New York's Credit Unions Talk Hispanic Growth 
In the Credit Union Association of New York's recent issue of Connection Magazine, guest contributor Ray Birch talks to Bridgeway Federal Credit Union and Entertainment Industries Federal Credit Union about their involvement in the Hispanic Member Growth Strategy Program offered by the Association and Coopera. Read more.
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Plan for 2014 with Coopera's Strategic Planning Resources Don't let the stress of the upcoming planning season derail or hinder your 2014 Hispanic growth strategy. Coopera's Hispanic Opportunity Navigator (HON) and Hispanic Strategy Package (HSP) are part of a proven, comprehensive Hispanic growth approach used successfully by many credit unions at a variety of Hispanic outreach stages. Looking at a sample of our credit union clients throughout the past year, we found that on average:
- Hispanic membership grew 25%
- Loan growth rate to Hispanic members grew about 7%
- Checking penetration for Hispanic members is 47%
As the numbers continue to prove that a Hispanic growth strategy is a solid investment, the competition is also growing. This is not time to reinvent the wheel! Contact us today to leverage time and start your strategic planning process today.
NEWSLETTER SUBSCRIBER DISCOUNT: Write "August Newsletter" in subject line of email and you may qualify for a discount!
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Hispanic Heritage Month Promotional Items Now Available To grow and engage your Hispanic membership, it's essential to get your credit union's name out into the community. One of the easiest, most cost-effective ways to do that is with culturally relevant giveaways you can use at local community events. Visit our online store and choose "Spanish Promotions" for colorful totes, T-shirts, pens, Spanish coloring books, document holders and more. Many items are imprinted with "Vive el Sueño Americano" / "Live the American Dream" theme. Customization is available.
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2013 Hispanic Outreach WebinarsArchived Webinars
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El Poder es Tuyo Updates
- 8/19: Three Strategies for a Long Retirement Life
- 8/26: Your Money Safe and Sound
- 9/02: Cheap Cars: When It's Not a Good Deal
- 9/09: Buying a Foreclosed Home
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About Us
Coopera (ko-pair-a) is a full-service Hispanic market solutions company with specific focus on credit unions nationwide. Coopera's dedicated bicultural and bilingual personnel work closely with clients to assess their needs and create growth strategies designed to increase Hispanic membership, revenue growth and loan volume. Coopera specializes in developing long-term partnerships with clients as they transition from the early stages of discovery to a best practice credit union.
Founded by the late Hispanic community activist Warren Morrow, Coopera is owned by Affiliates Management Company, the holding company of the Iowa Credit Union League and is an exclusive strategic growth partner of the Credit Union National Association. For more information, visit CooperaConsulting.com. |
