April 4th, 2014  |  Subscribe  |    |  Twitter  |  LinkedIn     
Everything you need to know this week about the games market in Asia
Every week, our analysts review dozens of news sources, from multiple countries, in multiple languages. From this, we give you the stories that are most important, and the analysis to tell you why.
Tencent Acquires Stake in CJ Games

Techcrunch reports that Tencent, the biggest online and mobile games company in China, has announced that it will pay $500 million for a 28% stake in CJ Games as it expands its global reach via acquisition

 

The transaction will make Tencent the third-largest investor in the South Korean gaming company and help it expand its mobile gaming business worldwide. Tencent is currently China's largest integrated online game company.

 

Weibo to List on NASDAQ

 

Sina.com, rival to Baidu and Sohu, changed things up this week by rebranding the name of Sina Weibo (their microblogging service) to just "Weibo." They then announced that they plan to list on NASDAQ under the ticker symbol WB.

 
Southeast Asia's Mobile Game Industry

 

Two key points to take away from this article on Tech in Asia - Indonesia really will be the next big mobile gaming market and Southeast Asia is comprised of very distinct, very different markets. 

 

"Southeast Asia is often spoken of as if it were a single country with a common language and culture. In fact, it's no more monolothic than the European Union." We agree. To learn more about the very different markets, check out the 2013 (December) Southeast Asia Games Report in our research store

 

China's Smart TV OS Standards

 

China's MIIT and the GAPPRFT will release standards for smart TV operating systems in the near future, according to Marbridge Daily. Smart TVs are on the rise globally and China is no different - it's estimated by A-View Consulting that China's smart TV penetration rate will rise to 69% in 2014. Chinese consumers have engaged in "console-alternative" gaming on Smart TVs for a couple of years already.

 


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Niko News is just one part of the strategy and expertise offered by Niko Partners to help our clients better understand and successfully navigate the thriving games markets of China and Southeast Asia.

Niko Partners is the leading provider of market intelligence, custom research, and consulting services focused on the games industries in China and Southeast Asia. Since 2003 we have provided critical information to the world's leading game publishers, developers, hardware makers, and game service providers as well as to government policymakers, trade associations, and institutional investors.

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