Coach's Corner

by Fred Albrecht

Our plans for ASI Orlando are shaping up and we are happy to tell you that Fred & Suzie, Carl, Cory, Chris and Ryan will be going to the ASI Show in Orlando.

Attention all Proforma Albrecht Reps who want to or have already signed up for the ASI Orlando Show. We have exceeded the minimum of 20 to qualify for some awesome benefits for attending the ASI show as a company. Here is a special registration site. Note if you have already registered, you automatically qualified for these additional benefits. If you have not registered, you can still do so by following this special link. If you have registered but not booked your room, you can also use this convenient link to book your hotel room.

To assist you in registering for the ASI Show Orlando 2014 here is your customized registration link enabling you to enjoy discounts, hotel or travel reimbursement as well as FREE early preferred seating at the Keynotes ($29 ea saving).

ASI Show Orlando 2014 Customized Registration Link - Proforma Albrecht (or click on the image)

http://cdn.asishow.com/asishow/email/html/AS-10967U.html

You must click on the "Click Here for Details" on How to get a Hotel Reimbursement-January 6th OR Travel Reimbursement up to $50..so you are aware of the terms of the meeting package offer.

Also be sure you click on "Click Here to register for Free!" and "Book Your Hotel Room Here"

ALPHA - Special Orlando Event - Danielle Augustine has arranged for an opportunity for our team to get together for dinner in Orlando on Monday evening, see the details below:

Monday January 6th 2014
7:00 PM
The Capital Grille
9101 International Drive Orlando, FL 32819
T: 407.370.4392

Click on each banner below for more information.

ASI Orlando

January 5 - 7. To register, use the link above,

PPAI Las Vegas:

You still have plenty of time to sign up for the PPAi show in Las Vegas as well. Alicia and Rachel will be representing Proforma Albrecht in Las Vegas.

January 13 - 17. To register, go to www.ppai.org, our PPAI

number is 211380

Proforma Albrecht Annual Sales Meeting and Convention:

Watch for Next Friday's edition of the Albrecht Advantage to read all about our 2014 meeting which will be held July 20th through July 23rd. Mark your calendars now, you will not want to miss our 2014 sales meeting.

We welcome those end of the year rush holiday orders and "budget spends", our team is ready to help finish off 2013 in record fashion, we just surpassed last year's total sales so your help is needed to help us grow, every order booked and billed this year will contribute.

Jetline Vertical Market Ideas

Jetline Video Series Part 4: Vertical Markets

Jetline is making it easy to find relevant, themed products for a variety of popular end-user markets with our vertical market series. Download flyers for some of the most popular industries including Medical, Construction, Global, Awards, and Automotive. Did you know we'll customize these flyers with YOUR company logo?
Visit: http://jetlinepromo.com/markets-html.... to see all of our vertical market themes!

National Accounts Team is pleased to announce that Proforma is now part of the National Accounts Team here at Hit Promotional Products.

You will have a full team of service support to answer any and all questions that may arise.

Your main contact inside is Tracy Fraser. Tracy has 6 years of sales support experience with Hit and is ready to help you with all of your needs. She should be your first contact for all of your support needs and sales assistance.

Mary Foley manages a team of 5 reps that support your account as well as several other National Accounts. Mary has 16 years of experience on all sides of the promotional products business and looks forward along with Tracy to working with all of the Proforma representatives.

Contact Info:
Tracy Fraser
tfraser@hitpromo.net
800-237-6305, ext 2228
Fax: 727-329-4378

Mary Foley
mfoley@hitpromo.net

Any rep who answers your call at extension 2228 can help you with questions on our products, ordering information, production time, availability, etc.

We look forward to working together with you to build a strong supplier-distributor bond and great partnership.

Thank you,
Chris Platt
cplatt@hitpromo.net

December Proforma Special Memory Flyer

Pricing is on two tiers. The first tier, the lower of the two, is the best selling silver clip. Second tier, is for the 2tone and Black clip options. We have also aligned the minimum order quantity to coincide with the standard memory options to 36 for the 1G and 2G, 24 for the 4G and 8G capacities on every color option. All pricing is still held for the entire month.

Click here to view

Joseph-Beth taking an anti-Amazon approach

By: Dan Monk
(Sent from WCPO Cincinnati)

Joseph-Beth has worked hard to be the anti-Amazon of Cincinnati, investing in bistros for ambience, stocking Cincinnati-centric merchandise from dozens of local vendors and launching a book fair business to forge new relationships with the next generation of readers.

"That personal touch is not to be under-estimated, especially in a local market," said Chuck Matthews, a distinguished professor of entrepreneurship and strategy at the University of Cincinnati.

Matthews said many retailers are emphasizing locally-sourced products as a way of differentiating themselves from big box and online retail outlets. But it's not enough to just offer local products. Retailers need to make their service offerings compelling enough to entice customers to make repeat visits. Read the full article

Vitronic Perfect Pair for December

This months Perfect Pair products include the :A771 Mini Spa Kit : http://www.vitronicpromotional.com/productdetail.aspx?id=a771
and
A853 Poly Pro Mega Tote : http://www.vitronicpromotional.com/productdetail.aspx?id=a853

The Mini Spa Kit makes a great holiday / appreciation gift for Salons and Health Spas as well as any women's organizations. This spa kit is a great way to say "Great Job, Relax and Enjoy the Holidays!".

The Mega Tote is a perfect bag for lugging around all those holiday presents! Think of this item as a fun gift with purchase for any retail store during the holiday season.

Specials from Visstun & Digispec

Visstun� offers a line of visually stunning custom cups. Our new products available are the 24 oz cup, FoldTop� Gift Box Containers, double sided plastic coasters, variable ink-jet printing, and banding/bundling. If you need samples, selling ideas, product information or pricing please give me a call or go to http://www.visstun.com/request/.

Digispec is a well-known mouse pad manufacturer celebrating 30 years in the industry. What is not well known is that mouse pads are an excellent source for advertising! They don't get thrown away when they run out of ink or stuffed in a drawer. They are always right on the desk next to the computer and in your client's line of vision.

Proforma Albrecht & Co. has been extended End Column Pricing at 1,000 pieces with Digispec and Next Column Pricing with Visstun�. It is always best to call or email me for a quote so you are sure you have your BottomLine NET pricing.

If you know anyone in the office who is working on cup or mouse pad promotions, please give them my name and number. I am here to help and look forward to working with you in the future.

Here is my contact information:

Woody Elliott
Sales Counselor
(800)873-9133 ext. 238
(888)876-6847 fax
woodye@visstun-digispec.com

Healthcare Products in time for Flu Season

Cold & Flu season is upon us! Washing hands with soap & water is the best way to reduce the number of germs, but if soap & water aren't available, use an alcohol based sanitizer than contains at least 60% alcohol (www.cdc.gov/handwashing/). Already sick? Get lots of rest and drink plenty of fluids!

With sanitizers & lip balms on special through the end of December (better than EQP!), there are plenty of ways to keep your hands clean and your lips from getting dry! Inexpensive and easy to take with you, keep one of each in your pocket, briefcase or gym bag.

Looking for something different to purvey to the healthcare field? Why not suggest our Tuf Tumbler or Sport Pint? Both items are available in Natural (frost), just add our stock ounce markings, making it easy to monitor the patient's fluid intake.

If you have questions on any of these products, would like to see a virtual or random sample, please let me know!

Thank you,

~ Rondi

Introducing SmartPicx from JournalBooks

Here's a turnkey JournalBooks "presentation" that will educate your sales team on the latest & greatest product and technology from Journalbooks. This is the coolest thing I have seen from Journalbooks in the 2.5 years I have had the line. It basically is the next thing beyond QR codes. I have attached all the sales flyers we have, personalized with your logo. Introducing our new SmartPicx technology. Some of you may have already seen or heard about this, but in case you haven't, here is a link to the JournalBooks site so you can read about it and watch Mark McKellar's fantastic tutorial: http://www.journalbooks.com/education/case_studies/24 Or you can download the app and scan the attached flyer, which will take you to the same link. The flyer is scannable on your monitor, so feel free to send it to customers for them to try it. The 2nd page of the flyer showcases "hot-spots" with multiple interactive links on it. If any of your sales reps would like a FREE SAMPLE, just send an email to samples@journalbooks.com and request their free SmartPicx sample. They just need to say they are with Proforma Albrecht and provide their mailing address. It will be sent no charge, ground shipping. We also provide creative virtuals at no charge. If you have a rep that would like a virtual with a "live link," they are $24 net and the links are active for 30 days. Attached flyers: 1. Case histories 2. Flyer with embedded "button" in top right that will take you to the tutorial/demo. 3. FAQ page with basic pricing

Ash City Specials

On behalf of Ash City, we would like to thank you for your ongoing support in 2013! We have put together an exclusive special for Proforma on 3 popular styles: 88195/78195, 88198/78198, and 88670/78670. These styles will be 20% off the 1st column net price exclusively for Proforma members from today until January 31, 2014. In an effort to help you sell these styles and protect your margin opportunities, we have put together a customizable sell sheet for you.

DOWNLOAD SELL SHEET NOW!

You can customize this sell sheet in the following areas:

1) MSRP: This has been left at the catalog price to protect your margin. If you wish to pass along the savings to your clients, you can type in your desired sell price on this editable PDF.
2) Promotion Details: You can enter any additional details or fine print that you wish to add in the editable section at the bottom of the sell sheet.
3) Contact Information: You can enter your respective contact information in the editable bottom right corner of the sell sheet.

Thanks,
Michele Nottbeck & LeAnn Rankin

Ash City Worldwide | 35 Orlando Avenue, Richmond Hill, Ontario L4B 0B4
Toll Free: 1-866-ASHCITY | Fax: 1-800-567-0534 | Web:
www.ashcity.com

Non Iron Dress Shirts from Edwards

Fashionable Men & Women Styles Available

Maintain a sharp, crisp look all day long in our non-iron dress shirts. Designed to resist wrinkles, our collection of men's non-iron dress shirts are both stylish and functional.

For the Month of December, you can take 8% off of ALL Edwards Non Iron Dress Shirts. Any Style....Any Color!

That's not all, we will still offer FREE spec samples (includes digitizing up to 6,000 stitches & product). Use this spec sample for an upcoming bid or a company outing. We want you to enjoy our product on behalf of us.

WAIT!! It gets better. Embroidery will only cost $2 per garment; on any order larger than 12 pieces (up to 6,000 stitches). *Larger quantities please call 800 252 9885 ext 7382

The sales start December 4th and will be running through the end of the year. Order now to ensure stock availability for the Holiday Season!

How can my network of colleagues help advance your ambitions or bring you closer to goals?

Thanks for considering the connection. I look forward to helping and hearing from you.

Crystal D Awards

Crystal D has been a leading supplier of corporate awards for 20 years. We manufacture and design awards that are sold by dealers around the world. Our work is done with the intention of turning the emotion of a recognition experience into a memory for the recipient. For that reason, we are considered the Home of "The WOW Effect."^�

Our awards are made of the finest materials on Earth showcasing the beauty that only crystal can provide. We offer more than 1300 awards in various price ranges - economical as well as one-of-a-kind high-end. In fact, we offer 225 awards priced at $75 or less.

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