MemberWise Event eUpdate
Driving Membership Forward. Together.
December 2015
Issue No 54

Welcome to our final newsletter of 2015!

It has been quite a year for MemberWise and I hope we have continued to provide you with practical help and support!

On behalf of the network I would like to thank you for your continued engagement.

In 2016 your network will continue to evolve!
The monthly theme for December is innovative ideas and practice, and our blog contributors have stepped up to the challenge:  with articles on innovation including mobile publishing, online voting, insurance products and the use of creative agencies. Our opinion piece also contains particularly strong views on the apparent over-use of the word "innovation" and another author advocates an "innovate we must" stance - Please do have a read and comment!

Christmas will be here soon so I wish you all a festive holiday season and a very happy and successful  new year!

More to follow in 2016!

Richard Gott
Network News

270 membership organisations and associations have taken part in our national Harnessing the Web 2015/16 sector survey,

Why take part? The results will enable you to benchmark current and proposed future digital activities.

The survey  closes 18th December  

Network Views

Are most references to innovation part of a fad? Lee Davies, CEO @ CIPA, thinks so. Lee says associations must strive for a culture of continuous improvement. Read more...

Ben Cocke  @ Agile Rose, a marketing consultancy and a MemberWise Recognised Supplier newly joining our network, then shares his ideas on building a truly innovative mindset. Read more...

A mobile app can drive engagement by allowing members to access content such as publications wherever they are, whenever they want, says Victoria Boorman @ Pugpig. Read more...

Membership bodies must not only use mobile but act mobile, argues Ridwan Ibrahim @ Contentment, as it will enable them  to personalise their members' in-app experience. Read more...

Are innovative online voting approaches key to reaching out the younger or non-voting members who may prefer electronic communications? This is the suggestion made by Luke Ashby @ ERS. Read more...

Should a cyber liability insurance be a norm for membership bodies as part of their data protection measures? Allen Simpson, Director @ R K Henshall and Co Ltd, tells us more about this innovative product.  Read more...

Why leap from in-house to out-of-house? Sari Inger Bouvet @ Direct Approach outlines the benefits of working with creative design agencies.  Read more...
Network Insight

Member Experience Engineering
Sue Froggatt, Trainer & Consultant  and MemberWise Harnessing the Web 2015 conference speaker,  introduces the innovative concept of Member Experience Engineering.
Introducing Member Experience Engingeering (Sue Froggatt, Trainer & Consultant)
Upcoming events
21 April 2016 - Membership Excellence 2016
Spring Conference, Park Plaza Victoria Hotel, London. Save the date & express an interest in attending...
In This Issue
Featured Vacancies:   

Membership Development Manager

Greater London
£20 - £22k
Latest vacancy:

Equality Challenge Unit


For more vacancies visit


Launch of OpenEngage  

Advanced NFP
announces the availability of OpenEngage fast start, a newly launched software-as-a-service offering for membership organisations.
Offering templated core functionality of OpenEngage (previously called Integra), this fully hosted cloud-based version enables medium-sized NFPs to benefit from a fast start implementation. 

Go-live timescales can take as little as ten days, with monthly costs starting from £1,000 per month. To read more about OpenEngage click here... 

NEW MemberWise

Recognised Suppliers


HR Services 
MemberWise  Recognised Supplier Directory

For suppliers of products and services to increase membership value  and growth.   
Visit the supplier directory...

The following sector provider has renewed their MemberWise Recognised Supplier status:

Loud Marketing
LinkedIn Discussions
Network Resources

The MemberWise Video Channel offers 30+ interviews and presentations on a range of topics, watch now... 
Seasons Greeting from CBA

CBA (Conference Business Agency) provides clients with a FREE venue finding service throughout the UK and Europe.  We're dedicated to finding you the right venue in the right location at the right price, regardless of style, location, budget, size, purpose or lead time, we're here to help you find your next great event venue.  In-house services include audio visual support for anything technical, film and edit, event management, supplier management, exhibition stand design & management, team building and anything else you may need ... we've got it covered.
Holly We're delighted to be entering our 8th year as a supplier of MemberWise and wish all their  network a very happy Christmas.

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