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Fall 2009

One of our clients, Hudson Valley Community College, recently had a visit from President Obama.  Another, Buzzards Bay Area Habitat for Humanity, just expanded their territory and worked with us to design of a great self mailer that supports their new outreach efforts.  There's energy building.  I hope you're feeling it and that your fundraising programs are gaining momentum.  You'll find a few ideas within.  Enjoy.  Thanks for looking.
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Mail once.  Get remembered all year! 
builds and invigorates direct response fundraising programs. Strategies are built from performance-based analytics, engaged by imaginative branding, design and copywriting; and fulfilled with superior data and mail processing.  
Bbay coverJumping Those Hurdles 
Confront obstacles and improve your next fundraising appeal
Liz Brown
VP, Creative Services
Confront. That may be a bit strong.  Sometimes we confront, sometimes we detour, sometimes we make a leap.  Whatever the option of choice, it's important to remember that, however frustrating, obstacles do mark the path to improvement.

Here we take a look at some common obstacles to a really successful appeal and explore solutions.
What obstacle most frustrates your fundraising efforts?  Tell us.
Another Way To Say Thank You ...
And to Get Additional Gifts
Marcia Scowcroft
VP, Fundraising Programs
Because budgets are so tight, it is often difficult to justify spending precious capital just to do something nice for your donors. But what if you can do it without costing your organization a cent? In fact, not only will it be appreciated by your donors, it also will likely pay for itself many times over.
Employee Profile:
Meet the newest member of our team 
Mike Quinn,
Senior Marketing Strategist
He's worked with many different non-profit organizations, particularly alumni organizations, colleges and universities, and developed winning strategies that produce great results. He's the newest addition to our sales team and he'd like to talk to you about your next campaign.
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As a specialized division of JLS, Direct Response Solutions works exclusively with non-profit organizations on their direct response fundraising programs.  The company is full service, providing creative and strategic support as well as mailing and on-line services, data processing and analysis.
If we can assist you with any of your needs please call 508-313-1000 and ask for Marcia Scowcroft (mscowcroft@drsol.org) or Ron Parkinson (rparkinson@jlsms.com).  Thank you. 
www.jlsms.com               www.drsol.org
Copyright 2009