 August 9, 2013 |
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Click the Links Below to be Taken to that Discipline's Article(s)
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THE SEARCH FOR THE GREATEST
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 Greatest Customer Call Interaction to be Awarded at National Conference
Muhammad Ali claimed to be the greatest in sports. Lincoln was arguably the greatest President. Aristotle may have been the greatest philosopher. Now, CKFI is looking for the greatest!
The greatest at what you ask? The greatest handling of a phone call by a Comfort Keepers® office from a prospective client will be recognized. Those calls are vital to your franchise's success as they are the first experience they have with Comfort Keepers and likely determine whether or not they will become your client. With the Brand Fund going live soon, we will have to be on our best game during this first interaction.
So, how will the greatest be determined? You will have to record all prospective client calls, listen to them and submit those incredible examples of a prospective client that was treated to a great Comfort Keepers experience. Each week from September 16 through October 31 we will select the greatest of the week for posting to the Comfort Keepers forums. You may submit as many great calls as you want. Your efforts in this contest will be rewarded! The winner will receive an all-expense paid trip for three; for the Franchisee, the franchisee's significant other and the employee that performed the greatest call to our Annual Conference in Denver. But there's more! The winner and their business coach will be recognized during the award banquet at the conference. The group will receive a private limo ride and dining experience with CEO Sarosh Mistry at Fruition Restaurant and $1,000 spending cash for each person during their time in Denver.
To help your staff prepare for the greatest call, beginning August 12 and running through September 13 CKFI will be rolling out new training materials and tools, including sample call recording and models. Be on the lookout for webinars, helpful tools on the member's page, coaching meetings in your area and through other channels to train your office staff to be the greatest.
The contest begins September 16 and submissions will be accepted through October 31. CKFI will also be conducting mystery shops during this time and may submit greatest calls that they experience. Remember each week a greatest of the week will be selected and posted to the CK forums and automatically entered as a finalist. In addition, five finalists will be selected by a panel at CKFI. Those 12 finalists will be judged by the NAC, who will choose the winner. Winners will be notified prior to the conference.
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 OPERATIONS
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NEW CLIENT CARE MANUAL FINISHED
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A Powerful Resource for You
 The newly revised manual is now complete and will soon replace the "Client Care and Service" manual on the member's website. This new manual features best practices, and is formatted for easier navigation and printability. Learn more about the new manual format, changes to the required standards, and best practices for client care by joining Kym Clark, RN, Director of Home Care Services for an informative webinar on Monday, August 19 at 10 a.m. EDT. To join the meeting: http://comfortkeepers.adobeconnect.com/ccm/ Conference Number(s): Toll Free: (866) 579-8110, Passcode 603200A repeat webinar is schedule for Monday, August 26th at 2 PM EDT. Watch for the next edition of Friday Flash for log in information for the second webinar! If you have never attended an Adobe Connect meeting before:Test your connection: http://comfortkeepers.adobeconnect.com/common/help/en/support/meeting_test.htmGet a quick overview: http://www.adobe.com/products/adobeconnect.html
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NATIONAL BRANDING
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LET'S TALK ABOUT THE COMFORT KEEPERS® BRAND!
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Join Us for This Week's Webinar
 We hope you were able to join us for yesterday's webinar, the first of the series dedicated to sharing all the exciting new Comfort Keepers ® brand developments. If you missed the initial announcement, now is the time to sign up for the remaining sessions in this series-you don't want to miss them!
Throughout the month of August, we are conducting a series of webinars to share information on a number of national branding and advertising topics. All of the webinars are on Thursdays at 2:00 PM EDT so the franchisees on the West coast can participate, and should last about one hour. This week's webinar is Thursday, August 15, 2013 at 2:00 PM EDT. Take a peek behind the curtain to see the key elements of our much-anticipated rebrand, including the updated logo, brand design, photography, literature and more. We'll also share insight into the philosophy and thought process behind the brand refresh, as well as feedback on the new look from consumers. Join our partners at Oxiem, the National Branding Committee and CKFI staff to see these updates firsthand. Dial-in available: Toll: (415) 655-0061, Code: 956-078-694NOTE: Log in about 10 minutes early to make sure you can access the visual component of the webinar. Mark your calendars for the remaining topics:
- Thursday, August 22 at 2:00 PM EDT - CKFI, the National Brand Fund committee, Empower Media Marketing and CallSource will share the media plan for the 2013 launch of the National Advertising. You will all be excited to see the advertising schedule and the networks where we will be advertising. And CallSource will walk you through how the calls will be routed to each franchisee.
- Thursday, August 29 at 2:00 PM EDT - Preview Comfort Keepers' new TV spots! Prior to producing, we consumer-tested the spots and we will share those consumer insights with you. And finally, we will share the two thirty-second spots and two fifteen-second spots. CKFI, the National Brand Fund committee and Red 212 look forward to unveiling the new spots prior to their national launch.
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HUMAN RESOURCES
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AFFORDABLE CARE ACT UPDATE
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 Understanding how the Affordable Care Act (ACA) will affect you and your franchise can be confusing. Join Brian Miller from McGohan Brabender, the 5th largest insurance broker in the US, for a Mastermind Webinar on Wednesday, August 21 at 2 p.m. EDT. Brian will give you an update on the ACA and discuss what you need to know as a small or large employer. ACA updates, along with many other employment compliance updates are provided by Xpert HR, so take advantage of this new resource for your local, state and federal compliance guidance. Call (800) 591-2259, participant code: 886411Webinar Link
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 August Legal Briefs
Audrey Mross, labor and employment attorney with Munck Wilson Mandala, LLP, provides a full roster of issues for employers this month. Things you may find of interest this time around include details on HIPAA Security, employer use of paycards, criminal background checking from the EEOC, plus multi-state employer issues. Click here to read the full HR Legal issues flyer for August.
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LEARNING AND DEVELOPMENT
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Training to Help You Manage Your Clients, Employees
 The eRSP training webinar will provide you with everything you need to be successful in your business. This webinar will teach you how to manage the recruiting, hiring and tracking of employees. It will also teach you skills for managing client reassessments, quality checks and general contact management. This webinar is a fantastic resource that will help you deal with scheduling conflicts and keep in compliance with reassessments and quality checks. To participate in this webinar on Wednesday, August 14 at 11 a.m. EDT click here. To join the audio portion of the call please dial (800) 591-2259 and enter the participant code 886411.
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FRANCHISE DEVELOPMENT
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To Lock in the Old Franchise Fee and SAVE!
 If you are looking to grow your Comfort Keepers ® business, expansion is a key component to consider. Effective March 1, 2013, the Franchise Fee was raised to $45,000. However, as a franchisee, should you decide to purchase a new territory by August 30, 2013, we will honor the old $42,000 Franchise Fee for you. In addition, we offer financing for your expansion territory with only $5,000 down, and finance the balance of the cost for 30 months at 6% simple interest. Also, the $300 minimum royalty payment only on that expansion territory does not begin until the 30th month . If you have any questions about this program and would like to move forward with an expansion, please contact Larry France at LarryFrance@ComfortKeepers.com or (888) 329-1368. |
INFORMATION SYSTEMS
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LAST CALL FOR ONBOARDING IN 2013
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Sign Up Now for Last PRISM Data Warehouse Onboarding
There's still a few dates remaining to register and onboard to the PRISM Data Warehouse in this calendar year. Don't hesitate, do it now! Once the August on-boarding window closes, the PRISM Development Team will shift its focus to providing customer support, quality control, data validation, education, and assisting you in aligning your business processes to reap the maximum benefits from the PRISM Data Warehouse.
New Enhancements Coming Soon
Current subscribers have access to the new Executive Tab that will now features partial month measures for sales calls, inquiries, home visits, and new clients.
 | PRISM Executive Scorecard: New Feature Showing Partial Month Data
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And the last quarter of the year includes a GM Report designed specifically for your General Manager, and the roll out of a new and improved interactive dashboard that is conveniently located off of your Members Home Page.
Live Demo Webcasts and Registration
To get on board or see a demo, register for one of the live webcasts each Tuesday thru Thursday in August at 11 am EDT by clicking on the date below:
Email Prism@ComfortKeepers.com to request an onboarding package. Contact Dan Dobbs, CKFI Director Of Information Systems if you have questions. Don't miss out in 2013 on the opportunity to enhance your business performance with PRISM.
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