Washington County can learn from Mobilize Northern Maine experience
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About 100 people attended a Mobilize Maine and GROWashington-Aroostook kickoff event in Machias late last month.
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Washington County is looking to do some asset based economic planning using the Mobilize Maine process. People in Sunrise County got the ball rolling last week with a kickoff meeting. For some firsthand knowledge, folks from Downeast can look north for help.
Since 2009, Aroostook Partnership for Progress and the Northern Maine Development Commission have been working with consultants from ViTAL Economy as well as community and industry leaders to craft and implement Mobilize Northern Maine, a strategic planning process to help focus economic development efforts.
It has been a vital tool for looking at our strengths and assets versus going out and competing nationally to bring business here, said Bob Dorsey, president of APP. "It is an asset-based approach that is looking inward instead of outward."
In time, all six economic development districts in the state will complete Mobilize Maine, which is a dynamic planning framework that development strategies based on their region's indigenous assets and opportunities.
Mark Madsen, the chief economist for ViTAL Economy, has been directly involved in both counties.
"This process is really transformative," said Madsen. "As they [the community] get involved in it people will learn how to manage and set goals to move their economy forward."
The most important aspects of Mobilize Maine are involvement and collaboration according to Madsen.
"The process in Aroostook County got a lot of support from the private sector right from the start," he said. "They set some solid goals."
Madsen says the Mobilize Maine plan will not gather dust on a shelf. It needs to be revisited and continually updated.
"We may see new challenges or opportunities come up, so it is continually revisited," he said.
NMDC's director of regional planning, Michael Eisensmith, echoed that sentiment.
"Going forward, it is important to revisit the goals that we established and the sectors/clusters we are focusing on to see if they are still relevant, or whether we need to make some adjustments to move our economy forward more effectively," he said.
Madsen also said the Aroostook Partnership for Progress, which is a public-private partnership involving developers, educators and the private sector, has been instrumental in moving the Mobilize Northern Maine plan forward.
"It is the business sector that drives economic development," Madsen added. "The old model was government drives it, but the rate of that progress was very slow. It has to be private business now."
The process is driven by the community looking at their assets and setting goals on where they want to be in the future. After the goals have been set, industry clusters are prioritized and strategies developed to maximize the potential for reaching the goals.
"The primary approach in this process is to form working groups with subject matter experts as well as members of the community to refine strategies and tackle issues that are obstacles to achieving success," said Dorsey. "For example, currently the Aroostook Partnership for Progress is leading Renewable Energy, Biomass and Compressed Natural Gas working groups in an effort to build an enhanced Biomass industry in The County and get natural gas as a viable alternative for larger corporations."
More information on the initiative is available at
www.mobilizenorthernmaine.com.