Greetings! 

In the run up to OnFuture America 2014 (20-21 May, Mountain View California), in this week's Telco 2.0 Update we feature:

Follow Telco 2.0 on Twitter; apply to join the private group on Linkedin; archive of previous newsletters here; introductory 'Foundation 2.0' research here.

 
 
 

Mobile Marketing and Commerce: The technology battle between NFC, BLE, SIM, & Cloud

This new report will help digital commerce players assess some tough technology and strategy choices in the on-going mobile marketing and commerce battle. E.g Will bricks and mortar merchants embrace NFC, Bluetooth Low Energy (BLE), or cloud-based solutions? If NFC does take off, will SIM cards or trusted execution environments be used to secure services? Should digital commerce brokers use SMS, in-app notifications or IP-based messaging services to interact with consumers? What are the big players backing, and what will be the key indicators that a specific technology is likely to win? (More)

 
 
 

Telco 2.0 is delighted to be official partners of the GSMA’s Mobile World Congress (MWC) 2014 in Barcelona on Feb 24-27 this year. Not only does this mean that the Telco 2.0 analyst team will be attending in force, but also that we’re able to offer our readers a special discount on MWC passes. (Email us at contact@telco2.net to request further information).

 
 
 

NEW Telco 2.0 Transformation Index: Singtel, Telefonica lead AT&T, VZW and

The initial tranche of the Telco 2.0 Transformation Index research shows that Singtel and Telefonica have made more progress than AT&T, Verizon and Ooredoo, but that all are still at a relatively early stage of maturity and have much still to do. This new research provides an overall comparative benchmark and in-depth analysis of each against transforming their operations and building new 'Telco 2.0' business models. (More)

 
 

Why Transformation Matters: How Telcos can add 50% Share Value

Transformation can be hugely valuable for telcos if they can grow platform and product innovation revenues to add to their core services. Here we outline some of the findings from the new Telco 2.0 Transformation Index showing how this could work. (More)

 
 
OnFuture America 2014: Super Early Bird Rate
 
 
Apply for Super Early Bird prices

Apply now to get our Super Early Bird discount rate of 33% here*

The event is specifically designed for Senior Strategy, Marketing, Operations and Technology executives from the Retail, Banking, Telco, Automotive, CPG, Advertising, Media and Technology sectors.

OnFuture America 2014 is driven by latest market analysis and comprises of industry deep dives, workshops, innovations and networking events across the 2 days (Agenda)

Watch the short video below to hear directly from previous attendees what really makes our events unique.

*(Available on bookings made before 14th February 2014.)

 
Apply for Super Early Bird prices
 

If you experience difficulties using these links please reply to this email contact@stlpartners.com to register your interest

 
 
 

Have your say: Enterprise Mobility

In What is stopping telcos from grabbing a slice of the £50 billion enterprise mobility market today? STL Partners proposed a four-step, structured approach that telcos can embark to address the enterprise mobility market. Having highlighted the stark choices available, we are inviting telcos to participate in a research study, which explores telcos' appetite for and the practical considerations of establishing a foothold in the enterprise mobility market. The online survey takes only 4 minutes to complete and you will get a full set of results and analysis. Please click here to participate.

 
 
Recent Analysis
 
 

Threat to $172bn Telecoms revenues: Defence strategies & growth opportunities

Telcos could lose up to $172bn from core revenues in five years, however with dramatic improvements to voice and messaging strategies Telcos' can fight back with opportunities worth as much as $80bn.

Whether you work for a telco or a business that serves telcos, our latest report The Future of Voice and Messaging, provides in-depth analysis and insights into current and future voice and messaging trends. It will aid better decisions on investments, external benchmarking, and competitor analysis including strategies for defending your business against disruptive competitors. The research includes strategic improvements and recommendations including growth opportunities and improvements. (More)

 
 

Digital Commerce 2.0: How telcos can add c.$50bn to total revenues

Our major new report Digital Commerce 2.0: New $Bn Disruptive Opportunities for Telcos, Banks and Technology Players shows that if telcos fully commit to taking new roles as 'intermediaries' and 'enablers' in Mobile Commerce (advertising, marketing, payments, loyalty) and Personal Cloud, they could grow new revenues amounting to 5% of today's core revenues in 5 years. (More)

 
 

Mobile and Data Driven Services: The Third Wave of Disruption

A new wave of highly disruptive change is starting to roll through the digital economy, centred on the mass impact of new mobile devices and the data they generate. Key changes are underway in Mobile Marketing and Commerce, Cloud Services, the Internet of Things, multi-screen usage and consumption, Telco 2.0 Transformation, and how people will work in the future. Companies and individuals need to adapt to these changes or will find themselves out-competed in the digital economy. But how? (More)

 
 

The $50bn Enterprise Mobility Opportunity: Four steps for telcos to take today?

Enterprises are turning to mobility to transform their operations, creating a c.$50bn 'Enterprise Mobility' opportunity globally. There are four levels of engagement that telcos can adopt to start to capture a share of this market, and upgrade and repurpose their internal capabilities to deliver repeatable, high volume, customer-facing growth initiatives. They need tools, technologies and partnerships to provide the deep industry knowledge and mobile workforce expertise. This will allow them to take a defined proposition to market and evolve from being "just another channel" to originators and owners of intellectual property. (More)

 
 

Cloud 2.0: NEW Rapid Impact Programmes to Fast-track your Cloud Strategy

With the right strategy, telcos can take a larger share of the $40bn + and growing Cloud market. We now offer tailored programmes for clients looking to save time and improve market performance by fast-tracking their Cloud Strategy, helping to size market potential, benchmarking against external best practice, securing internal alignment of objectives and plans, prioritising key activities, and selecting candidate vendor partners as required. The programmes are based on our proprietary Cloud 2.0 Research and run by our experienced senior analysts who have hands-on experience of delivering cloud services in the real world. (More)

 
 

US Regulators and Post-PSTN; Apple and Google Q4s - Telco 2.0 News Review

More on these stories and other news here.

 
Foundation 2.0: Introductory Research and White Papers

To give an introduction to the principles of Telco 2.0 and digital business model innovation we're launching a new service offering free downloads of a selection of Telco 2.0 Briefing reports and a growing collection of what we think are the best 3rd party 'white papers'. (More)

Telco2.0 UPDATE
6th February 2014
 
 
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