GreenCircle Certified, LLC 

 Assuring Accountability in

Today's Evolving Market

GreenCircle Integral in ANSI Waste Diversion Standard Development

Based on ten years' experience as the EPA's Waste Minimization National Expert, his vast industry knowledge, and GreenCircle's expertise in waste diversion analysis, Certification Officer, Tad Radzinski, will assist in the development of an ANSI standard for measuring and reporting waste diversion. As a member of the Standards Technical Panel for Waste Minimization Reporting and Assessment of Zero Waste Operations (STP 2799), Tad will work directly with fellow members to create standard procedures for qualifying and quantifying waste materials and disposal practices. The market is in need of a universal standard for waste diversion, and GreenCircle is working with other sustainability experts across various industries to achieve this goal. We will keep you updated on this important initiative. Feel free to contact GreenCircle directly for assistance with evaluating and validating Waste Diversion from Landfill claims, or join us for our upcoming webinar on Waste Diversion. 

Upcoming Events:

September 19, 20:00pm ET:

Is Zero Waste Possible? - Qualifying and Quantifying Waste Diversion from Landfill Claims - Live Webinar 


September 30 - October 3:

Retail Sustainability Conference - Orlando, FL


October 16-17:

NeoCon East - Baltimore, MD


October 21-24:

ASTM E60 Meeting - Jacksonville, FL


November 20-22:

GreenBuild 2013 - Philadelphia, PA

GreenCircle Certifications Offered:

Carbon Footprint Reduction


Closed Loop Product


Life Cycle Assessment (LCA) Optimized


Recyclable Material


Recycled Content


Renewable Energy Use


Renewable Resource Content 


Sustainable Biodiesel Certification


Sustainable Manufacturing Operations


Waste Diversion from Landfill 


Certified Environmental Facts  


GreenCircle Certification Highlights Responsible
Material Management


STANLEY Security Receives Recycled Content Certification!

As competition and consumer demand for transparency continues to increase, household names like STANLEY Security, a division of Stanley Black & Decker, are realizing the value of third-party certification. With green building becoming more mainstream, earning GreenCircle's recycled content certification demonstrates STANLEY's commitment to integrity and to providing environmentally preferable products that can contribute to various green building standards and codes. 
"We are very pleased to see continued support from large brands and market influencers to help drive industry toward transparency," says Tad Radzinski, Certification Officer of GreenCircle. "Highlighting sustainable product attributes provides competitive advantage and meets consumer needs." STANLEY Commercial Hardware QEL200 Series Tubular Electronic Lockset was certified for 16% total recycled content. This product transparency will aid architects, builders and LEED professionals in building to LEED and other green building standards, as STANLEY's QEL200 product can contribute to earning points for recycled content across various rating systems.

Waste Diversion from Landfill Certification


Waste Diversion from Landfill demonstrates an organization's commitment to the responsible management of end-of-life materials. Due to the increasing demand for corporate reporting, Waste Diversion from Landfill has become a critical sustainable performance measure. Currently, there is a proliferation of "landfill free" claims in the market, but are companies really achieving "zero waste to landfill" in a legitimate manner?


In response to the lack of standardization in calculating and reporting these claims, GreenCircle has developed our Waste Diversion from Landfill certification, using our Guidelines for Quantifying and Qualifying Waste Diversion Practices as a means to evaluate end-of-life material management practices in a consistent, comparable fashion. Using our comprehensive experience, expertise, and definitions from ISO and the Environmental Protection Agency, the process for evaluating, measuring and diverting waste sources has been clearly defined in these guidelines. To learn more about our certification and how to properly calculate and disclose Waste Diversion from Landfill percentages, join us for our
upcoming webinar:


Is Zero Waste Possible?

Qualifying and Quantifying Waste Diversion 
from Landfill Claims

Thursday, September 19th, at 2:00 p.m. Eastern Time:


To assist manufacturers and other organizations in understanding our Waste Diversion from Landfill certification, GreenCircle has scheduled a webinar that will focus on Waste Diversion claims and provide clarification on how to accurately qualify and quantify these claims. This webinar will emphasize:
  • Market Drivers for Waste Reduction and Landfill Free Claims: Supply chain demand, the new ASTM E60 standards, cost savings, regulations and liability 
  • Material Management Strategies: Diversion definitions, source reduction, composting, anaerobic digestion, waste-to-energy, recycling, outlets for electronic and hazardous waste
  • Importance of Verification and Auditing: Validation and audit claims, the value of third-party certification, Federal Trade Commission Guidelines, and Cone research

Sign up for the webinar now! For more information on our Waste Diversion from Landfill certification, contact AshLee Klingman
Certification: The Competitive Advantage in the Green Building Products Market

Residential green building and remodeling provides a large market for green building products. The National Green Building Standard (NGBS) is a highly regarded rating system for single- and multi-family buildings that sets the standard for sustainable construction. For years, the National Association of Home Builders (NAHB), as well as the NGBS, has been advancing construction practices and promoting sustainable development through education, product testing and recommendation.


One invaluable resource for builders and designers is the NGBS Green Certified Product program. Products are evaluated by the Home Innovation Research Labs (HIRL) (an independent subsidiary, formerly the NAHB Research Center), certified, and listed in a user-friendly website/database to assist builders and designers in finding green products meeting the NGBS criteria. Products certified for Recycled Content by the HIRL will automatically contribute points toward the NGBS. Listed manufacturers have the opportunity to showcase their products and be more readily selected by project teams adhering to these standards.


Third-party certification is required for manufacturers to achieve Green Certified Product status for Recycled Content; and based on our rigorous, scientifically based system, GreenCircle is recognized and recommended by the Home Innovation Research Labs as an acceptable third-party certifier for Recycled Content claims. To learn more about Recycled Content certification and being listed as a Green Certified Product, contact AshLee Klingman at or at 610-569-1045.