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JOBBERSWORLD...MARKET INTELLIGENCE FOR INTELLIGENT MARKETERS
The First and Only Independent Newsletter to Focus on Lubricant Distributors.
Your needs, your concerns, your outlook. No bias, no fluff and no punches pulled. Whether it's buy backs or brand battles, allocation of co-op ads, operating costs or turf wars, Jobbers World keeps you on top of the issues that matter to YOU: The Lubricant Marketers!
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ConocoPhillips Scores Big with Honda
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Honda and
Acura dealers are now getting word that Honda selected ConocoPhillips for
its genuine oil program. This business was formerly supplied by, ExxonMobil, the
long time incumbent.
Based on
JobbersWorld's estimates, this means ConocoPhillips will quickly enjoy roughly
9 million gallons of new business with Honda and Acura dealers. In addition,
they have an opportunity to nearly double that volume if they can get all of
the Honda and Acura dealers on board for bulk and packaged product.
Whereas
this is certainly good news for ConocoPhillips, it's also good news for its
lubricant marketers. From what JobbersWorld is hearing, its lubricant marketers
are already being advised about the new business and what it means for them in
terms of buy backs.
As we have said
in JobbersWorld in the past, ConocoPhillips is the one to watch. This is
just another reason why.
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