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So far our Historic Playing Card Sponsors are the ESU Alumni Association, Moon Title & Escrow, Kaw Valley Engineering, Cable One, Greg Seibel, Browns Shoe Fit Co, Rhinestone Cowgirl Salon, Java Cat Coffeehouse, ESU Theater Department, Larry & Kathy Putnam, Total Technology, Capitol Federal, Green Door Recycling, Town Crier Bookstore, Four Seasons Apartments, Bobby D's BBQ, Burnap Brothers Plumbing, The Sweet Granada, Studio 50.4, Hopkins, ESU School of Business, ESB Financial, Dirty Kanza Promotions, Mulready's Pub, The Granada Theater, Dynamic Discs, King Liquor, and the Lyon County Historical Society. Sponsorships are only $40 and filling up fast! Contact Lauren Woolard at main.street@emporia-kansas.gov to reserve your card!


Emporia Main Street 
E-Newsletter


It is Midnight Madness week!  Enjoy a Thursday night of shopping with 25 of your favorite local merchants from 8:00 p.m. until Midnight!  Keep reading for more details.
  Summer Midnight Madness

 Midnight Madness 

Midnight Madness is Thursday, July 17th from 8:00 p.m. until midnight.  So far, registered participants include:

Town Crier, Bath Expressions, The Sweet Granada, Emporia Arts Center, 2nd Love Gifts, Rockin' Accessories, Plum Bazaar, Total Technology, The Salvation Army, Brown's Shoe Fit, Studio 50.4, Tastefully Simple, Stanley Jewelry, Junque Drawer Emporium, Mulready's Pub, Studio 11, Flint Hills Music, Java Cat Coffee, Jimmy Johns, Little Red Rooster, AKA the Sports Fan, The Granada Coffee Company, Xanado, Jim's Cowboy Shop and Complete Works.  If you are an Emporia Main Street member that would like to participate, simply e-mail Emporia Main Street at main.street@emporia-kansas.gov with the special you would like to run the evening of July 17th.

MIDNIGHT MADNESS 5K!!!

In a partnership with Jimmy John's, Emporia Main Street is helping coordinate a 5K race in conjunction with Midnight Madness.  Cool prizes and more are part of this event!  CLICK HERE for more information.

  Great American Market Logo

 Great American Market 

The Great American Market is a great sales opportunity that runs several blocks in downtown Emporia on Commercial Street.  This event typically brings several thousand people to town, and booth spaces fill quickly.  This year's market is on Saturday, September 13th from 7:00 a.m. to 4:00 p.m.  Please CLICK HERE for more information.

  Welcome Back Block Party Logo

 Welcome Back Block Party 

The Block Party is a free event for current Emporia Main Street members and both ESU and FHTC recognized student organizations.  This year's Block Party will take place on the first day of classes at ESU, which falls on Monday, August 18th.  So far, the registered participants are The Disciple Shop, Dynamic Discs, ESU School of Business, Emporia Fire Department, KVOE, and Flint Hills Technical College.

For additional information, including the entry form-

  CLICK HERE.

      

 Brown Bag Concert this week!  Click HERE for the full schedule.

    Live in the Lot 2014  

 Live in the Lot


Big Brothers Big Sisters

 

 EAC

  Main Street Merchandise

You can order the items listed below at a variety of local merchants, at the Emporia Main Street office or on-line at www.emporiamainstreet.com  

 

Emporia Opoly Game Board 

Emporia-Opoly, the local version of the classic Monopoly board game, features local businesses, historic sites and special Emporia tokens.  This is the perfect gift for current or past Emporians.  Because there is a limited quantity, we suggest you get yours soon..

 

Gift Certificates 2013 

Emporia Main Street Gift Certificates are always the perfect size!  Give the gift of shopping local this year with the gift of Emporia Main Street gift certificates, good at our member merchants throughout Emporia.

  Mobile App QR Codes

 Learn more about local amenities, organizations, businesses, events and more with the E-Town Mobile App!  The ETown App is a joint project among Emporia State University, Flint Hills Technical College, USD 253, The Emporia Gazette, the City of Emporia, the Emporia Convention and Visitors Bureau and Emporia Main Street.

 

For IPhone Users, click here: 

 

For Android Users, click here: 

 

For the NEW iPad Version, click here: 

 

https://itunes.apple.com/us/app/e-town-app-emporia-kansas/id712001984?mt=8 

 

New additions AND a Web version COMING SOON!


FHTC Logo

 

DIY Recycled T-Shirt Scarves

 Do you have a favorite T-Shirt that doesn't fit, but you can't stand to get rid of? Do you have a stack of T-Shirts that you never wear?  Put them to good use by making your own T-Shirt Scarf!  For a warmer and snugglier variation, you can even use a sweatshirt.  No sewing, crochet, or knitting skills are required.  Bring with you two (three) (four) T-Shirts (the larger the better, but small ones work too), sharp scissors (if you have them - if not, don't sweat it), and a ready-to-have-fun attitude and leave with 2-3 scarves completed!  Register by July 11th

Cost:  $13

Instructor: Tracey Graham

Schedule:   Wednesday, July 16, 6:30-8:00pm

 

Eating in Season

How does this sound? Pasta Primavera and a Fritatta made up of summer squash, fresh herbs, tomatoes and onions from the farmers market. Now add a melon salad and a simple dessert. That's what's in store for students of Eating in Season on the 21st. 1:00-3:30 and it's only $5. Why WOULDN'T you enroll? Call Amy at 620-341-1392.  Registration Deadline:  Wednesday the 16th.

Cost: $5

Instructor: Tracey Graham

Schedule:  Saturday, June 21, 1:00-3:30pm

   

 

Lead Renovators Certification - Initial

This course includes both EPA-approved lead safety training and KDHE certification. Any contractor performing qualifying work must employ at least one Certified Renovator who has successfully completed this training, in addition to being registered as a renovation firm with the Kansas Department of Health and Environment.  Provided by an approved KDHE training provider, this will satisfy the new requirement for individuals to attain KDHE lead certification in Lead Paint Safety for Renovation, Repair and Painting (RRP). Attendees who pass the certification exam will be certified as renovators to perform lead-safe work.

Cost: $150

Instructor: Rex Smith

Schedule:   Session 1:  Tuesday, July 22, 8:00am-5:00pm 

  

 

 

To enroll in any of these classes please visit http://flinthills.augusoft.net  or call Amy at 620-341-1392.

     2014-2015 Main Street Member

Membership Drive
Have you thought about the future of Emporia?  Making our community better starts with something you can do right now!  Become a member of Emporia Main Street.  Click HERE for more membership information.

      

Big Brothers Big Sisters

Property Availability Guide
For property owners with property available for rent or sale, this is a free service to collect information and post it on the Emporia Main Street Web Site.  With other market information available, we hope this site makes it easier for potential businesses and property developers to find spaces they need.
CLICK HERE to enter information about your available property and view previously submitted information.
Business Investment Guide
Business Investment Guide 
 

Do you know a business that should locate in Emporia?  Maybe you know an entrpreneur looking for resources or a business owner looking to expand?  The Business Investment Guide is community information designed to help you point your contacts in the right direction!

 

CLICK HERE for the INVESTMENT GUIDE

One future trend that concerns all businesses...
  
How will your business mitigate the increasing costs of energy?

 

"Overhead".  "The cost of doing business."  "Static costs."  Whenever a set or necessary item in business increases in cost, businesses panic a little.  How will the business either eat the cost or pass it along to the consumer?  Will increases in overhead make a business less competitive?  How high could energy prices conceivably go?  What can we do to mitigate energy costs?  Each of these questions are complex, but it is vital that businesses have a strategy that effectively deals with items that impact static costs.

 
Increases in the price of energy is mainly a supply and demand issue.  Right now, we are dependent mainly on fossil fuels, and because people don't make more coal, oil or natural gas (they mine what was already there) we have a decreasing supply.  At the same time, we have more people in the world and more technology that utilizes energy, so we have an increase in demand.  Basic economics tells us that whenever we have a decrease in supply and an increase in demand, we will see an increase in prices.  Although our government has significantly subsidized energy through the development of technology, direct subsidies and attempts at stabilizing 
the geopolitical climate in energy rich areas, the subsidies in the price of energy won't prevent long term cost increases.  But, there are some things businesses CAN do to mitigate energy impacts and there are some helpful programs that currently exist for businesses making changes.

 

At Emporia Main Street, we are interested in making businesses more competitive.  We understand that if we can help businesses increase sales or decrease costs (or both), businesses become more competitive, they can hire more people and they can make additional investments.  In recent months, entrepreneurial organizations have focused on energy efficiency as a way to improve the bottom line of small businesses, but the same basic rules apply for bigger businesses.  For example, the average grocery store needs to sell $11 in product to equal a $1 savings on energy bills.  The grocery store example is 
pertinent because many businesses have low product margins, and they have to replace products, pay taxes and hire additional staff if they expect to increase volume of sales.  Energy savings, on the other hand, is simply savings.  We can achieve net energy savings in three basic ways: Design, Energy Efficiency and Energy Production.

 

Before we talk about the basics of the three net energy savings methods, and possible funding sources, the following is from a local institution that recently upgraded their energy efficiency/production in a building project:

 

Energy Costs Trends

The table above clearly demonstrates the need to focus on energy usage when mitigating business costs.  Now, lets focus on mitigation strategies:

 

 

Design-  Before we talk about design in too much detail, we should recognize that many buildings have made horrible design choices in the name of energy efficiency over the years.  Covering store fronts, metal coverings on buildings, covered windows, adding layers of "junk" materials on the exterior of buildings, sealing off upper stories, heavily covering (or tinting) store front windows and other design decisions made for "energy efficiency" reasons can have long lasting and damaging effects on a business.  Appropriate design takes advantage of natural light, heightens exposure to pedestrian traffic (businesses won't be the only ones under an energy crunch) and shares walls with other businesses or residents (thus reducing net costs).  Solar mass of older buildings represents a huge energy savings.  Designing buildings for use by actual people AND energy consumption can make a big difference in your long term energy bills and basic competitiveness.

 

 

Energy Efficiency-  Insulating duct work, converting to LED lighting, electronic climate controls, automatic lights, updated HVAC systems, efficient water heaters, energy star appliances and many  

other efficiency methods can help businesses save money.  Think of it this way: if your total energy bills are $4,500 per year, and you can save 20%, you just saved $900.  Some of the biggest impacts for energy savings are some of the cheapest: caulking windows, an awning that decreases solar gain, shutting equipment down/turning off lights and insulating are all relatively inexpensive practices that can save you a lot of money in the long run.  Programs like the America Saves initiative are designed to help small businesses determine the best ways they can save energy.

 

Energy Production-  Solar panels, geothermal, windmills and other energy production methods do more than save you energy, they provide energy that you don't have to buy from the grid.  Technology for many of these systems is rapidly improving in efficiency while simultaneously decreasing in price.  You may not be able to create a "net zero" building with energy production, but what if you could decrease your grid energy dependency by 60%?  Using the table we referenced earlier, how much would that save your business in 5, 10 or 20 years?  Local entities like Flint Hills Technical College through their Office of Sustainability are taking the lead on testing energy production devices and making contacts that can benefit the local business community.

 

Programs that can help- I can envision a lot of you saying "I want to become more efficient, but how would I pay for it?"  That's an important business question.  We want to ensure that you have an appropriate payback for your investment, and their are some programs that can help.  Websites like www.dsire.org act as a clearing house for tax credits, grants and other incentives.  Because we are a rural community, the USDA REAP program is an option for both energy efficiency and energy production programs.  Main Street members can also take advantage of zero interest loan programs through Emporia Main Street for building improvements (including energy efficiency upgrades).

 

When we talk about things that bring businesses to an area, we know that population, median household incomes, land availability and workforce top the list.  With shifts in climate, additional resources like water have become much more important.  In the near future, the availability of abundant energy sources may be just as important to existing, growing or potential businesses.  By having solid program knowledge in place, we can facilitate energy efficiency/production among existing businesses and thereby make businesses more competitive.  We can also reduce energy consumption overall, and increase the amount of energy available for other applications.  As a smaller community, we have the ability to identify trends, pivot quickly to address those trends, and create programs that can intersect with the market in such a way to give our businesses a competitive advantage.  Interested?  Contact Emporia Main Street and we can point you in the right direction!

 

 
Im a Main Streeter 

 Did you know???

Last week, we participated in a Great Finds on Highway 99 meeting, held a Promotions Team meeting, hosted a Design Team Meeting, attended Brown Bag, assisted with Live in the Lot intermission, attended a tourism meeting, met with a couple of prospective businesses, met with the finance team about a finance project for an expanding local business, set some advertising for upcoming local events and worked on participation and mapping for the Midnight Madness, Welcome Back Block Party, Great American Market and historic card project.  The summer is moving WAY too fast, but upcoming events give us the opportunity to get some
 good questions from all of you
!
 
1.  "What do people get out of the Midnight Madness event?"- From a local media member.  When Shalla Bennett suggested Midnight Madness as an activity a few years ago, we wanted to achieve some specific goals.  We understood that most families have both people working, which made traditional daytime sidewalk sales tough.  We wanted an event that invited people into a variety of locations, including businesses that they may not have frequented before.  We wanted to increase foot traffic and sales for local businesses.  And, Main Street is always concerned with how we build a better community.  I think community members and local businesses get all of these things and more with the Midnight Madness.  We want to ensure that our large scale signature events benefit members in obvious ways, and we think Midnight Madness accomplishes that while offering some great specials and cool opportunities to the public.
 
2. "How much influence do you have on ESU?" From a service club member.  Not a lot.  We view our business members, other organizations and community entities as potential partners.  So, we are more concerned with what we can do to help them succeed than influencing their internal decision making.  We do speak to elements of ESU (among several other organizations) on a consistent basis, but most of our conversations either focus on what we can do for them, or how we can effectively partner. 

3. "Do you see Emporia growing over the next few years?"  From a family looking to move a business (and themselves) to Emporia.  I love the Emporia community.  I've lived in this area virtually my entire life, and I've resisted several options to move from the area.  I think that we are starting to develop a new generation of leaders that wants Emporia to become that unique city that is unlike the surrounding communities and takes advantage of the many things that differentiates Emporia from our competitors.  That shift in thinking can lead us to growth and better quality of life opportunities.  If we can keep on that trajectory and resist the "I want to be just like (insert metropolitan area here)" crowd, I feel very positive about our future prospects.  If we continue to build density and our amenities to intersect with future trends, I think we can continue building something pretty special.  If we get bogged down in political quagmires or history lessons about how things used to be done, we will have issues.  But, I hope a new generation of leadership can resist that negativity and create a more positive and sustainable path.
 
 
 
4.  "Would the Block Party be a good place for me to hold a fundraiser?" From a local service organization.  Different events have different goals.  The welcome back block party is designed to welcome people to our community and expose them to businesses and organizations that can better connect them to Emporia.  Based on past participation, I don't think holding a fundraiser among what is primarily college students is the best use of the event.

 

5.  "What do I need to do to improve my confidence?"  From a local manager.  This is a difficult question that I've struggled with when asked.  Many "type A" personalities derive their confidence from success.  The more successful they are, the more confidence they exhibit.  Conversely, failure in a certain area tends to reduce confidence quickly.  Some individuals preach "fake it until you make it", and that is certainly true for some things in business.  You have to constantly learn new things to remain relevant, and you can't be an instant expert on everything.  If you have a distinct lack of confidence in a certain area, say book keeping, it might be best to hire someone more suited for that task and learn from them-thus improving your confidence over time.  Look for small wins in areas that improve your confidence in a particular area, but understand that most people don't transfer confidence categorically (just because someone thinks they are great at sales doesn't mean they are confident in dissecting market data).  You can also lean on peers in an attempt to improve your skill set in the area where you lack confidence, or get additional training through the Small Business Development Center, Flint Hills Technical College or an individual consultant like Main Street.  But, the first step is to ask for help.

 

Confidence is necessary in business and in life.  Lacking confidence in a particular area is nothing to be ashamed of.  I should know...  Some of you may be shocked to hear this, but I am a natural introvert, and generating the confidence to work in a very public position is sometimes difficult.  I try to build confidence by constantly reading information about how to help businesses, looking for resources and forming relationships with experts in a variety of fields that can assist local businesses, but I also ask for help because I know that I can't know everything.  If you aren't careful, a spiral downward can occur simply because a lack of success can create a lack of confidence which inhibits future success.  External confidence boosters within the problem area can reset your trajectory on a more positive track, but in certain instances we have to accept our internal limitations and find ways to cope with the fact that we can't be good at everything.  That isn't always easy, but the first step is to ask for help.  So, if you are having trouble in a particular area, contact Emporia Main Street.  We may not have all the answers, but we are here to help.

 

 

In This Issue #254 07/15/14
Midnight Madness
Great American Market
Welcome Back Block Party
Brown Bag Concerts
Live in the Lot
Big Brothers Big Sisters
Main Street Merchandise
ETown Mobile Application
Flint Hills Technical College Classes
Membership Drive
Ash LLC Property
Properties Available
Business Investment Guide
Are your Specials Actually Special?
Did You Know?
Calendar of Events
Quick Links

 

Emporia Main Street

City of Emporia

Granada Theatre

Emporia Zoo

Emporia Public Library

Kansas Main Street

National Main Street Center

Lyon County

National Trust for Historic Preservation

Emporia Main Street Button 

Follow us on Twitter

Like us on Facebook

 

 

View our videos on YouTube

President's Circle

 

ERG

Emporia Realty Group

www.emporiarealtygroup.com

608 Commercial

620-412-9850

 

IM Design Group  
 
IM Design Group

www.imdesigngroup.com

17 W. 5th

620-343-3909

KISS logo

541 Sherman

www.kiss103.1.net

620-343-6144

Benefactors 

 

Bobby D's

 

Cable One

 

ESB Financial 

 

KISS 103.1 and The Dawg

 

KVOE AM 1400KVOE FM 101.7MIX 104.9

 

Longbine Auto Plaza

 

Moon Title & Escrow

 

Price Family Enterprises 

 

Roberts Blue Barnett Funeral Home

 

Town Royal

Emporia Main Street Calendar of Events

  

July 16

Board of Directors Meeting

8:00 a.m. in the Emporia Main Street office

 

July 17

Midnight Madness

 

July 23

Business Enhancement Meeting

8:00 a.m. in the Emporia Main Street office

 

Home Based Meeting

noon in the Emporia Main Street office.

 

August 18

Welcome Back Block Party

 

August 23-24

Trilogy Disc Golf Open

 

September 13

The Great American Market

 

September 18

Quartermania

 

October 18

Oktoberfest

 

October 25

Eek Town Trick or Treat and Haunted Tours

 

October 30

Public Improvement Auction

 

November 9

Freedom Fest

 

November 29

Small Business Saturday

 

 

Do you have an upcoming event for your business or organization?

 

 

 

Let Emporia Main Street know and we may include it on our upcoming calendars! 

 

 

General Level Members

 

AKA Marketing

 

Amish Woodworks

 

Applebees

  

Ash LLC

 

Atherton & Huth

 

Bank of America

 

Bath Expressions

 

Ben Moore Studio

 

Bennett Dental Group

 

BG Consultants

 

BLI Rentals

 

Bluestem Farm and Ranch

 

Brown's Shoe Fit

 

Bruff's Bar and Grill

 

C & J Woodworks


Candlewood Suites

 

Capitol Federal

 

Cassell Insurance

 

Chester Press

  

Clark Carpet and Tile, Inc.

  

Coffelt Sign Co.

  

Complete Works

  

Country Mart/Price Chopper

 

Dan's Hands Massage

 

Davis Paints

 

Disciple Shoppe

 

Dorsey Eye Care

 

Douglas Chiropractic

 

Dr. Kerri Thompson, DDS

 

Dynamic Discs

 

Eastwood Lake Apartments

 

Ek Real Estate

 

Emporia Construction and Remodeling

 

Emporia Radio Stations: KVOE, 104.9 & 101.7

 

Emporia State Federal Credit Union

 

E-Town Solutions

 

ESU Memorial Union

 

Evergreen Design-Build

 

Flint Hills Eye Care

 

Flint Hills Mall

Association

 

Flint Hills Music

 

Floyd's Automotive

 

Forget Me Not Productions

 

Four Seasons Apartments

 

George Groh and Sons

 

Gerald Schumann Electric

 

Granada Coffee Company

 

Graves Drug Store

 

Haag Management

 

Hair Krafters

 

Heart Center Studio

 

Helbert & Allemang

 

High Gear

   

Java Cat Coffeehouse

 

Junque Drawer Emporium

 

Kansas Radio 96.1 The Wave

 

King Liquor

 

L & L Pets

 

Lyon County State Bank

 

Lyon County Title 

 

Mark II Lumber

 

McDonalds

 

McKinzie Pest Control

 

Midas Touch Tans

 

Mike Alpers Agency

 

Mr. Sisters Sweets

 

Modern Air Conditioning, Inc.

  

Mulready's Pub

 

Navrats Office Supply

 

Papa John's Pizza

 

Pizza Hut

 

Pizza Ranch

 

Plum Bazaar

 

Poehler Mercantile

 

Pool and Associates

 

Prairie Sage Apartments

 

Pro-Cuts

 

Rand Simmons Law Office

 

Redline Trucking

 

Reflxns Salon

 

Rhinestone Cowgirl Salon

 

Sauder Custom Fabrication

 

Schellers Lawn and Landscape

 

Scott's Lawn and Landscaping

 

Second Love Gifts

 

Stanley Jewelry

  

Studio 11

 

Subway

 

Sunflower Gymnastics

 

Sutherlands Lumber Co.

 

Sweet Granada

 

Textbook Corner

 

Thompson Auto Repair

 

Toso Appraisal

 

Total Technology

 

Town Crier Bookstore

 

Triad Leasing

 

Uncommon Threads

 

Value-Net LLC 

 

Waters True Value Hardware

 

Westar Energy

 

Williams Automotive

 

Wright CPA Group PA

 

Wright's Furniture

 

Xan-A-Do Salon

  

Non Profit Level Members 

 

Big Brothers Big Sisters

 

Cradle to Career Cneter

 

Emporia Eastside Community Group

 

EHS- FBLA

 

Emporia Arts Council

 

Emporia Chamber of Commerce

 

Emporia Farmers Market

 

Emporia Friends of the Zoo

 

Emporia Presbyterian Church

 

Emporia Friends of the Library

 

ESU- Alumni Association

 

ESU- Small Business Development Center

 

ESU- Memorial Union

 

ESU- Theatre Dept.

 

Flint Hills Community Health Center

 

Granada Theatre Alliance

 

National Teachers Hall of Fame

 

Saint Francis Community Services

 

Salvation Army

 

SOS

 

TFI Family Services


Home Based Business Members

 

Avon- Amanda Hopkins

  

Gold Canyon Candles- Stephanie Morgan

 

Green Door Recycling

 

Interdependent Web, LLC

 

Longaberger Independent Consultant -Judy Dieker

 

Mary Kay- Lori Engle

 

Nicole Bradshaw Designs

 

Origami Owl- Angela Dowell

 

Paula's Creations

 

Pampered Chef- Chelsea Gerleman

 

Purse Lady- Nancy Crawford

 

Scentsy/ Grace Adele- Kelly Long

 

Tastefully Simple- Vanessa Apodaca

 

Thirty One Gifts- Linsey Hopkins

 

Individual Supporters

 

Amy and Rick Becker 

 

Amy Evans

 

Brad Harzman

 

Dale & Carolyn Davis

 

Don Hill

 

Erin and Casey Woods

 

Joyce Zhou

 

Julie Johnson

 

Kayle Oney

 

Kelly Wade

 

Lynn Knechtel

 

Mark and Amy McAnarney

 

Michael and Karen Shonrock

 

Valerie and Matt Zimmerman

 

Roger Heineken

 

Smitty Smith

 

Sue Blechl

 

Tim & Mary Helmer

 

Tyler & Melanie Curtis

 

Yvonne Pool

  

                                                                                       Main Street Logo                             
                                   Casey Woods                                       
Emporia Main Street
12 E. 5th Avenue
Emporia, KS 66801
(P) 620-340-6430
(F) 620-340-6434
Vision without action is a daydream. Action without vision is a nightmare.
-Joel A. Barker