In order for your product to succeed, everyone needs to be paid. Be proactive for you and your customers by making reimbursement a part of your development timeline, and by investing in the collection of data.
Challenges have created new areas for opportunity, and this requires you to broaden your understanding of the commercialization chain. Two opportune areas for consideration: delivery of care and manufacturing techniques.
Headed to NASS 2016?
Prepare with our NASS articles and other spine-centric content: