USA Rice Logo
USA Rice Daily
Up-to-the-Minute News on Issues and Activities
USA Rice Federation is the global advocate of all segments of the U.S. rice industry with a mission to promote and protect the interests of producers, millers, merchants and allied businesses.
Friday, August 22, 2014

USA Rice Writes the Book on Rice for Cooking Schools in Mexico  

Excerpt from Mexican cookbook
Autoridad Arroz! 

MEXICO CITY, MEXICO - Following up on past successful cookbook promotions, the USA Rice Federation has published a new special edition cookbook "Cursos de Arroz" (Rice Courses) which is for sale in supermarkets throughout Mexico.

 

The 50-page, large format cookbook contains stunning food photography and features a wide variety of rice dishes including appetizers, salads, main dishes, desserts, and a special section dedicated to gluten-free rice recipes.

 

"We included a two-page spread on celiac disease and the gluten-free quality of rice because as awareness of the disease and gluten sensitivity grows here in Mexico, we see more and more people being diagnosed. Then consumers look to change their diets, and chefs adapt their menus to address the shift," said Gaby Carbajal, USA Rice's contractor in Mexico. "This cookbook will help us continue to position U.S. rice as a healthy, safe, and delicious staple for Mexican consumers, that is naturally gluten-free."

 

The cookbook also makes use of variety-specific icons to help guide users to the correct type of rice (long, parboiled or medium/short) to use for each dish, and offers tips for the proper preparation of the varieties.

 

Carbajal says USA Rice will also distribute the cookbooks to more than 70 culinary schools free of charge, and that the schools will use the book as a manual in their rice courses. She added that recipes from the cookbook will be used in promotional activities, brochures, online, and in demonstrations throughout the year.

 

Contact: Sarah Moran (703) 236-1457 

CME Group/Closing Rough Rice Futures   
CME Group (Prelim):  Closing Rough Rice Futures for August 22.


Month
Price
Net Change
September 2014$12.825
UNCH
November 2014$12.725
- $0.080
January 2015$12.925
- $0.080
March 2015$13.100
- $0.080
May 2015$13.245
- $0.080
July 2015$13.425
- $0.080
September 2015$13.250
- $0.080


In the News 

Around the U.S.

Tossing the First Lady's Lunch - Bloomberg Businessweek

Nationwide, students are buying about 1 million fewer lunches a day than two years ago, according to the SNA.

 

California's $7.5 billion water bond proposal would provide $100 million for water use efficiency projects on farms and in cities.

 

McConnell, Grimes spar at Kentucky farm forum - The News Tribune

Senate Minority Leader and opponent debate turns nasty.

 

Around the World

China's early rice production in 2014 is down 0.4 percent according to National Bureau of Statistics (NBS).

 

Stalling monsoon may result in rice production cut by 10-15 per cent

Indian politicians, fresh off a ban of GM crops, head to U.S. for tours.

 

Science and Technology

Technology is ahead of the laws...for now.

 

Genomic prediction, a new field of quantitative genetics, is a statistical approach to predicting the value of an economically important trait in a plant, such as yield or disease resistance. The new technology could potentially revolutionize hybrid breeding in agriculture.

USA Rice Daily Index of Articles, August 18-21
Reminder: California Rice Field Day August 27
National Rice Month Promotional Materials Now in Stock
Weekly Rice Sales, Exports Reported

Wednesday, August 20
Rice and Ducks Conservation Fundraising Campaign Underway
Jindal Announces Appointments to Louisiana Rice Research and Promotion Boards

Tuesday, August 19
March� Patrons Say U.S. Rice Synonymous with High Quality

Monday, August 18
Seed Testing Regulations Intact in Arkansas
U.S. Jasmine Billboards Go Up in Ghana
facebook logo   twitter   YouTube
Upcoming Events
 Events Calendar
 
Recent Issues




Mission Statement
USA Rice Federation is the global advocate for all segments of the U.S. rice industry with a mission to promote and protect the interests of producers, millers, merchants and allied businesses.
About Us
Editor: Michael Klein,
(703) 236-1458,
[email protected]

Fax (703) 236-2301

2101 Wilson Boulevard, Suite 610
Arlington, VA 22201

This report is time-sensitive, based on information available at press time. Content is derived from facts and sources believed to be reliable. Reprinting and/or distribution may be done with permission of the USA Rice Federation

Copyright � 2014. Please direct comments or questions to the editor or contact name listed for each story.