Why Your Practice Needs a Mobile App

The mobile phone is the most widespread and most rapidly adopted technology of all time. In the past few years, usage has grown dramatically. There are now almost 6 billion active mobile phone subscriptions around the world - almost 84% of the people on Earth have a mobile phone! In 2011 more smartphones were sold than all types of personal computers added together including desktops, laptops, and tablets like the iPad.

Mobile Apps for Attorneys

One way for individual attorneys and small law firms to take advantage of the boom in mobile phones is by offering their clients a mobile app. A mobile application (or mobile app) is software designed to run on smartphones, tablet computers and other mobile devices. 

Most importantly, a mobile app for solo practitioners and small firms can help you increase client loyalty, generate referrals, differentiate your law practice from the competition, and stay on the forefront of this exciting new technology.

Here are four benefits of offering your clients a mobile app.

1. Stay connected with your clients.
Your best clients are your repeat customers. Staying in touch on a client's phone is a great way to encourage on-going business. Knowing that you're readily available through someone's phone confirms and strengthens your relationship with the client. In a crowded marketplace where clients may not have allegiance to one attorney or may have concerns about the accessiblity to their attorney, a mobile app helps establish that bond, affirms your commitment to the client, and makes you the first "go to" resource.

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