WBC w tag full

October 2012


Become a Habit for your Customers

October 22th - 8:30 to 10:30 a.m. 


Habit Marketing aligns your marketing with customers' unconscious behavior, helping your company sell products more effectively and yielding unconsciously loyal customers.


Doug Rossier has spent the last 20 years in marketing. He has excelled in his field by bringing new knowledge about the how the brain really works to increase sales and increase customer loyalty.  He is an industry pioneer of Habit Marketing and owns the patent for 'Habituation Oriented Product Selection System'.


October 22, 2012

8:30 - 10:30 a.m.

Women's Business Center

8527 Bluejacket Street, Lenexa, KS 66214

Cost: $15 - Register Online 

SmartConnectKC Networking 

Wake up and meet me for coffee!


Join Luann Feehan of Smart Connect KC along with OneKCforWomen for a cup of coffee as you network with other entrepreneurs. Make new friends and build your business. This month's event is sponsored by: The Archer Foundation


Friday, October 26, 2012  

8:30 to 9:45 a.m. - $10 

Hosted at: Archer Foundation  

5250 W. 116th Place, Suite 200, Leawood, KS 66211

Women Accessing Capital: Overcoming the Psychology of "Small"

October 16th - Kauffman Foundation


Despite reports implying fast growth of women-owned businesses, many still face obstacles related to financing business growth, barriers that are not as prevalent in the male marketplace. This program will provide an advanced approach and strategies to help you take your business to the next level.


For additional details on the conference or to register, click here.

ECJC Workshops

Thursday lunch 11:00 am - 1:00 pm - Each workshop $25 


October 18th - ePublishing Workshop
Register Online: www.ecjc.com/epublishing101812

October 25th - Inside Pinterest Workshop
Register Online:  www.ecjc.com/pinterest102512

November 1st - Valuation of the Early Stage Company
Register Online: www.ecjc.com/valuation110112

All workshops held at the Enterprise Center of Johnson County 
8527 Bluejacket Street, Lenexa, KS 66214

Call (913) 438-2282 for any questions about these workshops
Five Steps You Can Take to Lower your Tax Bill for 2012
November 6th , 8:30 - 10:30 am, $10

It's not too late to save on the taxes you will pay on your business. Give yourself and your company a Christmas bonus by attending this session.

ECJC/Women's Business Center
8527 Bluejacket Street, Lenexa, KS 66214

Visit www.onekcforwomen.com/calendar to register
Listening to Your Business for Women
November 8th , 1:30 - 5:30 pm

This Kauffman FastTrac program is a proven method for assessing gaps and opportunities and setting strategies and tactics for 2013. Spend 3 hours mapping your status and plans and a 4th hour in peer to peer groups consolidating your plan.

$75.00 Registration Fee
ECJC/Women's Business Center
8527 Bluejacket Street, Lenexa, KS 66214

Visit www.onekcforwomen.com/calendar to register 
Financing and Managing Your Small Business
November 9th, 7:30 - 11:00 a.m.

Join the FDCI for a half day program at the Kauffman Foundation to learn about a new financial education program developed specifically for small business owners as well as hear about funding options, economic gardening, developing a global market and succession planning.

November 9th, 7:30 - 11:00 am
Kauffman Foundation
4801 Rockhill Road  Kansas City, MO 64110

The event is free, but registration is required: Contact Eileen Jones, FDIC, eijones@fdic.gov or call 816-234-8143.
Small Business Saturday: November 24th


Last year American Express promoted Small Business Saturday as a way to highlight shopping locally and small vs. waiting in long lines for Black Friday or spending all your dollars shopping on-line on Cyber Monday. An estimated 103 million Americans shopped at a small business on 2011s Small Business Saturday and American Express saw a 23% increase in transactions at small business merchants.

There aren't a lot of details on what will be done this year, but
click here to read more on the event last year and follow the development of the event on Facebook.      

Gutsy Girls' Night Out with Cosmo Editor-In-Chief Kate White          

October 29, 2012, 7:00 p.m. 


This Event is Co-Sponsored by Rainy Day Books and KC Magazine in partnership with Go Red For Women. Kate White will join in a "Gutsy" Conversation about her New Book and career. 10% of admission will go to the AHA Go Red campaign.   


More information: http://www.rainydaybooks.com/KateWhite  

Pipeline Entrepreneurial Fellowship Accepting Applications for 2013 Regional Class            

October 29, 2012 Deadline for Applications  


Application launch coincides with launch of brand new website  Pipeline entrepreneurial fellowship today announced it has opened applications for entrepreneurs desiring to become members for the 2013 class. Pipeline is in the midst of its first Regional class of fellows and is working with partners, sponsors, investors and its  membership to identify the next group of the Region's most talented, high potential entrepreneurs.

To learn more about Pipeline, visit the new website - pipelineentrepreneurs.com


In This Issue
Habit Marketing Seminar
SmartConnectKC Networking
Women Accessing Capital
ECJC Workshops
Lower your Tax Bill
Listening to Your Business
Financing and Managing your small business
Small Business Saturday
Gutsy Girls Night Out
Pipeline Applications
Client News
Featured Articles News
Not for women only: 


Men are welcome at almost all of the seminars and networking events held at the WBC.

The Women's Business Center
The Women's Business Center offers mentoring, resources, and consulting to women in the Kansas City Metropolitan area who wish to become an entrepreneur or who are currently operating their own business.  Through business consulting, classes, workshops, networking, and peer mentoring the WBC is the key to running a successful business for Kansas City's women.


Find out how the Women's Business Center can help you. Click here to learn more!


Join Our Mailing List!



WBC Client News

Shop Local for the Holidays    
...it's not just a shop, it's a venture!


Are you a WBC client or alumni and want to offer other WBC stakeholders a special offer for the holidays? Just let me know and we will publish a holiday discount feature and display at our Wake Up networking events, put in the e-newsletter and generally tell everyone we see about it!


Sharon Rensenhouse of  Mano's gifts is offering a 15% discount for orders placed through this season from their website. Use the discount code Womenrock when placing an order. Check out their very cool Kansas City scenes etched wine bottles!   


Heritage Computer Consulting & Services, Inc is offering a 50% discount on the first hour of services.

Click to download 
FastTrac New Venture for Women   


We knew all along how powerful the FastTrac New Venture for Women format was - now everyone knows:


Check out this clip from the Kauffman FastTrac program of our spring 2012 class where we piloted additional supplements to the curriculum.

Robyn Nichols at the Plaza Art Fair          


Kookie Doodle holds grand opening         


if you have kids or grandkids and wonder what you are going to do with them as the weather gets colder, click here to check out a great new option for the fall and winter. Sheila and Katie (Spring FastTrac grads) have the coolest crafting space in the whole city, and projects for all ages.

72 Hour  Essentials, Inc. signs federal contract      


72 Hour  Essentials, Inc., a woman owned  emergency preparedness company, just signed a multimillion dollar contract to provide services to the federal government.  

She's a Pistol Ready for Business     


Becky Bieker has moved from an internet business to a retail location. Her new gun store caters to women so drop by and pick out your weapon of choice and weapon related accessories to match.



A Fabulous Find     


Sharon Choikhit has opened A Fabulous Find in Mission - great antiques and other vintage items.



Share the good news 


Are you a Women's Business Center client or volunteer?  Something exciting going on in your business?  Let us know if you have added a major product or service line, expanded your territory or won an award.  We will help you spread the word.  

Email dbrowning@kansaswbc.com  


The value of business planning: Don't ignore the soft stuff


One of the participants in the Fall FastTrac class has been in business for years, but was taking the class in anticipation of opening a new business line. After the first night of FastTrac and the focus on exploring the fit of the business with the business owner, she called to say she had decided not to pursue the new opportunity - just going through the checklists in the first chapter and thinking about the fit made her decide the new line wasn't going to work for her. What a gift to take the time before you take the plunge and invest the energy and money in something you ultimately don't want to do!      

Who is the Women's Capital Connection Investing in?


Xandra Sifuentes, the President of Metactive Medical and part of Novita Therapeutics. Metactive is developing novel, catheter-based medical devices for the treatment of cardiovascular disease, including a device for the treatment of cerebral aneurysms that offers a more complete and lasting sealing of aneurysms that is faster and easier to perform, and less costly than existing treatment options.

Wake Up and Join us! 


If you haven't hauled yourself out of bed and made it to a Wake up and meet me for coffee, you should this month. Around 60 mostly perky people show up to network and enjoy the various locations. Last month the view from Lathrop and Gage was outstanding. Thanks to Amy Allen for coordinating the event.  




If you are having trouble reading the small print in this newsletter, click to view as a web page (top of email). Then, hold down the ctrl key while hitting the "+" key to increase the size as you need. To return to normal viewing, hold ctrl key while hitting the "-" (left of the "+" key)

Opt Out? 


We hope you find value in the information contained in our newsletter. However, we realize that at time you may need to limit the amount of information you are dealing with. At any time you can go to the bottom of this newsletter and chose the unsubscribe option to remove yourself from the distribution list.

 Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA