With all the talk about e-readers, tweets, and Facebook posts, where does print fit into your education efforts? Turns out reports of the demise of print have been greatly exaggerated. A Pew Research project entitled, "A Snapshot of Reading in America in 2013," reports that print remains the foundation of Americans' reading habits. 

A recent blog posting from McDaniels Marketing suggests that "print pays off time and again," and "print remains the way most Americans prefer to read." The blog post goes on to say it's no surprise that "studies show that the most successful marketing strategies are those that include a calculated mix of both digital and print tactics."

So, while it is prudent to incorporate digital platforms into your education efforts, remember that your constituents are still reading print, In fact, this study shows they prefer it.

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Elizabeth Roe is the brains behind Eco Partners. With 25-plus years of teaching and professional environmental and conservation expertise, Elizabeth is a recognized environmental educator and communicator.

Gary Roe has spent his career in public administration, communications, and marketing and provides day-to-day operational support for Eco Partners.

Julanne Sausser

Julanne Sausser recently joined us as the Marketing Communications Manager. She has worked in and around recycling for many years, most recently with the Paper Retriever program.

Angie Therber was happy to start proofreading for Eco Partners when fellow proofreader Julanne Sausser recruited her 10 years ago. As a middle school English teacher at Our Lady of Lourdes in Indianapolis, she was ready to try something new.

"I was interested in using my writing and editing skills in a new way outside of the classroom," she said. As a proofreader, Therber certainly does that by reviewing the newsletters before publication, "looking specifically for typos, punctuation, spelling, and grammatical errors."

Therber had not done much in the environmental world before Eco Partners, and has enjoyed the opportunity to keep up with what's happening in that world. "One of the reasons that I enjoy my work with Eco Partners is because it keeps me informed on environmental issues and green living," she said. "I love learning about composting, and though I haven't actually attempted to try it yet, I am getting closer!"

In addition to proofreading and teaching, Therber also likes to play tennis, read, and work on home projects.

Being able to proofread the newsletters gives her the chance to see what is happening in the environmental world, but also be encouraged by the positive actions that occur around the country.

"Each quarter as I proofread the newest issues, I am amazed at what dedicated workers around the country are accomplishing in their communities with environmental education and programs," she said.