This season continues to be an excellent year for high snowfall, as the above picture (13/03/2013 - Tignes) demonstrates. Plenty of powder and the same conditions more or less apply across the Alps. Of course good news for the resorts in terms of visitor numbers, and the same goes for our clients' campaigns installed across our network! In our February MediaMountainEdge installment we highlight the great opportunities that come with Peak Season, have selected some entertaining videos and interesting links for you to browse through and while we introduce you to 3 new ski school partners, you'll have the chance to WIN a private ski instructor for a day! PS. Don't forget to watch the exciting final few races this weekend from the World Championships hosted in our partner resort of Schladming!
- The MediaMountain team

Ski Resort & Event News

Schladming 2013 Ski World Championships by Audi - still LIVE!

Since February 5th the World Champ's Skiing have occupied our partner resort Schladming. So far the USA has been shining the most, with Ted Ligety as biggest winner so far (2x Gold), Lindsay Vonn talk of the town with her spectacular crash and Tiger Woods' gossip and America being the leader in the Nation Medals ranking. The tournaments hasn't lived up to the Austrians' expectations just yet. But with the men's Giant Slalom taking place this morning and both the men's and women's slalom still taking place this weekend, this might all still change!


For the sponsoring partners and our advertisers the event has been perfect so far, with brands like Audi, Vattenfall, Uniqa, Milka and Longines standing out along the spectacular races. So while watching the exciting broadcasts this weekend, do consider that MediaMountain offers plenty of similar branding opportunities achieving the same effects among the highly sought after alpine audience, not only during events like this but all year round!
Click here for the latest videos, pictures and results from Schladming 2013!

Product News

Easter Sales Opportunities

With multiple national holidays, school holidays and Easter on the horizon, there are still endless opportunities to reach millions of affluent active consumers during the ski seasons peak period. Each of our resorts has a unique nationality mix so that you only reach the main nationalities of interest and thanks to the benefits of modern day electronic ski passes we can provide you with detailed campaign impact numbers by nationality too. Our range of core products for short term campaign opportunities (1–10 weeks) include our Giant Digital Screen Network, Sequential A1 Lift Pylon Posters, Iconic Billboards and our brand new Premium Backlit Indoor Billboard Network. From as little as EUR 5,000 you can promote your brand in our low clutter premium mountain environment targeting top demographics until the end of April. So don’t delay, contact your local sales mountaineer today for more information... and if you’re heading to the alps over the coming weeks enjoy all that fresh powder and joyous spring sunshine!

Product News

3 new M&G Ski Schools & WIN a private ski instructor for 1-day!

Hereby we would like to say welcome to 3 new partner ski schools in Madonna di Campiglio, Arosa and Les Arcs (picture: from left to right).

This season Swiss Ski and Snowboard School Arosa, Ecole de Ski SPIRIT 1950 in Arc 1950 and Scuola di Sci 5 Laghi in Madonna di Campiglio have joined the already existing group of ski schools across Europe that are being sponsored by our client M&G Investments, bringing the total to 25!

HOW TO WIN?
Enter our competition now and win a full-day lesson with a private instructor in one of these 3 outstanding ski schools - just send an email with the subject "SKI" to your local sales agent (see "Contact Us" below). Good luck!