If you ask most solopreneurs for their biggest challenge, the answer is almost always marketing. They are really good at what they do. They can even deal with sales because that involves a one-on-one conversation with prospective customers about what they do. But marketing--that's another matter.
If marketing is one of your bugaboos, you should join
John Stahl and me on
Thursday, October 23 at 4 PM for our collaborative webinar
"Online & Offline: Effective Marketing Strategies to Boost Your Profits." There is no cost and
you can sign up here.
OfflineJohn is going to inspire participants not only to create a marketing strategy, but also to actually enjoy carrying it out. He'll help you answer questions like these:
* Who could you
collaborate with to increase business for both you and your strategic partner? (Hint: John and I are doing just that.)
* How can you connect effectively with
former customers to rekindle previous business relationships?
* What methods can you use to
get referrals from existing clients?
OnlineOf course, I'll be talking about email marketing. I'll be considering these issues:
* Why
email marketing is worth the effort? What results does it produce?
* How can you
create valuable content that inspires your audience to open your online communications?
* How can you
get assistance to simplify the process of getting started? (Hint: I'm offering an hour's free consulting to new customers to help them launch their first campaign.)
Any questions?
Be in touch. And remember,
sign up now. Looking forward to having you participate in my first-ever webinar.