Coach's Corner
by Fred Albrecht
Education is the forefront of our initiatives to help all of our reps achieve their dreams and goals to the maximum of their desire and potential. We have had several reps attend the Proforma regionals over the past few years and come back to tell me they were very educational and helped them tap into the programs available to grow their sales. This year is absolutely no different, Proforma will tour the country and Canada. You are welcome to sign up for any of the regionals listed, it does not have to be one in your geographic area. Notice three of them coincide with industry shows. The cost to you is 65.00. I encourage all of you to attend a regional which comes complete with a "vendor showcase" featuring promotional product vendors, print vendors as well as Multi Media vendors, making them the only meeting in the industry offering a true "total solutions" showcase.
 FIND OUT WHAT'S NEXT AT YOUR
2014 REGIONAL MEETING
As we head into 2014, it's time to start asking yourself, "What's next?" What is the next tool, resource or big idea that is going to help you achieve your next level of success? Your 2014 Regional Meeting is going to be all about identifying the NEXT step to keep your business moving forward, finding the NEXT big opportunity and creating a plan for success.
Whether your NEXT goal is reaching a new sales target, hiring Sales Representatives or completing a merger or acquisition, we'll talk about the tools and resources that will help you get to the NEXT level. You'll have the opportunity to meet with your Strategic Advisors, Dan Whitehead, Danny Kane and Dean Manzetti, so you leave your Meeting with the NEXT strategic steps for increasing your sales clearly defined. You'll also learn about exciting new tools such as the HR Selling System, the Sales Automation program with "Phil," the "It's Just Coffee" marketing campaign and much more. Attending your Regional Meeting is an important step in getting to the NEXT chapter in your business. This is your opportunity to get valuable one-on-one time with your preferred Vendor Partners, Support Center Team Members and your fellow Owners. Register now to attend your Regional Meeting and build new relationships, learn to grow your business and identify your NEXT opportunity for success! - Western Region - Las Vegas, NV Jan. 12-14, 2014
- Midwestern Region - Chicago, IL Jan. 20-22, 2014
- Central Region - Cleveland, OH Jan. 26-28, 2014
- Southeastern & Gulf States Regions - Atlanta, GA
Jan. 29-31, 2014 - Southwestern Region - Dallas, TX Feb. 3-5, 2014
- Canadian Region - Toronto Feb. 10-12, 2014
- Northeastern & Mid-Atlantic Regions - Cherry Hill, NJ Feb. 17-19, 2014
Register TODAY for your Regional Meeting. If you have any questions about Regional Meetings, please contact Phyllis Gafric (PGafric@Proforma.com or ext. 2225) at your Support Center.
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UPCOMING SHOWS
Click on each banner below for more information.
We will post more details about any social events as they become available and we are able to learn which of our reps are attending each show.
ASI Orlando
PPAI Las Vegas
January 13 - 17. To register, go to www.ppai.org, our PPAI number is 211380 
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Up Close & Personal
 Welcome our newest addition to the Proforma Albrecht family. Actually, this is Mandy (Williams) Croft, the newest addition at Faye B's Reminders. Mandy brings her years of HR experience along with her innate knowledge of the industry she acquired over the years working with Faye on her programs. Mandy will serve a dual role of support for the Faye B's Team while she works hard to develop her own book of business. I am confident that will not take her long, nobody can resist her awesome personality, great looks and creativity and intelligence too. The perfect recipe of a top performer. In the photo Mandy and her family, Brian, Shelby Faye and Bryson enjoy a day at the beach.
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Sneak Peak from Hit
Click on the graphic to visit Hit's new products section, just out! Just in time for the holidays! |
 New from Chestnut Hill
Hands down... this shirt is THE best in the industry, and why not give the best for the Holidays? CH600 is the men's with button-down collar and the CH600C is without it. The ladies companion style is the CH600W. We added a Micro Gingham Check pattern this year, and we will be offering it in BLACK next month. Click the image for an end-user friendly flyer with retail prices on it so you can email to your clients.
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 Special Memory Pricing from Leeds
Proforma gets special memory pricing from Leeds. We don't post it anywhere, the reps/CSR's need to ask their inside sales rep - Dianna Marusko (or me) - for it. Basically we roll it out at the beginning of each month, then hold it for the whole month. Some months the pricing goes up, but your pricing says the same. That's when you guys have a competitive advantage over everyone else. This is one of those months. Attached is this month's Proforma Special Pricing. And here's a link to this week's current memory pricing. http://www.leedsworld.com/images/email/MemoryUSpricing.pdfFor the 1660-06 basic 1GB rotate flash drive - here's a pricing example: 500 pcs - Your Proforma price is $5.98c ($3.59 net) 500 pcs - Everyone else's price is $6.25c ($3.75 net) You would make $80 more margin on this order. You also get FREE set up, up to 2 colors. Data uploading up to 1GB is included at no charge It is quantity pricing (not EQP) Standard 5 day lead-time Bulk polybag packaging Let me know if you have any questions. Kindly, Stephanie Stephanie West Polyconcept NA Field Sales Manager (Leeds, Bullet, JournalBooks) Cell: 330-749-0284
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New Specials from Vitronic
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Idea of the Week: Clocks & Thermometers
 Top uses for clocks & thermometers:· Agricultural Industry - implement dealers, grain elevators, seed dealers, and community banks! · Gifts - when personalized, the clocks & thermometers are wonderful gifts that will be treasured for years! · #1 sellers for corporate stores & co-op programs! For Free random samples or Free virtual proofs, please send your requests to orders@larlu.com or afish@larlu.com. Thank you for your support of the LarLu "Idea of the Week"; campaign! For prior ideas of the week, please check out LarLuASI66390.blogspot.com Thank you, Amy Fish| Account Executive 1124 West Fifth St. Winona, MN 55987 O: 855.442.6798| F: 800.944.5977 Customer Service 800.533.8052 afish@larlu.com www.larlu.com
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PPAChicago has teamed up with Michigan and other Regional Associations in the Midwest to bring you Wild Wednesday Webinars! Join us the last Wednesday of the month and learn at your desk!
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Product Recommendation from Cindy Hite
 Spector Image has an amazing Bluetooth speaker that really needs to be shared with our other reps if they are thinking of those as gifts. The quality is better than anything I have seen so far in our industry and I even looked at Best Buy to compare and everything they had looked really cheap at $75 & up. The proof is attached, I have already paid for the setup so if anyone would want the logo attached it would be free for them. Our net cost is $24 each and here is the link: http://www.spectorandco.com/sp/product.php?item_num=T230
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Announcing the New Referral Gift Program
Proforma Albrecht & Co. is pleased to announce our new Referral Gift Program with the launch of our new site: http://www.thankyou.proformaalbrecht.com
Click on the image for a larger flyer with complete details.
One of our reps, Cathy Rossner, has been using this process for a few years now. See how it works for her!
"Below is the email I send out whenever someone gives me a referral. This email goes out immediately when I get the referral, irrespective of whether an order results from the referral. And, there's no limit to the number of gifts anyone can receive. I attribute much of my success in growing my business to this referral program.
My initial orders for these new referrals totaled over $350,000.00 in 3 years along with $586,000 in subsequent business for those same referrals for a total of over $936,000.00 in new business as a direct result of my referral program in 3 years. Most of these are buyers within one company."
Here is the email she sends out (replaced with OUR URL so you can copy and paste)
Hi,
Thanks very much for referring me to (name). I really appreciate it!!
Please go to this web site and select a free gift. Just my way of saying thank you!!
Cathy Thank you Cathy for sharing this powerful tool with all of your peers. BELOW IS A CUSTOMER-FRIENDLY PDF YOU CAN DOWNLOAD AND SEND TO YOUR CUSTOMERS IF YOU WOULD LIKE TO ATTACH A FLYER IN YOUR THANK YOU EMAIL! 
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Fred Albrecht
513-753-2580
Proforma Albrecht & Co.
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