QR Codes are hot right now and, to demonstrate how they work, we're giving away a free book the first seven people who follow the directions in the image below.

To read the image, download the "barcode scanner" application on

your smartphone (we like ScanLife on the iPhone and Barcode Scanner on the Droid). Open the app and follow the directions to place your phone over the QR code below to "scan" it. Once the code is read, a URL will open and it will show you what the code says.

It might seem like a lot of work for a free book, but this provides

you real-life use of the coming trend in mobile technology. It's a great tool to use with customers. It will take you less than five minutes

and you'll see how easy it is. Trust us. Try it.

Follow the directions to receive a copy of "Predictable Success" and

begin thinking about how you can use QR Codes in your own

marketing.