Exhibiting at a trade show is intense. In the span of a few days (or hours!) you have to create a temporary storefront, artfully display your wares, and engage those who stop by in a meaningful way. You can't do it alone. You can't afford to send your entire staff to the show. But you can leverage the internet and mobile technology to help.
Before the Show
- Promote Your Booth on the Trade Show Website: Consider purchasing a featured listing so that your company is listed at the top of applicable searches.
- Promote Your Booth on YOUR Website: Prominently place the show's logo and your booth number there to let your site's visitors know you'll be exhibiting and use your social media accounts to raise interest..
