American Tackle 
MicroWave Challenge Ambassador Program

Become a 

American Tackle is proud to announce the launch of the American Tackle MicroWave Challenge Ambassador Program!


Due to an overwhelming response and interest in the MicroWave Challenge worldwide, American Tackle is launching the "Ambassador" program. So many requests are being received from individuals and tackle shops all over the world to get a first-hand look at the MicroWave Challenge that it is not possible for the AT team to service them all. This program will serve to connect custom rod builders and anglers with people interested in experiencing the MicroWave Challenge for the first time. 


MicroWave Challenge 
Tampa, FL
MicroWave Challenge  
Beijing, China
















Any custom rod builder or angler that is ready and willing to conduct their own MicroWave Challenge is welcome to participate by becoming a MicroWave Challenge Ambassador.  Ambassadors will be announced and listed on ATC website, ATC newsletters, and facebook page.


These Ambassadors will receive assistance along with promotional gear to help them conduct successful demonstrations. They will have direct communication with ATC Staff for coaching and also receive the DVD tutorial on how to give the MicroWave Challenge.


MicroWave Challenge 
Peosta, Iowa
MicroWave Challenge 
Winston-Salem, N.C.


This program is designed to connect interested parties with custom rod builders giving participating builders the opportunity to create rod sales through each Challenge referral. Once accepted into the program, they will also receive technical support, promotional assistance as well as incentives to ensure a profitable endeavor.     

If you are a rod builder and would like to join the fun while increasing your rod sales or if you would like to take the MicroWave Challenge, please contact Ben Stein at


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Upcoming Events

June 14-16
Vienna, Austria

July 10-12 
Las Vegas, NV

Remembering the Bass Professor

Tips from the Bass Professor,
Doug Hannon

Night Bass Fishing
Night Bass Fishing

Choose your Weapon

Bushido Warrior Blanks

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This week American Tackle is giving away a Matrix Green 9 foot, 4 piece, 5 weight fly rod blank along with a complete guide train featuring Ring lock stripper guide and transition guide.  The winner will also receive a ATC Window seat, grips and matching tip top.  

This complete set up is yours to build as you want it and is ideal for most freshwater applications and light saltwater.  Crafted from high-modulus graphite, these blanks give you the performance you demand along with the sensitivity and beauty of a woven graphite twill butt section.

If you are not a rod builder and you win this prize, please contact American Tackle and we can set you up with an ATC Pro Staffer to build it for you.

For your chance to win, visit the American Tackle Company Place facebook page and share the upcoming post featuring the Matrix logo. 

Invitation to EFTTEX 2013 
Vienna, Austria


American Tackle invites everyone to visit the American Tackle booth #H30 at this year's EFTTEX exhibition in Vienna, Austria. American Tackle staff will be available to answer any questions and guide you through our entire product line. It's also the perfect opportunity to take the MicroWave Challenge!


To book your meetings for EFTTEX and assure an appointment to speak with our sales staff, contact