Report banner
   Published by former Mayor George Gardner          March 30 2016
  
 
The Report is an independent publication serving our community
Button subscribeButton archiveButton bedtimebutton donate
bedtime box
Congestion sign
Thoughts on congestion
and increasing revenue
  I think we're tapping out our residents at this time
City Commissioner Leanna Freeman at a commission session
last week during discussion of increasing city revenue
   During a wide ranging session last week the City Commission touched on how to increase city revenue, and of course a citizen survey ranked traffic and parking right up there in discontent.
   Here are  thoughts for both decreasing congestion and raising revenue, but they'd take considerable political will to work.
Easter Parade
  
60th annual
Easter Parade
16th century Spanish royal colors fly in St. Augustine's 60th annual Easter Parade Sunday afternoon.
Parade entry winners named at the Fromajardes Serenade following the parade: Easter - St Aug Dance Conservatory, Ayla's Acres and Star Wars storm trooper's 501 1st Legion; Historic - Ancient City Privateers, Sons of the Confederate Veterans and Fernandina Pirates Club; Religious - Anchor Faith Church, Crescent beach Baptist Church and Memorial Lutheran Church; Open - Florida Youth Challenge Academy and Catty Shack Ranch.
   Emmy Award-winning actress Loretta Swit was grand marshal, riding on the Ayla's Acres No Kill Animal Rescue float.
Shaver comment
Valdes congestion
 Click to read commentary
Trolley adv
Report promo
Congestion
   London had the idea for congestion relief - a congestion charge.
   In effect for more than a decade, London charges £11.50 ($16.23 U S) a day for non-exempt vehicles, 7 am - 6 pm weekdays, using automatic number plate recognition (ANPR).
   Penalty for non-payment is between £65 ($72.53 US) and £195 ($251.94 US). 
   The revenue goes toward its public transportation system - things like park and shuttle and in-town public transportation that have been discussed here.
 
Hypolita, Carrera, Cordova streets
   One mobility attack by city hall was a redesigned delivery truck system; another the Downtown Improvement District pedestrian-friendly redesign of Hypolita, Cuna and Treasury streets.
   Both are under fire by a Carrera Street resident and two former mayors.
   Their comments:
   Hypolita Street is still an accident waiting to happen. The cars can't stop to shop, so it's just a traffic corridor. Cordova Street is also getting more dangerous, with pedestrians crossing any place without even looking. 
Carrera Street resident Hazel Henderson.
   Carrera Street, starting on the east end by Cordova ... is in effect a truck parking lot. 
Former Mayor Tracey Upchurch.
   The delivery truck delivery system currently in place is a problem and is getting worse. 
Former Mayor Len Weeks
Revenue
   Commissioner Leanna Freeman said it well: "I think we're tapping out our residents at this time."
   Visitors assume the city government is well-heeled with all the tourists. But any tax revenue through tourism businesses is filtered through county and state before reaching the city, and that proportion is based not on number of visitors but city population.
   A decade ago a one dollar preservation fee on all narrated tours was recommended. Those tours are the best way to target visitors, and such fees have been used in other cities with acceptance by visitors as a small fee to pay for the visit they enjoy.
   The last direct revenue increase for the city was $12 in 2014 to park all day at the Visitor Center parking facility. It was raised from $10/day (enacted in 2011) when a license plate survey found some 90% were out of state vehicles in the facility.
   But that cow has only so much milk.
   Action on this measure would require getting county support for state legislation, then a city referendum for its adoption. 
A $4 million boost 
   Total bed tax collected for 2015 was an estimated $9,194,979.
   Continuing an outdated game plan, nearly half - $4,112,370 - was allocated to advertising, according to Tourist Development Council Administrative Coordinator Dena Masters. 
   Advertising designed to bring visitors to this area.
   That kind of money could go a long way toward managing those visitors so successfully drawn here..
Four retiring Old Guard retiring
  Police Commander Steve Fricke latest of four
   Out of time, but not prime, public servants so many of us grew up with are retiring, the latest St. Shoar Augustine Police Commander Steve Fricke after 42 with the local force.
   Only a few days earlier, Police Chief Loran Lueders announced his retirement, and within past weeks the county's Assistant Administrator Jerry Cameron and Tourist Development Council Director Glenn Hastings joined retired ranks.
   Among those left standing, Sheriff David Shoar, who rose through the ranks with Lueders and Fricke to become police chief, then went on to succeed the late Neil Perry as St. Johns sheriff. Shoar, 54, has filed for a fourth four year term.
   Cameron, too, looks to remain on track, now running for a County Commission seat. He was most recognizable recently in his fight for a replacement Veterans Administration outpatient clinic here.
  Hastings was hailed as the father of the St. Augustine Amphitheatre and Ponte Vedra Concert Hall, and Lueders for his unlikely but successful role in directing the city's 450th anniversary weekend.

There's a new game in town
Game room Or could be with approval from the city's Planning and Zoning Board, meeting next Tuesday at 2 pm in the Alcazar Room at City Hall.
Christopher Cruz, for Grande Royal Escape, will ask the board for a use by exception to set up his "real-life room escape game" in the current Olde Towne Toys at 113 King Street, part of the former Hamblen Hardware.
According to the website, "The Grande Royal Escape Room is a real-life room escape game based on the popular computer and mobile phone escape games.
"Escape games are the newest craze sweeping the nation - a fun, team-building, brain-busting experience! After entering a room with your team of up to 10 people, the door is locked behind you. 60 minutes are on the clock! You must work together in order to find clues and solve puzzles that will lead you to your escape.
"It is part scavenger hunt and part puzzle game. Only about 20% of groups are able to meet the challenge and escape in time!"
 
Dock on rocky shoals
A 116-foot dock rests along the intracoastal, moved there by Chip Yelton of Yelton Construction last month. The Bay Pointe Marina at Views at Baypointe on Marine Street paid $30,000 for the move, according to its president, Jeffrey Leibovitz.
Meanwhile the St. Augustine Yacht Club has an application before the city's Planning and Zoning Board Tuesday "that an existing commercial floating concrete dock that is being abandoned by Views of Baypointe Marina be relocated for use by the St Augustine Yacht Club adjacent to the city fishing pier in front of the Yacht Club building at Lighthouse Park."
"We plan on attending the PZB hearing on April 5th," Leibovitz says. "We will present the board copies of our communications with the (yacht club) outlining their commitment to pay our association $27,500 for our floating structure and piles as part of a memorandum of understanding between our two associations." 

City budget director named
Breidenstein
Meredith Breidenstein, deputy director of the city's Financial Services Department, becomes director of budget and performance management, a new city position, in April.
City Commission directives to complete more projects and provide more details about their progress prompted the new position, City Manager John Regan says.
Breidenstein, deputy finance director under Comptroller Mark Litzinger since 2005, will now report directly to the city manager.

Wanted: HARB alternates
The City is accepting applications to fill two alternate positions on the Historic Architectural Review Board (HARB). A shortage of voting board members at some meetings prompted the action.
Deadline for applications is April 15, with City Commission appointments at its April 25 meeting. Interested individuals who have previously served on HARB are invited to submit applications for this volunteer board.
Find an application here or call the City Clerk at 904.825.1007. 
History's Highlight
St. Augustine's seawall  
 
Seawall ca 1870
   The Second Seminole Indian War (1835-1842) disrupted farms and plantations and crowded St. Augustine with refugees from the surrounding countryside. But there was some benefit in its role as a military base of operations.
   From Dr. Thomas Graham's The Awakening of St. Augustine.
   The town did benefit from the construction of a fine new seawall, a project which had been talked about for many years and on which some work had been done earlier.
   The old Spanish bulkhead along the bayfront had almost disintegrated when the United States took over (1821), and the waves often rolled over the barrier into the streets and town. Storms washed away orange groves, undermined houses, sent water sweeping completely over the peninsula, and once deposited a large boat against the side of a building in town.
   Even the footings of Fort Marion were washing away. In response to a petition from St. Augustine's citizens, Congress appropriated $20,000 in 1833 to rebuild the seawall. Lieutenant Stephen Tuttle began work the next year, building south from the fort until his funds ran out with the wall only half completed.
   In 1836, about a year after the start of the Second Seminole War, the army began to erect a new seawall, tearing out Tuttle's work and building a more substantial line a few feet further out in the water.
   During 1837 and 1838 the seawall was completed all the way to St. Francis Barracks. At several points there were stairways leading down to the water, and in front of the plaza and Barracks there were partly enclosed basins where small boats might be tied up.
   The finished work became one of the town's prize landmarks. 
   Photo: Bay Street at the Market Basin - 1870

   The St. Augustine Report is published weekly, with additional Reports previewing City Commission meetings as well as Special Reports. The Report is written and distributed by George Gardner, St. Augustine Mayor (2002-2006) and a former newspaper reporter and editor.  Contact the Report at gardner@aug.com or gardnerstaug@yahoo.com