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September 10, 2010 (LATE BREAKING NEWS) |
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JOBBERSWORLD...MARKET INTELLIGENCE FOR INTELLIGENT MARKETERS
The First and Only Independent Newsletter to Focus on Lubricant Distributors.
Your needs, your concerns, your outlook. No bias, no fluff and no punches pulled. Whether it's buy backs or brand battles, allocation of co-op ads, operating costs or turf wars, Jobbers World keeps you on top of the issues that matter to YOU: The Lubricant Marketers!
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ExMo Remains Lubricants Supplier for General Motors U.S. Dealer Network
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ExxonMobil will continue as the GM supplier for the U.S. GM dealer network for the next five years.
ExxonMobil
signed an agreement to continue as the lubricants supplier for the U.S.
General Motors' dealer network for the next five years. In addition,
ExxonMobil announced that a number of its key products, including Mobil
1, are now officially dexos(TM) licensed worldwide.
The new dexos(TM) licensed ExxonMobil products will meet the GM
global engine oil specifications and will be designated by displaying
dexos1 or dexos2 logos on the product labels. These engine oils are
designed to meet the specific requirements of gasoline and diesel
engines used in GM vehicles worldwide.
"We've been working with GM for a long time, and we look forward to
continued growth with this important alliance," said Ken MacGibbon,
sales director strategic global alliances for ExxonMobil Lubricants &
Petroleum Specialties Company. "ExxonMobil has been the supplier for the
U.S. GM dealer network since 1990, and during the last 20 years, the GM
service fill program has become one of the best original engine
manufacturer lubricants programs in the industry. With strong efforts
between both companies, we have grown sales, including Mobil 1, every
year within the GM dealership network."
"Our track record with ExxonMobil has been very strong, and we select
our lubricant supplier based on their quality, reliability and their
ability to help us grow our business," said Jeff Quigley, general
director, GM Customer Care and Aftersales. "We can count on ExxonMobil
to support our dealer network and train them on the use of quality
lubricants."
ExxonMobil's dexos(TM) licensed products will provide consumers
with a strong product offer giving GM drivers more options when it comes
to their motor oil. Part of the offer will be Mobil 1, with Mobil 1 5W-30 for dexos1 and
Mobil 1 ESP 0W-40 for dexos2.
As part of the agreement, ExxonMobil will also market General Motors'
new semi-synthetic engine oil, ACDelco dexos1 5W30, to be launched later
this year in the U.S. and Canada.
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The dexos(TM) Nays and Yeahs
| The following is a summary of the companies that have reportedly said the will offer a dexos licensed engine oil and those that say they will not. If your company is not listed and has already made a decision regarding dexos, please let us know by contacting: jobbersworld
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Written and published by experts, Jobbers World is brought to you by Petroleum Trends International, Inc.
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2010 Petroleum Trends International, Inc.
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