Winter Quarter 2012, Volume 4 |
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Business Visits Gauge Local Confidence
"Connecting Businesses with Resources"
The Yuba-Sutter Business Consortium coordinated a walk with business and community leaders to visit 95 businesses in Linda, Marysville and Yuba City October 24, 2012. The business walk is the third to occur within the last last two years and has engaged the local businesses in a conversation regarding the general economic climate as well as specific successes, challenges, or barriers to business success.
Three questions were asked each business by 12 teams of Consortium and community leaders, "How is your business doing; What do you like about doing business in Yuba-Sutter; and, What could be done to improve local business conditions?"
Survey results indicated 55% of businesses polled reported an increase in retail sales and activity. The most frequent response in what businesses said they appreciate about doing business locally is the "people." And most businesses reported a desire to clean up businesses, the neighborhood, or address tree-trimming or removal services to provide greater storefront visibility and improve appearance.
Business optimism for better sales increased 15% from the last business walk held in March, 2012.
The Yuba-Sutter Business Consortium includes numerous local workforce, educational, economic development and utility organizations and agencies. To learn more about the Consortium visit here, and to view results of the May, 2012 business walk click here and select "Business Retention and Expansion."
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The October 2012 Yuba-Sutter Business Consortium walk indicates an increase in local business sales and optimism as compared to the business walk conducted in May, 2012. |
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Beale Air Force Boosts Economy
New Construction and Mission Growth Lifts Local Economy
Combining payroll to 6,039 employees, contract expenditures, new jobs created and on-base construction projects, the largest employer north of Sacramento to the Oregon border provided a $427 million impact within the counties surrounding Beale Air Force Base's Yuba County location in 2011.
Growth is occurring in a number of different military missions within Intelligence, Surveillance & Reconnaissance (ISR) to expand its capabilities. The new MC-12W Project Liberty mission is consolidating aircraft and personnel to Beale, and activities are expanding related to the technology and communication deployment associated with the Distributed Ground Station 2 (DGS-2). 425 new employees have increased Beale's personnel level since 2010 filling an 80,000 square-foot office building. A second building of the same size is under construction, and 880 new military and civilian employees are being employed as the Liberty spy plane mission ramps up.
In the construction pipeline 331 new homes are currently being built over the next three years with a $130 million contract to developer Balfour Beatty Corporation. A $17 million 34-room hotel/lodging facility is in the early planning stages. In addition, new building and infrastructure projects are needed including a redundant 60 KvA electrical line, an upgrade to Beale's wastewater treatment plant, and although not yet funded, an on-base 100-room visiting quarters building for officers and airmen.
Learn more about Beale Air Force Base here. |
Capital Available for Businesses
$300,000 in Lending Capital
Yuba County supports a lending program designed to fill the financing gap between private debt financing and private equity, and is operated by the Yuba-Sutter Economic Development Corporation. Loans are currently available for building or land acquisition, working capital, inventory, equipment, supplies, marketing or other ongoing business or start-up costs. A key component of the lending program is the creation of new jobs.
Successful lending applications in Yuba County have included Fusion Preschool Academy in Olivehurst, 2006, Kinner Manufacturing at the Yuba County Airport Industrial Park, 2009, and Flower Hut Nursery in Wheatland, 2010.
For more information, or for an application, contact Loan Officer Jackie Slade at 530.751.8555 or visit here. |
Grants Provided for Home Buyers
Up to $60,000 for Home Purchase
Interested in receiving a grant of up to $60,000 to help in purchasing a home? Only one grant has been awarded since 2010, and funding is available through the Yuba County Housing Department for eligible home buyers.
Buyers must meet a number of criteria including no ownership of a home within the last three years, income eligibility up to 80% of the median income in Yuba County, or $47,500 for a family of four; and obtaining a homebuyers education certificate through Neighbor Works or California Rural Legal Assistance (CRLA). The homebuyer provides a down payment of at least 3% of the asking price, and must get a standard fixed-rate, 30-year mortgage.
The homebuying grants come from state and federal funds for a variety of purposes related to homes and community revitalization.
For more information on Yuba County's first-time homebuyer assistance program, or to get an application, call 530.749.5460. |
Habitat for Humanity Store Relocates
ReStore Grows into Former Mervyn's Retail Site
Habitat for Humanity's ReStore in Marysville is moving up in a big way. From approximately 8,000 square feet at its former B Street location, it opens for business in the former Mervyn's building with 61,672 square feet. Open for business 10 a.m. Wednesday at 202 D Street January 9, a special ribbon cutting ceremony takes place at 5:30 p.m.
ReStore hours will be 10 a.m. to 5 p.m. Wednesday through Saturday.
ReStore manager Joseph Hale accepts donated surplus or reusable building materials, appliances and furniture for resale at the new retail location, and believes he can fill the store with material from Beale Air Force Base's residential development project, and through relationships established with local big box stores and McNally's Appliance Store located across the street from the new ReStore location. Some space in the new building will be dedicated to offices for Habitat for Humanity administration, ReStore, and volunteer training for construction and energy efficiency programs.
Proceeds from ReStore will be used to supplement funding for Habitat for Humanity building projects. Most of the products sold in the retail center will be at about 50% of their retail value.
Find out more about nonprofit Habitat for Humanity and ReStore here. |
Gaming Development Moves Forward
Governor Jerry Brown Agrees with Bureau of Indian Affairs
Forty acres of land within Yuba County's voter-approved Sports & Entertainment Zone is slated to become "Indian lands" through a Bureau of Indian Affairs decision provided recently by Assistant Secretary Kevin Washburn.
One decade earlier to the month in 2002, the Board of Supervisors entered into a Memorandum of Understanding with the Estom Yumeka Maidu of the Enterprise Rancheria to pursue a gaming operation in Yuba County. Governor Jerry Brown agreed with an earlier decision made by the Department of the Interior supporting the tribe's interest to take land into tribal trust August 31, 2012. California legislature has more than a year to ratify the governor's compact with the tribe.
Consultants to the tribe have estimated the creation of 3,200 temporary construction and permanent casino jobs when all phases of the proposed development have been completed. The gaming facility is allowed to install up to 2,000 slot machines by the agreement signed by Governor Brown.
See the Bureau of Indian Affairs final determination document published in the Federal Register December 3, 2012 here. |
AgrAdvantage Promotes Local Food
"Eat, Drink, and be Local"

About 60 agricultural ranches, vineyards, growers and processors converged on the Yuba County Government Center for "AgrAdvantage" November 9, 2012. The workshop provided information regarding the added value of promoting and marketing locally grown food within the region as well as opportunities in export markets as far away as China. In addition, the group was tapped to explore creative methods of putting the Yuba-Sutter region on the map for promoting its locally grown food products.
One of the initiatives coming from the meeting focuses on introducing and improving way-finding signage to enable visitors and local residents to easily locate food tasting rooms and purchasing opportunities. In 2012, North Yuba Grown, a collection of about 20 ranches, vineyards and local food enthusiasts located in the Sierra foothills, has already partnered with the North Sierra Wine Trail which winds it way from Nevada County through northern Yuba County and into Butte County.
Another initiative includes a concept successful in other Northern California communities called "Ag Speed Dating." This activity will bring a dozen local food buyers and 24 working ranches and farmers together in the Yuba County Government Center March 4, 2013. Each agricultural seller will present an elevator speech to a buyer every five minutes with the goal of having multiple food sale contracts lined up by the end of the "speed dating" program.
For more information about local food and agricultural opportunities call 530.749.7560 or visit North Yuba Grown's website here.
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Megan Alpers and Megan Foster of the California and Yuba-Sutter Farm Bureaus provide information at AgrAdvantage 2012. |
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RV Camping Coupons Save Dollars
Celebrating Sierra Foothills Recreational Opportunities
Looking for a holiday getaway? You have an opportunity to print, clip and save on your RV stays at four Yuba County campgrounds until March 1, 2013. Sycamore Ranch, Lake Francis Resort, Collins Lake, and Thousand Trails have partnered to provide you with Winter savings. Please note effective dates and offer conditions.
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Emergency Website Launches
Preparation and Communication keys to Yuba Disaster Response
BePreparedYuba.org can help residents get text or email information directly from Yuba County's Emergency Operations Center. The new website was launched September 6, 2012.
A "Stay Connected" link on the BePreparedYuba.org website allows individuals to register their cell phones and email addresses easily to receive information during an emergency. Yuba County partners with a communications company called Nixle to make sure important information quickly reaches people during an emergency.
"The great thing about this service is that it is so easy to register and the information will not be sold to anyone else," said OES Manager Scott Bryan. "Initially you will get a confirmation notice and then perhaps an Amber Alert from time to time, but beside that you will only get pertinent information during a declared emergency."
Those who fill out the three-line registration form (cell phone number, email address and zip code) will get vital emergency information on their mobile devices such as evacuation orders, road closures, shelter information, and more.
Bryan said the availability of this information during an emergency should not be considered a substitution for proper preparation efforts beforehand. The BePreparedYuba.org website includes a "Prepare" tab that guides users through the process of creating an emergency kit and a family emergency plan. The homepage features a visual alert level ranging from "Prepare" to "Emergency," and local river levels are also monitored on the site during Winter months. |
California Legislative Update
2012/2013 Legislation Impacting Local Business
ADA Predatory Lawsuits
Governor Jerry Brown signed into law Senate Bill 1186, aiming to help California business owners guard against costly, predatory lawsuits filed under the Americans with Disabilities Act (ADA) and corresponding California laws September 19, 2012. Effective immediately, the bill is perhaps the most substantive disability access law reform to ever emerge from the California Legislature.
For years, California has been a hotbed for ADA litigation. According to Lawyers Against Lawsuit Abuse, more than 40 percent of all ADA lawsuits in the nation are filed in California, due in large measure to the high statutory damages and exorbitant attorneys' fees recoverable in the state. While some argue that SB 1186 does not go far enough, supporters are cautiously optimistic that the bill will indeed curb frivolous ADA lawsuits.
Under the new law, attorneys are now barred from sending "demand for money" letters, requesting payment of money in lieu of filing a lawsuit - a common "shakedown" tactic that, frankly, did very little to ensure ADA compliance. SB 1186 also requires attorneys to serve a written advisory upon potential defendants at least 30 days before filing a lawsuit, wherein all construction-related violations are set forth with facts sufficient to allow a reasonable person to identify the basis for the claim. Attorneys must also submit a copy of all demand letters and complaints to the California Commission on Disability Access and to the California State Bar.
For small businesses (defined as having 25 or fewer employees and no more than $3.5 million in gross annual receipts) faced with unintentional, construction-related accessibility violations, SB 1186 reduces the minimum statutory damages from $4,000 to $2,000, as long as the violations are corrected within 30 days of being served with the complaint. These damages may be further reduced, from $4,000 to $1,000 per unintentional violation, if (1) the defendant has corrected all construction-relation violations that are the basis of the claim within 60 days of being served with the complaint; and (2) other specified conditions apply, including (a) the claim pertains to a site that has a Certified Access Specialist (CASp) inspection report, or (b) the claim pertains to a site where new construction or improvement was approved between January 1, 2008 and January 1, 2016 by the local building permit and inspection process.
Moreover, in assessing liability for multiple claims arising from the same construction-related accessibility violation on different particular occasions (known as "stacking"), the court is now required to consider the reasonableness of the plaintiff's conduct in light of the plaintiff's obligation to mitigate damages.
Pending 2013 Legislation
A new law that will take place in 2013 will require Yuba County to charge a $1 fee attached to businesses licenses - the funds gathered are supposed to pay for an ADA compliance specialist. As Yuba County currently only requires business licenses for certain businesses, the amount raised from the implementation of this bill will be minimal. Fortunately, Yuba County has already certified Community Development and Services Agency staff in ADA compliance, and will comply with the intent of this bill.
Tax Credits and the Yuba-Sutter Enterprise Zone
California Governor Jerry Brown and Democratic legislative leaders say they're not looking at more tax increases now that voters have approved Proposition 30. But tax credits could be on the table - like the controversial Enterprise Zone program.
California offers $700 million a year in tax credits to businesses who add or retain jobs in economically distressed neighborhoods. The governor proposed eliminating Enterprise Zones last year but couldn't win legislative approval. Now, Democrats hold supermajorities in both chambers - and Senate Leader Darrell Steinberg says it's time to revisit the issue.
Steinberg: "Just like on the spending side, show us what you're producing."
But Craig Johnson with the California Association of Enterprise Zones says he thinks the credits are safe.
Johnson: "I don't anticipate the governor making an announcement that he wants to eliminate the program. That would surprise me. Will they try to shrink the program - through rule-writing and regulations? Yes, I think so."
Johnson says the program's elimination would cost the state nearly 125,000 jobs.
To learn more about the Yuba-Sutter Enterprise Zone, visit here. |
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Activity Calendar
January 29
Overcoming Objections from Customers -
Sales 101
January 29
Disaster Recovery/Security Computer Training
February 26
Employer/Employee Handbook Policies
March 13
Yuba County Ambassadors for Development (YuCAD)
March 26
Employment Training, American Red Cross CPR Training |
New Business
October 5
River's Edge Bar 2
109 E. 12th Street
Marysville
530.743.5862
October 16
DIGS
322 D Street
Marysville
530.743.3447
October 31
Our Coffee House
900 B Street
Marysville
530.743.5283
November 8
Jenan Fine Rugs & Décor
512 D Street
Marysville
530.743.4500
December 1
Art O' Culture
(Formerly Gallery 34)
419 D Street
Marysville
530.763.5741
Ribbon Cutting:
January 9, 2013
Habitat for Humanity
202 D Street
Marsysville
530.742.2727
Ribbon Cutting:
January 12, 2013
Cancer Center Expansion
618 5th Street
Marysville
530.749.4400 |

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Archives |
Yuba County Board of Supervisors
Andy Vasquez
District 1
John Nicoletti
District 2
Mary Jane Griego
District 3
Roger Abe
District 4
Hal Stocker
District 5
Robert Bendorf
County Administrator
Yuba County Government Center
915 8th Street
Marysville, CA 95901
www.yuba.org
530.749.7575 |
Did You Know?
Yuba County's
population increased 16.7% (2001-2011, CA Department of Finance)
For E-Note Feedback, Contact:
John Fleming, Economic Development Coordinator
Yuba County Government Center
915 8th Street
Marysville, CA 95901
www.chooseyuba.com
530.749.7560
jfleming@co.yuba.ca.us |
Yuba County's
Vision
To Create a "golden" future for Yuba County by inspiring a community of participation, embracing our unique history,and discovering the wealth of our untapped potential.
Our Strategic Priorities:
- Public Health and Safety
- Economic Development
- Responsible Growth
- Organizational Excellence
Our Guiding Principles:
- Innovation
- Trustworthiness
- Professionalism
- Financial Responsibility
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