Driving Membership Forward. Together. | www.memberwise.org.uk
May 2016 (Issue 59)

Welcome to our May Newsletter!

We start this issue off by thanking everyone who attended MEMX 2016 - Evolution V Revolution last month. What a fantastic day! 

It was our largest national membership best practice conference so far & it attracted an incredible 329 delegates. The final conclusion on the Membership Evolution V Revolution debate shifted from a pre-event vote of "unsure" to a clear and informed 'Enhanced evolution" is our best way forward.

Over the next couple of weeks we have some great free events for you to attend including our next Select (CRM) half day seminar (only 4 places left) and the return of our popular Lunch and Learn Series (topic: VAT and Tax theme).

In this issue we invite you to express an interest in becoming one of our Harnessing the Web 2016 expert speakers, we launch our Association Event Temperature Check Survey (already completed by 83 membership bodies), update you on the latest SAMP developments and establish how the Royal Society of Chemistry is bolstering new member acquisition even before the member journey has started!

I hope you enjoy reading our newsletter and if you would like to submit or suggest any future content please do get in touch!

Richard Gott 
MemberWise Network Chair
Harnessing the Web 2016 - Call for Speakers!

Due to popular demand the Membership & Association Sector's leading web focused best practice conference will take place on 4th October 2016 at the Park Plaza London Victoria. We expect up to 350+ delegates to attend!

We're now looking for speakers, exhibitors and sponsors to take part! Proposed topics will cover:

Increasing Online Member Engagement & Participation, Optimising Content to Drive Online Member Value, Solution Procurement, Selection & Integration Insight, Enhancing & Segmenting Online Member Journeys/Experiences, Improving Online User Experience (Ux), Search Engine Optimisation for membership bodies (SEO), website/CMS  Best Practice & Must Have Functionality, Enabling Effective Online Member Personalisation, Leveraging CRM, How to Ensure Your Current & Future Providers Constistantly Deliver, Delivering Targeted Email Marketing Campaigns and Digital Futures - What is in store for our sector?

MemberWise Mouse Mat Give Away!
Free Mouse Mats for subscribers!  At our most recent national conference, Membership Excellence 2016 we surprised delegates with a free mouse mat and Sheaffer pen (thanks to our friends at the BPMA). We are pleased to announce that 50 mouse mats are now available to subscribers who were unable to attend.

Terms: A maximum of 3 mouse mats can be ordered per subscriber, association and membership professional subscribers will receive priority, only available to UK subscribers and mouse mats will be given away on a first-come first served basis).
In 2016 more membership organisations and associations are holding conferences and events than ever before.

This is despite a significant trend towards 'digital' member-focused activities. This just goes to show how important face-to-face networking/learning is in our world!
We thought it would be interesting to conduct a temperature-check (supported by Eventbrite) to help the subscribers benchmark best practice and emerging trends.

Complete our short online survey now...

Survey closes: 4th June 2016

All individual responses be kept private and confidential, all participants will receive a free online copy of the survey summary report (and invitation to launch webinar) and one lucky participant will win a 100 John Lewis voucher.
Next Free Lunch & Learn

VAT & Tax - what should keep you awake at night! 

- 8th June 2016
- Devonshire House / London

- Hosted by Kingston Smith LLP

Learning Objectives:

- How to identify the key VAT danger areas and opportunities for membership bodies
- Understanding which profits or surpluses might be subject to Corporation Tax and which might not
- Understanding recent changes and recurring pitfalls in the employment tax rules.

Speakers: Andrew Constable (Tax Partner) and Adrian Houstoun (VAT Partner), Kingston Smith LLP

Book your free place now...
Chord UK can help you boost membership acquisition and retention via high quality member dialogue, insight and data using telemarketing, direct & digital marketing, data improvement and research.
Our services include integrated   telemarketing and email campaigns for member acquisition, busy renewal periods, appointment-making, boosting attendance for training courses & events and qualification enrolments.

These activities increase return on investment and targeting by improving member and prospect data and actionable insight. Our clients include the BMA, RCN, BVA, RCGP and AOP.

Find out more...

Contact: Amanda Gilmer, Managing Director
E: amanda.gilmer@chord-uk.co.uk P: 01373 867921
T: @ChordUK
NEW Insight Video - RSC - Introducing ChemNet
Introducing ChemNet & How It Enables New Member Acquisition (RSC)

Introducing ChemNet &
How It Enables New Member Acquisition

Gareth Davies, Member Development Specialist,
Royal Society of Chemistry (RSC)

SAMP Update
The Society of Association and Membership Professionals (SAMP) is to be championed by the Trade Association Forum (TAF), a dedicated and representative steering group and a circle of critical friends. Read more / Express an interest...
Sector Insight (Blog)

This month I share my thoughts on the key results in this year's Harnessing the Web 2016 Survey Summary Report. My main take away links to the sector reaching a tipping point - A transition from new member acquisition to deeper existing member engagement).
Conferences & Events

Select (CRM)
Academy of Medical Sciences, London

VAT and Tax - What should keep you up at night Lunch & Learn (free)
Devonshire House,
Harnessing the Web 2016 
Park Plaza Victoria, London

In This Issue
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Featured Seminar
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*Places exclusively available to association and membership professionals.

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Useful Links

Video Channel
Our popular video channel features over 50+ interviews and best practice presentations.

All content is completely free to download and is seperated into two key sections:


Our online professional networking group on LinkedIn is one of the most active association and membership professional groups in the UK. We have had a busy month!

Current discussion topics:

- EU General Data Protection (GDPR) adopted - Action may be required! (MemberWise)
- Webinar / Online Focus Groups (CILIP)
- Invitation to tender - e-portfolio assessment system (ETF)
- What company are you using for CPD recording (RIBA)
- Difference between membership & charity models (CSE)
- Centenary Celebrations - Need some inspiration? (Science Council)
- Members Handbook in 2016 (RCM)
- HubSpot CRM Query (ARC)
- Data Protection Query (IHA)

Join in the discussion...

Note: Access exclusively for association/membership professionals and MemberWise Recognised Suppliers. 
Newsletter Archive 
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