Wordpress is an open-source Content Management System. Open-source CMS does not mean that it is free. It simply means that the source of the application or software is freely shared on the Internet so that users can collaboratively help move the product along with technology.
Wordpress was initially built to only function as a blogging engine. It does not offer any of the features below or update itself automatically without paying a web developer. A Wordpress site can be extremely costly. The client will have to pay for hosting, E-mail marketing, CRM, updates, analytics and security upgrades. Wordpress is simple to use - but doesn't allow flexibility in terms of designing the 'look and feel' of a site unless you can build custom templates (which requires programming knowledge).

Business Catalyst is a software combination that has a content management system, a customer relationship management system, Ecommerce, E-mail marketing, analytics and hosting all in one easy to use dashboard. Adobe Muse is a software program that allows designers to create websites without coding. Muse used with Business Catalyst hosting is becoming a welcome addition for anyone looking to design custom websites with that certain "look and feel" you want and have all the bells and whistles without spending a lot of money and time.