| The Power of Good Enough: How to be Innovative Without Innovating
ResearchStudies show consumers are willing to pay 5 to 10 per cent more for green products and services, so long as they function as well as their non-sustainable alternatives. However, NBS's systematic review on how to drive innovation reveals some firms have found their products need only be good enough to reach target and niche markets.
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Research
For every dollar your company donates, how much can you expect in increased sales? In this helpful one-page guide, discover tips revealed by five research teams ---- like why it's best to give generously, or not at all, when it comes to corporate giving.
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NBS: South Africa is pleased to release their first report, revealing valuation is a top challenge for South African industry in 2013. The report lists the top eight challenges facing South African industry in 2013 as determined by their Leadership Council ---- a roundtable of South African organizations recognized for their sustainability leadership, including De Beers, Sappi and Unilever.
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