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JackDermody dot com Newsletter

PERSONALITY MATTERS

In This Issue
How to motivate Golds
TV ad for Golds
CONTEST: How good a writer are you?
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Greetings!

 

Lots of fun this week. We continue with the "how to motivate" people of the different Colors. This week it's about Gold folks. But the BIG NEWS is we have our first contest. Take a look and enter. The deadline is next Monday. It's not a lottery. You don't buy anything. It's a genuine writing contest. With prizes! Come on! Enter!    

   
How to motivate Golds

 

No, that won't do it, Dude.
 

 

 

It would seem easy to motivate the ever-responsible Gold folks because, well, they are naturally responsible, and they can be the most obedient of all the Colors. As you will see, however, it's just as easy to turn them off and lose them to your competitors.

Here are some questions that Gold people ask themselves in choosing an organization to work with. If most of the answers are "yes", then you can sense they are motivated and inspired to deliver 100%.

1)    Is this organization solid for me? Like solid gold - the mineral - is the underpinning of this organization of high quality, respectable, and worthy of my time?

2)    Are the goals crystal clear and does the organization stick to a firm path toward accomplishing those goals?

3)    Is my role well-defined and carefully linked to a hierarchy designed for an appropriate power structure and avenues of communication?

4)    Where exactly do I fit in and what career paths am I being offered?

5)    Are the rules and standards here well thought-out, published, explained clearly to all employees, and enforced consistently?

6)    Do the people around me all follow through? Are they reliable and consistent? Do they meet timelines?

7)    When change is required, does the organization take careful and appropriate steps to deal with it?

8)    Do I feel secure? Is this organization committed, loyal, dependable, and thoroughly professional toward its workforce? Are traditions truly respected and not just paid lip-service to?

9)    When I complete my work, am I acknowledged for it?

10) Do I feel that I truly belong here?

REWARDS for Golds

As in life, the best things - the best rewards - are free. Here is a partial list of rewards that Golds appreciate.

·         Do not take them for granted. Let them know that you count on them and that they you know they come through dependably and consistently.

·         Promote employees fairly. When hiring practices look unjust - especially to Gold folk - they expect and deserve a thorough explanation of hiring processes. And of all the Colors, they rate high in dealing with honest and frank assessments, especially when they see that they'll have a better chance next time by making specific and clear personal changes.

·         Include Gold people on programs that they care most about - especially platforms that honor and expand upon tradition.

·         Give opportunities to Golds to supervise and enforce. They truly enjoy taking charge and keeping things in order.

·         Encourage Golds when they want to provide logistical and safety support - give them the tools and support.

·         Listen very carefully when they complain, then take action - every single time. The action doesn't need to go in their favor either.

·         Recognize, acknowledge, and give rewards and awards. It's often Gold folks who create recognition programs for others and they tend to expect appropriate rewards and awards for themselves. The work that people do has value and deserves to be honored in some way. Rewards need never be extravagant. Simple, quality ceremonies rate high. So do thoughtful plaques, pins, certificates, letters, symbols, small gifts, etc.

·         Provide a secure environment. Avoid frequent changes of mind, multi-tasking, "emergencies," radical changes of agenda, interruptions, etc. In other words, respect their time and current commitments.

 

 

 

 

 

TV ad for Golds

 

Fred Thompson American Advisors Group (AAG) Commercial for Reverse Mortgage
Fred Thompson American Advisors Group (AAG) Commercial for Reverse Mortgage

This TV commercial for a reverse-mortgage program addresses the concerns that Gold folk tend to have. Former Presidential candidate Fred Thompson - who happens to be Gold himself - is the spokesperson. Golds tend to be the most frugal and careful with their money, so look for the answers to these solid Gold questions:

 

1.       Who has used it before?

2.       What is it?

3.       What is the risk - hopefully none?

4.       Do I have to change?

5.       What do I get?

6.       What does it cost?

7.       What am I obligated to do if I call?

 

 

 

 

 

 

 

 

 

 

 

 

emailcontestOUR FIRST CONTEST EVER:

WIN 10 SURVEYS AND 1 BOOK

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DEADLINE: next Monday, October 10, 5:00 p.m.

This is a real contest, not a lottery. Judges will pick the winner.

Write an e-mail text that appeals to all four Colors. The winner will get the Four Windows Personality Survey - free - for up to 10 people in their circle, as well as Mary Miscisin's Showing Our True Colors - the breakthrough reference book on Colors temperaments that you will use for a lifetime.

Submit entries to dermody@cox.net

RULES:

1)    Write e-mail text that will successfully attract parents to attend a free children's concert and subsequently donate time and/or money to the school's music program. THE BASIC MESSAGE IS THIS: Attend the concert. Donate time, money, and energy to support our school music program.

2)    The main text of the email should not exceed one screen in an email. That is, the reader should not have to scroll to read more. This is no more than about 400-450 words in a Calibri font, size 11.

3)    The e-mail must appeal to ALL FOUR COLORS.

4)    Below, you can read sample appeals to each of the four Colors separately.  YOUR task would be to write just ONE appeal which appeals to all four Colors. Feel free to steal from the texts below, but be as creative as you dare.

5)    The winner will be announced in next week's newsletter.

6)    DEADLINE: Monday, October 10, 5:00 p.m.

 

BLUE DONORS:  We the parents of George Washington Middle School  students need to count on your help if we can ever hope to bring a music program to our students. The standard school curriculum does not ask a child to express his or her uniqueness in the way that a music program does. And many students are looking for a place to shine - a place where they can consistently demonstrate to themselves that they can indeed enjoy learning and even get A's and B's consistently.  As for the future, all you have to do is look closely at the resume of highly successful people to see that music education was often a big part of their development. Music addresses both sides of the brain. Music develops physical skills and many ways to express them. Music gives rewards, especially in the satisfaction delivered to self and shared with others. Please come to a free concert by our students on Tuesday, November 8 at 7:00 p.m. at the school auditorium. You will sit among other parents and children to witness both the joy and success of music study. Yes, we will ask for your help there during intermission. Please bring an open heart and a checkbook.

ORANGE DONORS: Get out of the house and have more fun than TV or a movie can deliver. Show up at our students' fall concert on Tuesday, November 8 at 7:00 p.m. You will not be disappointed. For the first time ever, some of these kids say they love school. They are respected for what they do. When they are not playing music, they work on their other subjects with a can-do attitude. But do you know that this program needs some help from you? Yes, it does. Come on. Just show up. See and hear what this is all about. There are lots of ways you can help and probably there's at least one way that you'll enjoy being part of it.

GREEN DONORS: If George Washington Middle School will successfully keep its students on a college track, the music program must not be cut. At the middle school level, music is not only for future music majors. The Granger Study (Yale Education Review, 2:16-2008) highlighted the role of music education on the resumes of thousands of college graduates whose medium income is $100K and above. 67.5% cited a combination of several years of hands-on music lessons, participation in musical events, and some form of music theory - between the 5th and 10th grades of school. Success in music is related to satisfactory scores on math and science exams in high school and college. In later life, many professionals refresh themselves from the stress of work by playing and performing music - if only for themselves and close friends. Especially for children who seem to come alive around music learning, the school's program can be the catalyst to energize a desire for all learning. There are several ways for you to help - with your time or your money. Please come to our free concert on Tuesday, November 8, at 7:00 p.m. Let's brainstorm with one another there and pitch in any way we can to give our children the finishing touches in their knowledge and skill base.

GOLD DONORS:  One of our strongest traditions is under threat. The school board for George Washington Middle School is considering cutting our music program. The school can directly track its success rate for high school and college completion to participation in the music program. It is difficult enough to keep our students on track in basic school subjects, and we all know that students who are drawn to music studies are more motivated to spend serious time on the other subjects if their music interests are satisfied. A close inspection of school grades reveals a strong correlation between music participation and time dedicated to "the three R's".  It is our duty and responsibility to protect the music program for our children and for students of the future, and the best way to do that is to provide right now the time, the funds, and the energy that will guarantee success for our students. Please attend our children's concert on Tuesday, November 8, at 7:00 p.m. You will see and hear why the program is important. You will be invited to help out in whatever way you know is right. Thank you.

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This really is YOUR newsletter. I like sharing stuff more than selling stuff. Send your stories and comments, please, to dermody@cox.net.

 

Sincerely,

 


Jack Dermody
JackDermody dot com

Enjoy a Weekend at Lake Tahoe! Just book a workshop.

FreeiPad2Book Jack for a workshop. Receive a 3-nite weekend at the Lake Tahoe Vacation Resort on Labor Day Weekend 2012. Mark your calendar for August 31 - September 3. This coupon is transferable to whomever you wish upon payment of the workshop's invoice. Minimum criterea pertain.

 

Contact Jack at dermody@cox.net.

 

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