1) Maintain Your Mobility and Independence Throughout Your Life

We are all living longer. Researchers estimate that 40% of U.S. women alive today will live to be over 100 years old. The peak age for muscle mass and bone density among men and women is 25, and then it is all downhill from there - unless you exercise regularly. All other lifestyle diseases get worse with age too, so the longer you live, the more these problems are magnified. Every day doctors tell their patients they need to be more active, but they don't tell their patients how to execute a safe and sustainable exercise program. You need a science-based exercise plan to maintain muscle mass, bone density, and metabolic health while you age, and it has to be based on your personal physiology.

2) Your Time is Precious
 

We all lead busy lives, and finding the time to take care of ourselves is not only difficult, it means time away from family and work. It is important that your exercise time is well spent and 100% tailored to your personal needs. Metabolic testing is now accessible by everyone for less than the cost of a week of personal training at a national chain athletic club, and it assures you are working in the proper heart rate zones and eating properly for your personal physiology.

3) Injuries are Intrinsic to Exercise
 

The Center for Disease Control has reported that up to 50% of all those who exercise regularly suffer injuries each year. This is unfortunate - and largely avoidable. The fitness industry, like so many facets of our culture, pushes for quick and often unattainable results with disastrous consequences. All of us, from world class elite athletes to (and especially) everyday folks, need a joint preparation phase before they go near a weight machine or embark on an aerobic exercise program like running, swimming, walking, or cycling. When we create training programs for professional athletes, we focus half of their time in the gym on injury prevention, and your workouts should be the same.

4) Exercise Programs Get Stale Quickly
 

Basic to all science-based fitness training is that your body will adapt to any one type of workout very quickly, and as fitness gains fade, continuing with the same old workouts will deteriorate your health as well. This is the foundation of the periodization training science we use to help athletes win gold medals and set world records, because it accounts for the way the human body responds to the stress of exercise. Smart workout plans call for one type of workout for a period of time until beneficial adaptations occur, and then the workouts need to change, not by whim but with intention. Meaningful variation of your workouts also keeps your mind fresh and allows for a lifelong commitment to your health.

Call today for a free consultation and to learn how Phase IV exercise and nutrition programs can help you achieve your health goals injury free.

Five Things all Beginner Cyclists Should Know

Most beginner cyclists just head out on the bike, and have to learn successful riding fundamentals the hard way: trial and many errors. Bonking, cramping, saddle sores, crashing, and overuse injuries, all await the uneducated cyclist who decides "to figure it out as I go along." Typically it takes new cyclists about four cycling seasons to identify and avoid all the calamities that will sabotage performance and enjoyment. Athletes, in general, have an attitude of self-sufficiency and an independence streak, and that's good because when you are out on a long ride you have to be self-sufficient. However, failing to admit what you don't know will cost you.

In our experience those who learn from reading bits and pieces, or from a guy at the coffee shop, get incomplete or false information that will side track their acumen as a cyclist. As mentioned, this athlete can expect four cycling seasons before being able to perform consistently without mishap, if ever. Those who train with Science, on the other hand, get much closer to their goals in the first and second year of cycling. To enjoy your bicycle experience and reach your highest genetic potential as a cyclist, you need to trust the science and find those with real "rubber hits the road experience" (pun intended) to teach you how to avoid the common pitfalls. Not only have many "newbies" traveled on this journey before you, there are now over four decades of scientific research illuminating the best path to develop yourself as an aerobic athlete.