Visualise Newsletter
Shoptalk:
Issue 1 2016
 
This edition of Shoptalk takes a look at...
  • Some consumer, shopper and retail trends which are shaping the shopper marketing landscape, and which all of us must be aware of as we look to the future for the brands and categories we work on.
  • Expert Opinion from Kathryn Dodd, Shopper Marketing Manager at Unilever.
  • An informative piece on the importance of content for digital signage in the retail environment. 
  • Recent case studies showing the effectiveness of our POPAd Trolley format.
  • Examples of some of our recent retail activation work and
  • Our regular Shopper Marketing Worldwide feature.
To find out more about our Shoptalk Issue 1 please read here!

 


PharmaSeen TV January 2015
Panadol Extra 
Niquitin
                               Danone Nutricia                                                                        Udos Choice 

PharmaSeen TV:
 PharmaSeen TV is located at the prescription counter and enables advertisers to reach over 1 million shoppers per month across 200 pharmacies nationwide.

Why Choose PharmaSeen TV?
 PharmaSeenTV allows the supplier:
  • Communicate and reach shoppers a time and place where they are predisposed to purchase. 
  • Deliver a message with a dynamic and eye catching content.
  • Educate shoppers about product benefits.
  • Increase sales - PharmaSeen TV is a proven and effective sales driver.

For further information about the PharmaSeen TV network or advertising opportunities please contact Rory on rory@visualise.ie or 
on (01) 2814847

POPAd Trolley Special Offer!
Book your Special Offer
POPAd Trolley Campaign 
NOW!

Book a POPAd Trolley campaign for Cycle 5 or Cycle 6 
AND receive the next cycle FREE Of Charge!

That's a 4 week campaign for the price of 2!

Minimum campaign booking of 2,500 POPAd Trolleys required to avail of this offer*

To enquire about artwork deadlines, retailer availability and trolley quantities please contact Emma on 01-2814847
POPAd Trolley Campaigns 














Florette POPAD Trolley 

 Avonmore Slimline POPAd Trolley






   





               Keelings POPAd Trolley                   Sunsweet POPAd Trolley 
Fibre One POPAd Trolley 

Take a closer look - click on the images to enlarge!

POPAd Trolley:
The average shopper spends between 31-45 minutes in store doing their grocery shopping*. 
Our POPAd trolley format puts a brands message directly in front of the shopper for the duration of their trip and targets them whilst they are making their all important purchase decisions. (*Research from Shopper Nation Report). 

Can we help you? 
If you would like to discuss booking some in-store activity, please contact a member of the Visualise team today on 01-2814847. 


NEW
Nivea POPAd Trolley Case Study

Throughout Cycle 18 2015, Nivea ran a campaign on the POPAd Trolley format for their 
Male and Female Moisturizing cream product in 28 Dunnes Stores nationwide. 
 


The objective of this research campaign was to measure the sales of the Male and Female Moisturizing cream products in test stores which had an advertising campaign on the POPAd Trolley format against control stores which had no POPAd Trolley advertising. Sales data was analysed & provided by Dunnes Stores, in which highlighted a 16% Sales Difference in the Test Stores VS Controlled Stores.

Click here to see a selection of our POPAd Trolley Case Studies. 

 
C-Store Campaigns 

Malteaser C-Store Campaign
           Coca Cola C-Store C-Campaign
Take a closer look - click on the images to enlarge!
 
C-Store Digital Screens:
Our C-Store Digital Screen format is located in 100 of Ireland's busiest convenience stores and gives a footfall of approximately 1.5 million shoppers per 2 week ad cycle. 
 
This exciting and dynamic format features two 19" screens located at the point of purchase, giving brands an unrivaled opportunity to target their shoppers and influence impulse purchase decisions directly at the point of purchase. 
 
Click here for some of our C-Store Screen Campaign Case Studies.

Visualise | | info@visualise.ie | http://www.visualise.ie
Unit 15, Solus Tower Estate
Corke Abbey Road
Bray
Co. Dublin,

Visualise | Unit 15, Solus Tower Estate | Corke Abbey Road | Bray | Co. Dublin | Ireland