Coach's Corner

by Fred Albrecht

January was another great month for Proforma Albrecht & Co. Sales were up slightly about 4%. Recruiting was especially successful with the addition of 2 new reps totaling over 2 Million in sales. In early February we added another awesome group from Akron, Ohio with 5 sales reps and close to 3 Million in sales. We will send out more information about our new additions as soon as they are all settled in and ready for the "publicity". 

I am very excited about 2014. I can see plenty of new opportunities coming along as I talk to sales reps and supplier reps as well. We are busy preparing more details for the annual sales meeting and awards banquet in Texas. If you have not already signed up, don't miss out on the opportunity. It is our experience that you should definitely sign up early for this event and book your hotel rooms. They go fast once Proforma starts to really market the event. We did an early announcement to you all to give you the chance to jump on board as soon as possible.



Proforma Albrecht Sales Achievements Awards Night

Monday July 21st, 2014

At the Gaylord Texan Resort (an exquisite Marriott Resort)
1501 Gaylord Trail - Grapevine, Texas

Don't miss out on the 2014 Convention and Sales Awards July 20th - 23rd.
Check out the video of the Ultimate Destination, The Gaylord Texan Resort, register today at www.proformaalbrechtconvention.com.
Join us as we recognize our top sales and profit leaders for 2013.
Congratulations to all of our sales reps for another awesome year.
We are looking forward to celebrating with you in July.

Proforma 2014 Convention
Proforma 2014 Convention

Eat, Breathe, Sleep What You Do and Success Will Follow

Dana Zezzo from MVPLP supplier Jetline shares his personal success formula in today's video. "Believe in what you do, entrench yourself in the industry on a daily basis" and you'll be able to reap the rewards of: quality family time, volunteering, coaching, mentoring, giving back or other 'bucket list' item that you want! Click here to watch today's video.

 

Eat, Breathe, Sleep What You Do and Success Will Follow
Eat, Breathe, Sleep What You Do and Success Will Follow

WHAT'S IN YOUR PIPELINE?

 

Here is a great tool to keep track of your own personal sales pipeline. We have included it as a PDF as well as a fill in the blank Xcel document. Did you know it take roughly 10 times your sales goal in your pipeline in order to achieve your new business goals? Do the math, want to increase your sales by $200,000.00, you need 2 Million in "Pipeline Activity".


 

NEW MARKETING RESOURCES NOW AVAILABLE ON THE OWNER STORE
Now available on the Proforma Owner Store are the newest marketing resources made available by your Proforma Support Center Marketing Team. New to the Owner Store you will find the 2014 1Q Winter/Spring Promo Mailer (priced/non-priced), the Marketing Integration & Implementation Program, the 2014 Proforma Promotional Products Catalogs and the 2014 Wall Calendars.

New changes to the Proforma Owner Store are coming soon to enhance your experience and product options. Your Support Center Team is working to review current products and making updates to ensure timely fulfillment starting the second quarter of 2014. Stay tuned for more updates!

If you have any questions regarding these Marketing resources, please contact Danny Trizio (DTrizio@Proforma.com or ext. 3009) at your Support Center. For questions about the Owner Store, please contact Kacie Jones (KJones@Proforma.com or ext. 3540) at your Support Center.

NEW MAP FEATURE IN ELECTRONIC SOURCING GUIDE MAKES IT EASY TO LOCATE VENDOR PARTNERS WORLDWIDE
Now it is easier than ever to locate your Preferred Vendor Partners worldwide through the NEW Map Feature on the iNET Electronic Sourcing Guide. This interactive map allows you to see where print, promotional product and value-added PLPs are located in the United States, Canada and overseas. Simply type in the Vendor you are trying to locate in the search bar and you will see a map of their location, address and product category.

Take advantage of this new feature to find PLPs in locations near you, your clients or your warehousing facilities. Strategically choosing your Supplier Partners based on location can save you time and money in fulfilling orders.

Click here to view the map and locate your Vendor Partners.

If you have any other questions, please feel free to contact any member of your Vendor Development Team: Frank Ciraci, Chief Vendor Development Officer (FCiraci@Proforma.com or ext. 2284), Matt Stein, Promotional Products Specialist (MStein@Proforma.com or ext. 3137), Sandy Somerville, Printed Products Specialist (SSomerville@Proforma.com or ext. 3166) or Dirk Hiney, Printed Products Specialist (DHiney@Proforma.com or ext. 3306).


Hub Pen is pleased to introduce Mike McMillan (MMcMillan@hubpen.com or 781-535-5500), Director of National Accounts, as the new main contact at Hub Pen for Proforma Owners. Please feel free to contact Mike for all your Hub Pen questions and writing utensil needs.

With the global writing instrument market estimated to grow to $19.43 billion by 2015, providing quality pens to customers is a must. Get to know Hub's most popular lines, the JavalinaŽ and the Mardi Gras, and the new MaxGlide Stick, a pen featuring hybrid ink that is like a gel but with ballpoint consistency. Hub always offers each Owner and Sales Representative the opportunity to receive three free laser spec sample pens per week, each available with two lines of personalization.

If you have any questions regarding Hub Pen, please contact Hub's Director of National Accounts, Mike McMillan (MMcMillan@hubpen.com or 781-535-5500) or Matt Stein (MStein@Proforma.com or ext. 3137) at your Support Center.

If you would like to review any of our past issues, we now have them archived.
Click Here for the archive page.

Fred Albrecht

513-753-2580


Proforma Albrecht & Co.


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