USA's Most Professional Servicer Contest
What it will do for you?
By Dave Smith, Dave Smith Appliance
First impressions are just that and we only get one with our customers on each service call. What first impression does your service experience deliver? Technicians presenting themselves in clean, professional uniforms driving professionally labeled vehicles will by default deliver a better first impression than those wearing jeans, an old polo and sports ball cap and carrying a tool bag that has seen better days. At United Servicers Association we seek to identify the most professional service company each year based on that all important first impression. In order to make it competitive we started a contest in 2014 to find the best of the best. Read More
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WARNING! Pay Per Click (PPC) Attack!
By Dean Landers, Landers Appliance, DLanders@LandersAppliance.com
Thanks to USA member Tom Kissane, Tiger Mechanical Services, for alerting us to SERVIZ. As stated by Tom: "My marketing company SERVICERS WEB (http://servicersweb.com/) caught this. My PPC was averaging $9 per click and this company is driving up over $30. "
Warning! Pay Per Click (PPC) costs are going to rise dramatically in some markets, especially in the "Appliance Repair" heading. There is a new company that is coming into selected markets and intentionally pushing the PPC costs to the exorbitant level with the desire to price the market so that only the big players can be in the game, effectively squashing the competition, especially the little guys! Read More
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Google Home Services -They're Taking Your Customers, Sound the Alarm!
By Joe Bechtold, www.ie3media.com
Many service providers are already aware that Google has begun rolling out their own Home Services program starting in San Francisco, which will directly compete with Amazon Home Services. For now, they've begun offering limited services such as locksmith, plumbing, and house cleaning, with the expectation to expand both service offerings and service areas in the near future. Read More
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Loose Electrical Connections and Heat
By Samurai Appliance Repair Man, www.MasterSamuraiTech.com
We all know that loose electrical connections cause multiple problems in appliances, heat being the most common one. But why does this happen? And what are the other negative effects on the circuitry and other components of the appliance? With a little help from my trusty friend Ohm's Law, I will reveal all in this video tutorial. As a bonus, I'll also debunk a common myth that loose electrical connections cause a circuit to draw more current. Come with me now on a Journey of Total Appliance Enlightenment.... Read More
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 Executive Director Opening We're looking for our next leader
USA is seeking it's next Executive Director: The Executive Director of USA provides overall management services to the Board of Directors (BOD) and members of the association. A driven, self-motivated and flexible individual with experience in industry management preferred.
View job description. |
Jennifer's Warranty Tips & Tricks
Tip # 61 - "Beware of the Glitches"
By Jennifer Marriott, Mid America Service
Just this week, as I was running through the daily stats and checking manufacture warranties, I noticed a major change in ServicePower. I had gone into ServicePower to check coverage of a specific part on a refrigerator. I used the warranty information lookup by placing my mouse over Claims in the red toolbar at the top of the Service Power home page, and selected Warranty Info from the drop down. I chose Electrolux as my manufacturer and entered the following model #, (FFHI1831QE1, Frigidaire refrigerator), clicked on search. Read More
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The Importance of Liability Insurance and Staying Alert!
By Dean Landers, Landers Appliance
"We need insurance, but we also need body cams!"
Here are three situations reported by Rick Eisenman, owner of R&B Appliance, 
Delaware. Rick sent these to me after reading the article I wrote in the USA newsletter about personal liability insurance. His concluding comment in his email was "We need insurance, but we also need body cams!" After reading his stories you will probably agree! Unfortunately his stories are not unique to his company or our industry. They are, however becoming much more common! Read More
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 Find & Train Technicians - an update
By Paul Mac Donald
Whether you are training a new hire from scratch or updating a seasoned professional you can't go wrong with either of these two resources. Continuous skills update training enables your team to master the challenges of appliance repair and excel as professional technicians.
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How to Say "NO" Without Losing Your Customer's Trust
By Joanna Holt, St. Louis Better Business Bureau
 "The more things I said yes to, the more I had on my plate. I was busy, very busy in fact, but it was not the right kind of busy. I was stretching myself thin making promises all over the board. I would cave to customer requests and soon I found myself falling short on a lot of my promises."
Why is it so hard to say no? Many businesses believe excellent customer service equates to bending over backwards in order to appease every customer demand. Read More
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Regional Service Training Programs
The theme of this year's events is "Know More, Make More," a notion that all of us can take to heart, regardless of our industry, role or responsibilities. It's a broad idea, one that encourages us to
"learn ways to be more efficient with our time, more analytical with
our processes, and more profitable in our bottom lines".
Know More, Make More may seem to be easier said than done, but at this years' service training we have gathered some of the best minds in business, marketing, service, sales and much more-to share insights and ideas into how you can make the most of your efforts in your day-to-day work.Read More
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 Beta SEO Project Help USA help you!
We need your help to make you shine! Your United Servicers Board is working hard to offer more value to it's members such as training (RSTIs, IMS, ASTI), discounts to suppliers etc. We are building a new project to help showcase your business on a page of our website and drive customers to your website SEO.
Want to help? To participate in the Beta project email us at administration@unitedservicers to participate the test program, include:
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Company name : _______________________
URL of your website_____________________
Your Name____________________________
Email Address : ________________________
We promise to contact you only once regarding the announcement of our new initiative. You won't be spammed
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Bud Light Created a Smart Fridge that Tells You When You're Out of Beer, and We Tested It
Today Bud Light is launching its first foray into the Internet of Things with the Bud-E Fridge, a smart refrigerator that alerts you when you run out of beer, your six-pack is perfectly chilled, or someone dares to remove a can. Essentially, it's a mini-fridge for people who really care about their beer.
The Wi-Fi-connected device works in tandem with an app that sends the alerts right to your phone. Read More
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