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Why the Era of CRM
is Over...

In this MemberWise Insight video, Niroo Rad of ASI Europe explains why the era of CRM is over and why members need to transition to single online solutions that enable access from any device, at any time and from anywhere
Niroo Rad, CEO, ASI Europe
Niroo Rad, CEO, ASI Europe
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A range of sponsorship and advertorial opportunities are currently available that will help promote your products/service(s) to the association and
membership sector.


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sector vacancies.


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Membership Subscriptions & Retention Administrator

Royal College of General Practitioners (RCGP)



Membership Executive

Royal Overseas-League


Membership & Events Coordinator

Chartered Institute of Patent Attorneys



Guest Relations Officer

Royal Overseas-League

Find out more via our dedicated job website:

Harnessing the Web 2015


Registration is now open!

View our programme.... 
Meet our speakers...
A limited number of subsidised Early Bird places are now available and will be allocated on a first-come first-served basis.

3 for 2 is also available
on group bookings.

Visit our dedicated
conference website:
ISSUE NO. 49 / July 2015 
July eUpdate


Welcome to your July eUpdate!

The Summer is finally here and I hope at some point you are able to find time to take a break!

MemberWise Network activity continues to develop and evolve and we welcomed our 3,800th subscriber over the weekend. I am hoping we will reach 4,000 before September.

In this issue I have two key items to report:

1) The launch of our annual membership sector web focused conference, Harnessing the Web 2015, 4th November, The Lancaster London. We hope you can attend!

2) An exciting consultation on the concept of a dedicated Society for Association and Membership Professionals. We want to hear your thoughts/feelings!

I hope that you read this issue with interest and find the following articles informative! Let's see what we have in store for your this month...

Richard Gott
Founder, MemberWise Network 
In This Issue
MemberWise Launches #HTW15
This year we continue to transition our systems, processes and member services online, and it is important to ensure we are aware of the latest developments and best practice.

Our annual web conference, Harnessing the Web 2015, will provide you with unique insight and the knowledge required to ensure your organisation is at forefront of online member focused activity. We hope you can join us!

- 4th November 2015
- The Lancaster London

Our keynote sessions will disseminate great membership body online success stories and our break out seminar tracks will focus on:

1) Taking Online MemberJourneys & Experiences to the Next Level
2) Optimising Online Member Acquisition, Engagement and Growth

Speakers will represent leading associations and membership organisations including: ASCL, Caravan Club, CIM,  CIPFA,  CMI, CSP, Law Society, The Ramblers, RSC.

80 subsidised Early Bird places are now available (20% already have been reserved!) and will be allocated on a first-come first-served basis.
Consultation: A New Society?
Concept: A professional Society for Association and Membership Professionals

Concept: Over recent years a number of subscribers have suggested that the network should consider the launch of a professional society that provides membership and association professionals with dedicated support, a collective voice and enhanced professional status.

Are we ready for our own professional society?

Requirement: Such a society would provide structured and competency focused support and professional development requirements via the government endorsed association and membership professional framework. The society would not look to duplicate functions already covered by existing bodies. E.g. marketing, human resources.

Your thoughts: Is this a timely and positive step forward for our sector? We want your thoughts as a potential future member.

We invite responses and messages of support from association and membership professionals, sector suppliers and leading sector bodies.

CRM for Membership Seminar:
Recruit and Retain
Friday 18 September - 09:30am to 1pm, London

Core is a MemberWise Recognised Supplier and Microsoft Gold Partner with a specialism in providing CRM for membership management to Institutes, trade associations, professional bodies, Royal Colleges and other membership organisations.

This free half-day seminar will cover the top membership management challenges - member recruitment and retention - and how Core's Membership Platform within Microsoft Dynamics CRM 2015 can help. Expect tips, examples of strategies, live demos and the chance to ask our experts your burning questions about CRM.  

Who is this seminar for? Membership professionals, especially those interested in or responsible for membership management; stakeholders in upcoming internal CRM projects and Directors of membership associations, from Royal Colleges, to Trade Associations, to Chartered Institutes.

To book your free place, register here.   
Webinar - Dispute Resolution
Resolving disputes and complaints: A practical guide for professional associations and trade bodies
This webinar will explore the role of Alternative Dispute Resolution (ADR) and how it can be used to resolve workplace, consumer, and board-level disputes. In particular, it will focus on the benefits of mediation and arbitration.

Delivered by David Liddle, President, Professional Mediators' Association, and Richard Gott, Membership Sector Thought Leader and Chair of the MemberWise Network.

This webinar will take place on Thursday (12:30pm to 1:30pm) and is available free of charge. Places are limited so please register today. 
Latest MemberWise Video Insight...
Driving Membership Engagement Through Targeted Communications(CIfA)

Driving Membership Engagement Through Targeted Marketing Communications (CIfA) 
Latest MemberWise Insight...

In this Video Insight we interview Amanda Forster, Standards Promotion Manager, at the Chartered Institute for Archiologists (CIfA).


Amanda introduces the key membership segments of this recently Chartered professional body and outlines how the organisation is taking a more segmented/targeted approach to member communications and marketing.

This great interview took place at Membership Excellence 2015, a conference dedicated to promoting membership related best practice. 

To register an interest in our Membership Excellence 2016 conference please visit:  


Latest Online Discussion...
It's Good to Talk...

Our online professional networking group is one of the largest and most active with 1,330+ association and membership professionals participating.

We list the latest discussions below:

- Research "norms" for membership rates? (Community Matters) 
- Student Committees (CILIP) 
- Data Protection Policy to share (BIFM) 
- E-Membership Cards debate (MemberWise) 
- Mobile card payment recommendations (MENSA)

 Join in the conversation... 

Note: Entry to the group is exclusively for Membership Professionals, Association Professionals and Recognised Suppliers.
Introducing the Jargon Buster!
A great reference point for new starters!

The membership sector is famed for its over-use of jargon and it is time for us to cut through this. Introducing the Jargon Buster...

This new guide (written in partnership with the Professionalism Group) contains an incredible 800 definitions and meanings of the most useful words and phrases in associations and membership organisations.

The guide will be of great use to staff and stakeholders at all levels, including new starters and those returning to the sector.

Content has been quality assured by representatives of leading organisations including CILIP, ACCA, RCP and the BBSA to ensure the content is accurate, relevant and current.