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  Washington                                       August 2009 | Vol. 31 | 08.28.09
 
 
Minority Enterprise Wevelopment Week 2009 

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U.S. Capitol and FlagApple Launches Snow Leopard today
Sales are brisk, but no long lines at New York flagship store
 

Computerworld - Apple Inc. officially launched Snow Leopard today and started selling the upgrade at its retail stores. Customers who pre-ordered copies of Mac OS X 10.6 from the company earlier this week are due to receive the upgrade today.
 
Lines were noticeably absent from Apple's retail stores, however, a contrast from two years ago when Leopard launched in October 2007. A salesperson at Apple's flagship Fifth Avenue store in New York City, for instance, said sales of Snow Leopard were "brisk," but that there were no lines. "You can just come right in," he said.
In 2007, Apple sold 2 million copies of Mac OS X 10.5, known as Leopard, during the first weekend. Analysts, however, have said it's unlikely Snow Leopard will match its predecessor's sales: Their estimates have generally been in the 2.5 million to 3 million range for the quarter that will end September 30th.

To read more on Apples' recent launch, select here...

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 Acronym of the Day
Mac OS X
                     
What is Mac OS X?
 
OS X is Operating System version "10" of the Apple Macintosh operating system (Mac OS).
 
OS X is described by Apple as its first "complete revision" of the OS since the previous version is OS 9, with a focus on modularity so that future changes would be easier to incorporate. OS X incorporates support for UNIX -based applications as well as for those written just for the Macintosh.

One of the most visible differences from earlier Mac OS versions is a desktop with a 3-D appearance. OS X also includes the ability to play Quicktime movies in icon size, instant wake-from-sleep capability on portable computers, support for DVD movies and the ability to create audio CD s. OS X can be installed on an existing Mac with OS 9, allowing users can choose which one to use when the computer is started.

Since the first version of OS X, the operating system has gone through a series of upgrades, each with a feline code name. First came "Panther" (10.2), then "Jaguar" (10.3), "Tiger" (10.4), "Leopard"  (10.5), and "Snow Leopard" (10.6) which launched today. Each iteration of the operating system included improvements to functionality, including a search function (Spotlight) and a software suite of bundled image, sound and video editing applications. 
_____________________ 
 
Sources:
Tech Target | Apple, Inc.



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