, national and international basis through a network of offices in 200+ markets around the world.
 
Assignments range from single office lease transactions to national and multi-national real estate portfolios.
 
It is my sincere desire to develop meaningful, long term relationships as your trusted Tenant Rep Consultant and friend.
 
Regards, 
 
Mark
Mark David Rauch
Senior Vice President
Travers Logo
550 South Hope Street, Suite 2600
Los Angeles, CA 90071
Direct: 213-430-2469
Mobile: 818-943-2959