In This Issue
OFFICE DISPOSITION OPTIONS
5 TIPS FOR INCREASING PRODUCTIVITY ANNOUNCEMENT THIS MONTHS RESOURCE MARKET BRIEF PERSONAL REFLECTIONS TESTIMONIALS REAL ESTATE HUMOR
I'd really enjoy hearing from you - let's sit down for a cup of coffee or at the very least talk by phone for a few minutes. I'm interested to hear your thoughts and happy to share my thoughts and experiences with you. It's my goal to provide you with preeminent Tenant Representation services!
This Months Resource Remember when directory assistance (411) was free? Well now there is a new, nifty 411 service that is absolutely 100% free. Call from your cell phone or landline and get any business number you'd like - even be connected. Google's new 411 service is free, fast and easy to use. Give it a try now and see how simple it is to find and connect with local businesses for free. Here's how: 1. Dial 1-800-GOOG-411 from any phone 2. State the location and business type 3. Connect to the business for free 4. Done!
According to GlobeSt.com, the total value of distressed commercial properties in the greater Los Angeles region rose to $6.68 billion in Q1, according to the newest edition of the Troubled Assets Radar report from Real Capital Analytics. The figure includes $5.78 billion of properties currently in distress and $903 million of properties whose distress has been resolved. The regional total represents approximately 7% of the total value of distressed US commercial properties. Question: What does this mean to you, the Tenant? Answer: Aggressive lease transactions.
Personal Reflections I'm feeling somewhat in shock that my 50th birthday is around the corner. 50!!! I don't feel 50 except for my bad lower back, a few more wrinkles, some grey hair and the fact that I became a Grandfather close to a year ago. My wife keeps telling me I look distinguished.......whatever. The reason I dont feel 50 is because I am still deriving an incredible amount of happiness and getting a lot of rewards from family, friends, and career. When I say I don't feel 50, I mean that I possess huge amounts of energy, enthusiasm, a willingness to embrace change, to take risks that might pay off bigtime and to get back up when I fail. My son Ryan turned 18 in January and I am happy to report that the aliens that abducted him at 15 and removed his personality and replaced it with an experimental personality have finally returned it. Ryan graduates high school in June with top honors scholastically. He also did well athletically. His mom and I are extremely proud of him. If only those aliens would return my daughters personalities.
Testimonials Mark Rauch represented us in our search for office space in the West San Fernando Valley. He was extremely attentive to our needs and schedule, and always made himself available when we had questions. Mark educated us regarding the office space available in the area, then took us to see a range of properties that could work for us. We thought we might need to leave the Warner Center area in order to achieve our aggressive financial criteria, but Mark located a very viable space that was priced well below the general market and as a result we were able to remain in Warner Center. We commend Mark for his knowledge, experience and professionalism and highly recommend him to any company looking for office space.
Alan S. Hughes, Executive Vice President and COO LifeCare Assurance Company Mark Rauch represented us in our office space renewal. After seeing what was available in the area we wanted, we turned to Mark to renegotiate our existing lease in Encino. Mark was very successful in negotiating our lease terms, as well as following through every step of the way. In addition, Mark made himself available to answer any questions or handle any problems that may have occurred. I would recommend mark to anyone considering an office renewal or relocation.
Judy Smith, Office Manager Pacific Venture Group
Real Estate Humor

"Just think Presscott, all this will never be yours"
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Greetings!
Welcome to the "Tenant Rep Times". You are receiving this edition of my eNewsletter because you rent or own commercial office space and are either my client or a potential client. I trust you will enjoy this issue and get a "gem" or two out of it.
Your email address will only be used to communicate with you and will NEVER be sold, shared, rented or otherwise provided to other entities.
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Thank you for taking the time to spend a few minutes with me.
Sincerely, Mark D. Rauch Senior Vice President Travers Realty Corporation Direct: 213-430-2469
Mobile: 818-943-2959
markrauch@traversrealty.com
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Office Space Disposition Options
By Mark D. Rauch
The main goal to disposing of space is to reduce the remaining leasehold obligation. Many times this goal gets side-tracked in the process. Issues such as insisting on current "market rents", focusing in on regaining the total remaining value of the leasehold obligation or being tied to the original costs of the tenant improvements will most assuredly prolong or kill the true goal of regaining a portion of the rent.
OPTIONS: SUBLEASE, BUY-OUT, WRITE-OFF OR RECAPTURE
SUBLEASE: The tenant's representative identifies and negotiates sublease with a prospective sublessee. The tenant's representative then approaches the Landlord.
A sublease involves three parties: Tenant-Sublessee-Owner. It is not unusual for the tenant and sublessee to reach agreement, but landlord does not approve, based on various issues including the prospect's financial stability, years in business, etc., preventing a successful sublease transaction. It is imperative to have an open dialogue with the Landlord to identify his/her goals, objectives and reservations prior to beginning the process. Also, the sublessee must agree to the terms and conditions in the primary lease. Rights such as parking, expansion, extension, subleasing are personal to the Tenant and usually not transferable. Identify the important items at the beginning of the process with the sublessee, then immediately discuss the items with the Landlord. It is important that all parties are fully involved from out of the gate.
An assignment would be another option. While assignments and subleases are both means to achieve substantially similar ends, they do yield different legal and business results. The differences will be the subject of a future article
BUY-OUT. From the Tenant's standpoint, this is the cleanest option. In many cases the Landlord will require that a creditworthy replacement tenant is lined up. A cash settlement is negotiated between the Tenant and Landlord that releases the Tenant from all remaining leasehold obligations. The Tenant should try to negotiate a net present value settlement although it is not unusual for the Landlord to request the total remaining leasehold obligation be paid up front.
WRITE-OFF. In certain instances, the Tenant will opt to continue to pay the rent on the vacant space and not attempt any of the other alternatives. This might happen if the subject space is small, sublease rent would not offset the cost to retrofit the space or there is little lease term remaining.
RECAPTURE. It is usually a good idea to negotiate any recapture rights out of the original Master Lease document. Recapture rights enable the Landlord to take the space back under certain conditions. The Landlord can aggressively market the subject space with the objective of locating a longer term tenant willing to pay market rent. In that case, the Landlord would have the right to terminate the existing leasehold and sign directly with the prospect.. The potential Subtenants could spend thousands in attorney's fees and months negotiating a sublease only to then wait an additional 45 days for the Landloord to decide if he/she is going to recapture, and than have the Landlord recapture! If the Landlord recaptures, thay may be stuck with doing a deal at a much higher rent than they planned, or they may have to walk away from the deal. The Landlord can aggressively market the subject space with the objective of locating a longer term Tenant willing to pay market rent. In that case, the Landlord would have the right to terminate the exiisting leasehold and sign directly with the prospect.
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5 Tips For Increasing Productivity
By Mark D. Rauch
My current motto is: "2009 is business as usual but doing business differently". What does this mean? Let me explain: 2009 is a year where many are feeling challenged financially. And many of those who are not financially challenged are still having a hard time because they are scared they too may find themselves in this predicament. That being said, we are left with a whole bunch of professionals who are scratching their heads wondering what they should be doing! The time you could spend being productive is being spent wondering (what to do), worrying and being less productive in general!
If you are already implementing a program, heres to your success! If not, here are a few tips to help you get started
1. Have a Plan
What do you want? In my case, its 2 new tenant rep assignments per month and 5 buildings to sell annually. Are you getting the picture? You have to be clear with what you want and then create a plan for getting it.
For example Since I am after new high quality tenant rep assignment s, I've made a list of every single possibility within my markets and collected contact information for those possibilities which I will use to introduce myself to them.
Will you call, email, snail mail, drop by, ask for an introduction, what? The best plan will include more then one of these ideas - a multi-step plan.
2. Work Your Plan
OK, you have a plan, congratulations. Now, set time aside in your schedule for taking the actions you decided upon. The plan won't carry itself out - it needs you.
Additionally, decide which action steps can be delegated and then delegate them. And don't forget to do the rest yourself.
3. Get Out of Your Comfort Zone
What does this mean? It means you must make an agreement with yourself that you will do what it takes to accomplish your goals even if it's hard! Even if it means getteing rejected. And if you can't get yourself to do it, you will find someone who can.
Additionally, if you feel like you are intruding on someone to send what you believe is intrusive by email and yet it's professional, adds value let the recipient tell you not to send anything else. So often it's us who decides without ever letting the prospect do the deciding!
In fact, my clients are telling me prospects want to hear from them at the moment - the timing today is perfect to be "prospecting"!
4. Expect Results
Simply put, have expectations. If you have a list of 100 prospects how many new clients do you intend to land? One, two, five - how about ten!
Be clear with this step - it makes a difference.
5. Keep Moving Forward
"Money Likes Speed". Keep going no matter what - build momentum. Take action continuously no matter what and you can't help but to achieve your plan. Start with number 1 above and keep going without looking back. It will make a difference, I promise!
Good luck! |
My focused speciality is solely driven to advocate the office space interests of Southern California-based corporations and professional services firms in leasing and purchasing negotiations of all types-renewals, relocations, renegotiations, recasting, subleasing, terminations and investments on a local, regional, national and international basis through a network of offices in 200+ markets around the world. Assignments range from single office lease transactions to national and multi-national real estate portfolios. It is my sincere desire to develop meaningful, long term relationships as your trusted Tenant Rep Consultant and friend. Regards,
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Mark David Rauch Senior Vice President
Travers Realty Corporation Direct: 213-430-2469 Mobile:818-943-2959
550 South Hope Street, Suite 2600
Los Angeles, CA 90071
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