Issue No. 312
December 2012
SOLIDLINE WINS DAVEY AWARD FOR NUTRI-VET SERIES

 

The Davey Awards has honored SolidLine's production work for Nutri-Vet in the 2012 International awards competition. The three motion graphics spots each feature a different line of Nutri-Vet pet care products and are hosted by Dr. Wellington, a custom 3d animated dog character developed specifically for Nutri-Vet. 

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"We are thrilled to hear about the Davey Award," states Nutri-Vet's Amanda Zumwalt. "We recently added the videos as a QR code on our product packaging, which can be found in Petco and other fine stores. But we can now call it an award-winning video and that's very exciting -- thanks SolidLine!"

With nearly 4,000 entries from across the US and around the world, the Davey Awards honors the finest creative work from the best small firms, agencies, and companies worldwide.
 
Linda Day, Executive Director of the Davey Awards also commented on the SolidLine award: "This year's winners truly represent a smart, nimble approach to creativity and embody the quick thinking, resourceful nature that make small agencies so unique."
 

 

THE OFFICIAL 2012 STATS ARE IN!

 

It's that time of year again - time to wrap up another amazing year here at SolidLine Media. We are so thankful for the many great clients we have worked with this year and the video projects that we have been able to produce to enhance their brands. During this time of year we always reflect on not only the productions, but also the logistics that went on behind the scenes to make it all happen across the US and the world. 
 
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18,500: Miles on the SolidLine Bus 
185: Southwest Airlines Flights 
170: Days of Location Production
110: Videos Produced 
28: Jimmy Johns Catered Lunches
26: States Visited
8: Visits to In-n-Out Burger 
6: Custom Trophies Ordered for Internal SLM Crew Competitions 
3: Crew Added to the SLM Team
1: Much needed Christmas Break! 
 
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TOP SECRET SOLIDLINE HOLIDAY CARD PHOTO SHOOT IN CHICAGO
 

It was a brisk but beautiful morning on 12/12/12 when the SolidLine crew met at 7am on the easternmost part of Upper Wacker Drive in downtown Chicago. Their mission: To take the official 2012 SolidLine Media Holiday Card photo. Heads were turning all up an down Ohio Street, Michigan Avenue, and Wacker Drive as the main prop for the photo arrived on a flatbed truck. Dozens of tweets were seen online questioning: Just what is going on up there on Wacker Drive?

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The SLM secret prop arrives on a flatbed for the photo shoot.

But if you're looking for an answer here you won't find one today... You'll have to wait for the release of the official SolidLine Media holiday card! This year the card will be released to celebrate the New Year during the first week of January 2013. So keep your eyes on the mailbox -- you won't want to miss this one!

 

Not on our snail mail list? Want a card? Send an email to info@solidlinemedia.com and we'll make sure something special arrives in your mailbox.

 

  

DecPuzzler

 

Last Month's Puzzler

 

How did chili get its name?

 

A. It was invented in Chile

B. It's short for "chili con carne" or "peppers with meat"

C. Sir Humphrey Von Chili provided the first document recipe

D. You eat it when it's chilly outside

 

Congrats to last month's Puzzler Winner! Responding with the right answer was SolidLine fan and client Conrad Jooste of Excel4Apps. Conrad responded with the correct answer (B) winning himself a set of SolidLine-branded coasters, fleece, and hat. Congrats Conrad and thanks for playing!

 

MerryXmas

 

The New Puzzler! 

 

And so the tradition goes, this adorable little Elf on the Shelf serves as the eyes and ears for Santa Claus in households around the world. Every night the elves magically travel to the North Pole, reporting to Santa about who really falls under the categories of naughty or nice. But what makes these little elves so special is the variety of silly situations we find them in. Whether they're kicking back in the freezer, sneaking Christmas cookies, or zip-lining across the living room, these magical little creatures serve as another fun and exciting way to bring family members together during the holidays, and they are often considered a part of the family themselves!

 

The Question:

 

According to Elf on the Shelf, what's the most popular elf name?

 

A. Bernard

B. Rudy

C. Ginger

D. Buddy

 

Think you know the answer?  Email your response into puzzler@solidlinemedia.com.  If you're the first correct respondent, you will be rewarded with a SolidLine-branded coaster set, baseball cap, AND a warm and fuzzy fleece! Good luck and thanks for playing The SolidLine Puzzler!

 

SLMcoasters  SLM Fleece jacket and hat

  
BUS SCHEDULE

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CREW PICS 

 

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HAPPY SOLIDLINE CLIENTS
 

"Through the years we have worked with SolidLine, they have been outstanding and very professional in all phases of our projects. Through all the long hours and late nights we have spent together, they have been personally committed to the vision of what we have been trying to create, spent countless hours learning about patient safety, medical errors and transparency and are also very passionate and committed to improving the quality of health care. They are true partners, great friends and a part of our extended families."

 

Dr. David Mayer

Co-Founder

Transparent Health
ABOUT SOLIDLINE

SolidLine Media is a full service production house focused on the development and creation of 'smart' video productions across the US and the world. Our full-time in-house crew of professionals can handle any video production project, and create a final product that is fun to watch, and entertaining.

 

View Our Demos Here!

MEET THE CREW

 

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2 Qs with SLM Art Director, Mike Petrik

 

What SLM video did you enjoy working on most this year?

My favorite video this year was definitely Nutri-Vet. It was fun putting all the pieces together and getting our Dr. Wellington character just right.

 

What's your most favorite Elf on the Shelf prank you've pulled to date?

My kids love Elf on the Shelf! I'd have to say my favorite was when the kids found him dangling from a jump rope over the stairway.

ASK THE CREW

What did you ask Santa for this year?

  

Mike Petrik, Art Director

I asked Santa for a vasectomy. He responded asking for a list of doctors in my network. Excited to see what he comes up with on Christmas morning.

 

Ed Boe, Director of Photography / Editor

I asked Santa for a Santa costume so that I would be able to help Mike P through his difficult time with his vasectomy.

 

Kevin Wright, Producer

I asked for a vasectomy from Chuck Norris. It's painful but 100% badass.

 

Marcus Leshock, Writer

Rachael Ray Porcelain II 10 piece Blue Cookware Set.

 

Natalie Mueller, Writer

Snow! I've had enough of this global warming nonsense.

 

John Courchane, Editor

A king sized Snicker bar!

 

Adam Marzec, Motion Graphics Artist

I asked for World Peace.

 

Allison Miller, Production Coordinator

A personal label maker.

  

Broc Pachesa, Fall Production Intern

I asked Santa for a job.

 

Ryan Nice, Fall Production Intern

A Puzzlebox Orbit mind-controlled helicopter. I bet it can do vasectomies. But I don't want to think about it.

 

Michael Kromm, Director of Post Production

I asked for the Super-Fast Thermapen Instant Read Meat Thermometer.

 

Greg Vass, Executive Producer

I asked Santa for a Wonkavator. Would be cool to use it to get around town.

CREW PICS
 
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