The MemberWise Network
Your MemberWise Network eUpdate
Issue 38
June 2014
Dear Colleague

Welcome to Your June eUpdate!

Let's kick off this month's issue with a game-changer announcement!

Over the next year we will deliver 6 topical membership body networking and best practice sharing events to compliment our existing program of national conferences and events.

These free-to-attend evening events will be informal in nature and will focus on a range of critical topic areas. The first will be 'Member Engagement' focused and will be held in Central London on 17th July.

Only 20 places are available (exclusively to association and membership professionals) and online registration is now open. See the related article below!

Right. Let's get on with this month's eUpdate!

As usual we have listed our articles below, so please click through to the items that interest you and your organisation. If you see something that will interest a colleague please do !

This eUpdate is sponsored by leading engagement management system provider, ASI Europe.

Richard Gott
Chair, The MemberWise Network

In this issue...
July MemberWise Meet - Registration now open!
BLOG - 3 Great Guest Blogs for you!
TAF Awards & Conference - TAs - Will you be there?
VIDEO: Member Segmentation, Stephanie Richardson, Head of Membership, Institute of Physics
Harnessing the Web 2014 - Case Studies & Priority Booking
Onine Networking Group - The latest online banter! - The latest vacancies
July MemberWise Meet - Registration now open!
Introducing MemberWise Meets. The sector's exciting new programme of regular networking and best practice sharing sessions exclusively for association and membership professionals.

Information about our first meet:

- Focus - Member Engagement
- 5:30pm to 7:30pm
- 17th July
- Bates Wells Braithwaite LLP HQ (2-6 Canon Street)

The session will focus on the following areas:

- Exploring common member engagement issues/challenges
- Sharing great ways to better engage members
- Considerng new and innovative ways turn members into true advocates

Who should attend? Professionals responsible for membership, marketing, communications and membership development-related activity.

Online egistration is now open (only 20 places available)...

Note: Places are strictly limited to association and membership professionals who register an interest. Commercial providers can express an interest in hosting/sponsoring a future session.

Sponsor: ASI Europe
Host: Bates Wells Braithwaite LLP 

Blog - CRM Selection, Engagement and the Web

Our Association and Membership Sector Blog continues to go from strength to strength.

This month we signpost 3 great Guest Blog articles that focus on CRM, Sector top 10 uses of the web and member engagement:

Top Tips for Selecting a CRM Database (Hart Square)

Guest Blogger, Rob Dobbell outlines how CRM is a strategy rather than a piece of software. He explores the key points that are important to consider and how members actually benefit from such developments.

Membership Sector's Top 20 Uses of the Web (MemberWise)
Host Blogger, Richard Gott, highlights the top 20 membership body uses of the web and key changes that have taken place over the past year. There are some surprises in here particularly surrounding the use of online member research and eLearning opportunities.

Member Engagement - Part 1 (Loud Marketing)
Guest Blogger, Stephen O'Reilly, focuses the first of his 3 part Blog on member engagement. This great blog includes some sound advice and some top tips. A MUST READ for all membership and association professionals!

Visit the MemberWise Blog...


TAF Awards & Conference - TAs - Will you be there?
Excitement is mounting as TAF is fast approaching its Annual Conference and TA Best Practice Awards and Networking Dinner!

- 10th July
- TAF Annual Conference - Liverpool Town Hall
- 2014 TAF Best Practice Awards - St George's Hall
This year TAF has taken the plunge and moved both its Annual Conference and Awards to Liverpool to coincide with the International Festival of Business.

The Awards Dinner is firmly established as one of the biggest showcase events in the trade association calendar and they are an excellent celebration of all that is good in the trade association world. The event enables trade associations to showcase their hard work and this year's after dinner host will be comedian Dominic Holland. (followed by the Mersey Beatles!).

The Annual Conference will be taking place earlier that day from lunchtime, so do take advantage of their combined tickets resulting in savings for you.
Our contact, Jocelyn Rudnick can also provide access to discounted rail travel and excellent hotel rates. 

MemberWise Chair, Richard Gott, will be attending as a one of this year's judges, along with MemberWise Recognised Supplier, Susie Kay, from the Professionalism Group. It is great to also see Deeson Member Communications as one of the leading sponsors!

Conference - Tickets are only 45 (+VAT) for members or a combined conference and awards member pass is 150 (+ VAT).

Dinner - Full Table (10 places) Members: 999.00 + VAT/Half Table (5 places) Members: 550 + VAT/Individual places Members: 125 + VAT

See conference programme...

Awards Dinner information...

Contact for further information...


Video Insight - Member Segmentation (IOP)
In this MemberWise Insight Stephanie Richardson, Head of Membership at the Institute of Physics (IOP), communicates how they effectively segment by member need at all career stages.

Stephanie outlines how Student members have very different needs to Fellows and communicates how the IOP works to both meet and exceed these needs/requirements.

Stephanie also takes the opportunity to update the sector on how taking membership upgrades online can make a real difference and that interactive PDF submission can at least be a 'half way house'.

Stephanie's Top Tip - Actively listen to your members and go way beyond membership surveys.
Stephanie Richardson, Head of Membership, Institute of Physics (IOP)
Stephanie Richardson, Head of Membership
Institute Physics (IOP)

This Insight video was filmed at the MemberWise National Web Conference, Membership Excellence 2014 and features on our Association and Membership Professional Best-Practice video channel.

#HTW2014 - Case Studies & Priority Booking

7th October, Hotel Russell, London

PRIORITY Booking Requests Close on 27th June

Conference Photograph

What is Priority Booking? This year we want to reward subscribers who express an interest (without obligation) early. Priority booking will enable perminent access to our Early-Bird rates and group booking discounts.

Case Studies announced!
This year we are pleased to announce the following association and membership organisation case studies:

- Agricultural Industries Confederation
- Association of Chartered Certified Accountants

- British Electrotechnical and and Allied Manufacturers' Association
- British Medical Association
- Chartered Institute of Building Services Engineers
- Chartered Institute of Management Accountants
- Chartered Institute of Public Relations
- Coeliac UK

- Fire Industry Association
- Investor Relations Society
- Institution of Economic Development
- Royal College of Veterinary Surgeons

Online registration will open on Tuesday 1st July! Further information to follow!

Official Sponsors & Supporters:

Deeson Member Communications, Pixl8/SmartImpact, APT Solutions, ASI Europe, The Access Group, IndigoBlue, Think and Premier IT

The latest online banter...

Our online professional networking group continues to provide you with a unique opportunity to network with over 1,000+ senior membership organisation and association professionals.

The group is hosted on popular online professional networking website, LinkedIn, and is only accessible to membership professionals, association professionals and MemberWise Recognised Suppliers.

The group includes news articles, event information, online discussion, debate, supplier promotions, the latest vacancies and more!


Take a look at our current 'top discussion topics':    


1: Harnessing the Web Conference Preview interview with MemberWise
2: Offering Mentoring Opportunities to Student members?
3: Corporate/Partner Membership Schemes
4: Needing an App to harnessing Facebook information
5: Exploring event management technologies
6: Recommend a colleague - Does it really work? 


Join in the conversation... - The latest vacancies
Looking for your next role or looking to fill a a vacancy? We can help.

At last. All the latest sector vacancies in just one place.

Browse the latest roles within our sector or if you are looking to fill a vacancy we can help.

You will find the latest roles on the right-hand side of this eUpdate, however we strongly suggest you sign-up to our job alert service so that you can hear about the latest roles as and when they are posted online. 


Looking to fill a vacancy? - Our dedicated job website is fast becoming the leading way to find the right candidate within the membership sector.

If you would like to discuss your recruitment requirements with our Jobs Board Manager, Luke Stevens-Burt please contact him directly:


- (07738) 242338

How much does it cost? From as little as 134 for a 30-day advert.

Where will vacancies be advertised? Affiliated networks, our dedicated jobsboard at, monthly eUpdate, monthly job alerts, LinkedIn Group and Twitter.


We are always looking to develop and improve our monthly e-update so if you would like to submit ideas/recommendations or enquire about sponsoring the next issue please get in-touch!


Yours Sincerely,

Richard Gott
The MemberWise Network

eUpdate Partner
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MemberWise Events

Featured service

10th July
Trade Association Forum
Annual Conference & Awards

17th July
- MemberWise Meet - Member Engagement

18th September
Innovative Membership Marketing - Getting it right!

19th September
Online Member Personalisation

23rd September
Kingston Smith Lunch & Learn

2nd October 
BWB Lunch & Learn

6th October 

Optimising Member Engagement via Social Media

7th October

Harnessing the Web 2014

17th October

Online Member Personalisation Training

20th November
Inpirational Ways to Drive CPD & Learning

11th December
MemberWise Christmas Drinks and CRM Best Practice Session

Find out more...

Recognised Suppliers 


NEW - (CRM Provider)

UPDATED - (Consultant & Trainer)

MemberWise Professional Networking Group  

Members: 1,027

Join Now!

Special Interest Groups: 

Professional Services

 Follow us on Twitter!

Followers: 747

 MemberWise Video
Best Practice Channels  

Association and Membership Sector Best Practice Channel

NEW - MEMX2014 Insights now available to view!

YouTube Channel

MemberWise website

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