February/2013

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Event News
Athlete's Corner
Get a Glimpse Into the Future of Cycling 

 

2012 proved to be an amazing year for cycling. And if history repeats itself (as it tends to do) breakthrough seasons tend to result in amazing innovation the following year, product refinements that reach the consumer level and enrich the riding experience for all. We've asked some of our loyal partners to walk us through the year that was...and attempted to get them to give us a peek behind the curtain for a look at what the next year will bring. SRAM's David Zimberoff, Fox Racing Shox' Mark Jordan, Chain Reaction's Chris McGrath, Thule's Karl Wiedemann and a very savvy team at Specialized took time to provide us (and all of you!) with an insider's glimpse at what 2013 holds in store.

Keep Reading.

Less is Best - The Right Way to Fuel

 

At Hammer Nutrition, we consistently deal with many fueling myths; the replace what you lose approach is probably the worst offender of all. Many organizations and alleged experts continue to recommend that athletes need to replace what they expend during exercise in equal or near-equal amounts, hour after hour.
They cite data such as you lose up to two grams of sodium per hour, burn up to 900 calories hourly, and sweat up to two liters an hour to defend their position. Even worse, sometimes they don't give any numeric guidelines, just vague statements like take salt tablets or drink as much as you can. Keep Reading.
  

Das Auto - Sea Otter Classic
Welcome Back Volkswagen!

 

We're excited to announce the return of Volkswagen as our title sponsor! 2013 marks the 23rd edition of the Sea Otter and the second year of the Volkswagen/Sea Otter partnership.

Expanding upon successful initiatives from the "Think Blue" campaign of 2012, Volkswagen will once again provide attendees with the opportunity to test-drive the latest models. Keep Reading.

Watch Your Step at Fort Ord 

 

We'd like to take a few minutes today to tell you a bit about the history of Fort Ord and about the Fort Ord Reuse Authority (FORA) the group charged with transforming a storied military base into one of California's best outdoor playgrounds.  Keep Reading.  

 

Festival Guide
Free Yoga at Sea Otter

 

Join Rita Leon and pro rider Ryan Leech for FREE yoga sessions each day during Sea Otter. Poses will have you seated, on knees, balancing and standing. This class allows beginners as well as the intermediate yogi to advance in their own practice. No experience is necessary. Learn More.

Introducing the Magicshine Night Ride
 

You've never seen Laguna Seca like this. Join Sea Otter sponsor MagicShine for a night ride at 7:30 p.m. on Saturday, April 20. Whether an experienced after-dark rider or a first-timer with lights, cyclists of all abilities are welcome for this first-ever event at Sea Otter.

Keep Reading.

Kids' Activities at SOC
 
From the famous Sea Otter Egg Hunt to the kids races and carnival, Sea Otter has plenty of activities for kids so the whole family can have a great time. Check out all the great activities for little shredders here.

Tips for Tourists Riding in Monterey 
 
You came here to ride, not just race. Check out all the great cycling around Monterey, tips for getting around and a sneak peak into the locals' favorite routes at Bicycling Monterey.

#Throwback Thursday

Kirk Morrison of Butler, Penn. rides his Serotta Colorado bike he bought in 1993 at Sea Otter in 2010. This image was published in Road Bike Action following that year's event.

Check out the Sea Otter Classic Facebook page every Thursday for photos from the archives!

Sponsor Spotlight
Thule
Thule Inc the leading US manufacturer of car rack products, with production sites in Seymour, Connecticut and Chicago, Illinois. Thule's product line features multi-purpose roof racks, roof top boxes, rear mount racks, and accessories for outdoor equipment. Learn more.

Clif Bar
Clif Bar & Company is a leading maker of nutritious, all-natural, organic foods and drinks, including CLIF(R) BAR energy bar, LUNA(R), The Whole Nutrition Bar for Women(R); and CLIF Kid(R), Nourishing Kids in Motion(R). Learn more.

Clif Family Wines
  Clif Bar & Company was started in 1992 with a passion for food, family and adventure. This passion continues in all aspects of our life. We enjoy working in the kitchen preparing delicious artisan foods and sharing meals with family and friends. Wine plays a big role in these occasions. Learn more.

Purely Custom
Purely Custom is the recognized leader in the manufacturing of custom accessories for bicycles, offering exciting designs and spectacular color options for billet aluminum and carbon accessories. Learn more.

Northstar
The official bike resort of the Sea Otter Classic and one of the finest year-round mountain resorts in North America, Northstar-at-Tahoe Resort is host to a new base area village featuring 35 unique shops and restaurants, a conference center, 9,000 square foot skating rink, on-site lodging, special events and more.  Learn more.

Camelbak
CamelBak is the originator and world leader in hands-free hydration systems.The first CamelBak products proved to be very popular among mountain bikers and motocross riders, because it allowed them to drink without taking their hands off of the handlebars in technical terrain. Learn more.

Californian
Californian Media Group is proud to support The 2012 Sea Otter Classic. Our daily newspaper and companion website, The Salinas Californian and thecalifornian.com, are THE sources for local news and information for Salinas Valley residents. Learn More 

Cycle California
Cycle California! Magazine has the largest calendar of bicycle events for Northern California and Nevada. Articles focus on places to go and things to do on your bike for road and off-road riding. Paper magazines are free at over 825 locations in Northern California and Nevada. Learn more. 
Bicycling
Bicycling is the world's leading cycling magazine and delivers a unique mix of gear, fitness, travel and feature articles about the sport's defining personalities, moments and events for passionate riders who live in high gear. Learn more.

Advocacy Spotlight
IMBA at the Sea Otter Classic 2013 - Celebrating 25 Years

Come celebrate 25 years of great mountain biking experiences with the International Mountain Bicycling Association (IMBA) at Sea Otter. 

IMBA, the industry's non-profit advocacy organization for mountain bikers, was formed in 1988 in northern California to protect access to trails, and has been doing so ever since.
This year IMBA's professional trail building department, Trail Solutions, is partnered with the Sea Otter Classic and sponsors including Specialized to build a Demo Track Urban Bike Park and a Kids Bike Play Area. Keep Reading.
 
Specialized First Gear Gets Kids Hooked on Bikes for Life 

The Specialized First Gear initiative was born out of a fundamental need to get kids riding bikes. Set a kid riding and you set them on a winning course for life: You help defeat childhood obesity and attention deficit disorders. You give them a chance to progress and even excel in a sport. And you develop healthy habits that last a lifetime. If the First Gear initiative inspires others to take up the cause, that's a win-win. Learn more.

IBD Summit
 
IBD Summit Registration Open Now 

Take the opportunity to attend one of the most innovative and valuable dealer conferences ever created. Now with a proven track record of delivering exciting content and meaningful networking the IBD Summit is one event your business can't afford to miss. Register Now 

 
Bicycle Leadership Conference

 
Register Today to Reserve Your Spot! 

Join us for the 2013 Bicycle Leadership Conference, April 16-18, 2013 at the Monterey Plaza Hotel and Spa in Monterey, California. Participate in cycling's premier executive-level conference! Join the industry's leadership as they identify opportunities to propel growth and shape the future of cycling. Enjoy compelling educational sessions and terrific networking opportunities.    

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