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WIBA Monthly Luncheon - February 10, 2015  
 
Susie Santo, President and CEO 
Go Wichita Convention & Visitors Bureau   Susie Santo joined the Go Wichita team in the summer of 2012, as the President and CEO.   She has quickly made an impact on the team, industry and community.  In 2014, she led the initiative to create the state's first Tourism Business Improvement District.  This funding will be utilized to market the city, at unprecedented levels, and ultimately to drive more visitors and dollars to the city of Wichita.   Susie currently serves on many local, state and national boards including:  The Wichita Chamber of Commerce, WDDC, Greater Wichita Area Sports Commission, Travel Industry Association of Kansas, US Travel Destination Council and serves on the Transit Advisory Council.  In addition, she served as the Board Chair of the California Travel Association.    Prior to joining Go Wichita, Susie had a successful 20-year career with Universal Studios Hollywood where she held numerous positions in operations, brand marketing, product development and sales.    A Kansas native, Susie is a graduate of The University of Kansas and a former college athlete.  Susie is married to Frank and they have a 5 year old daughter, Sophia.    
The luncheon will be held at the Wichita Boathouse, home of the Kansas Sports Hall of Fame, 515 S. Wichita St., from 11:45 a.m. - 1 p.m. The cost is $20 for members and $35 for non-members. Reservations are REQUIRED by Friday, Feb. 6. Reservations and payment can be made online at  www.wiba.org by calling the WIBA office at 316-201-3264 or by emailing  membership@wiba.org.  
  | First Time Guest and New Member Sponsor 
 | Prize Drawing Sponsor  |  |  |  | 
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 | Important Notice - Notice - Notice - Notice - Notice - Notice - Important Notice WIBA will no longer invoice for luncheons!   Pay at door with check, cash or credit card or; you can register and pay online through our web site (http://www.wiba.org/WIBACalendar/); or through the emailed luncheon announcement you receive each month.  | 
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Chairman's Column - February 2015 
 While one should not take opinions expressed in The Wichita Eagle's "Opinion Line" too seriously several recent comments deserve a refutation.  One said that the writer would not buy from local companies because they paid no taxes and several blasted Koch Industries for its funding of the expression of political positions.
 Well . . . to the person who thought local companies don't pay taxes, you've missed a few critical points.   Local companies pay sales tax, unemployment tax, workers compensation tax, social security for employees, and property tax. They also pay income tax though whether they pay it as a business, individual or both, varies.Money spent at local companies actually increases the wealth in the community while money spent at non-local businesses leaks money from the local economy.  
   While there is no study of the local multiplier in Wichita, studies of other communities shows that it works like this. The following table shows how much money remains in the community if each purchase is with a local business or with a non-local business.  
 Local                                                                        Non-local | Initial $100 expenditure  | passes $60 | Initial $100 expenditure   | passes $30 |  | 2nd person gets $60 | passes $36 | 2nd person gets $30 | passes $9 |  | 3rd person gets $36 | passes $22 | 3rd person  gets $9 | passes $1 |  | 4th person gets $22 | passes $13 |   |   |  | 5th person gets $13 | passes $8 |   |   |  | 6th person gets $8 | passes $5 |   |   |  | 7th person gets $5 | passes $3 |   |   |  | 8th person gets $3 | passes $2 |   |   |  | 9th person gets $2 
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 |  | Total Impact | $150 | $43 | 
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 Spending locally in this example expands the local economy, adding 50%.  Spending non locally leaves only $43 of the original $100 expenditure in the local economy.  It is called leakage.  Not a good strategy to grow jobs here.   The slamming of Koch Industries is also perplexing.  We understand that some people and some members disagree with Koch on a number of political issues.  Doing the best for WIBA members on an issue in Topeka or D.C., for example, means that our position sometimes is different than that of Koch.
 First I can tell you that while Koch representatives within WIBA argue their points, they have never tried to punish our organization for disagreeing on an issue.  Secondly, I can think of a number of local nonprofits where Koch is a major supporter.  I know that because I either sit on the board of those organizations or have been told about other nonprofits that Koch is a major contributor.
 Thirdly, what company is adding the most employees, and well paid ones, to the Wichita economy at this time?  Which company and foundation have made the largest contribution to Wichita State recently?
 I work with many people with whom I disagree, but do I wish they were not a part of this community? Absolutely not.To summarize, I encourage you to support local businesses and appreciate their contributions to the community even when their political views differ from yours.
Joe Johnson WIBA Chairman of the Board
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|    Small Business Day in Topeka and   Legislative Reception  Tuesday, February 3, 2015 | 
   
| A full day of meetings with your legislators in Topeka. The   Kansas legislature will convene on Jan. 12, 2015. Thousands of bills are   expected to be filed. Now is the time to get engaged with your legislators.   Get to know them and let them get to know you. We want to keep Kansas a    business friendly state.    An evening reception is planned just for WIBA members and the   South Central Delegation. This is your chance to talk with legislatures in   person about issues that concern YOU in a   casual atmosphere.                                 Where: KAIA Offices, 815 SW Topeka Blvd.,   Topeka, KS When:  5 p.m. - 7 p.m. Cost:    No cost to attend   Reserve by calling the WIBA office at 316-201-3264 or email to membership@wiba.org . Reservations are appreciated by Friday, Jan. 30th.   | 
       |  |      The   evening reception is being sponsored by Goodwill Industries of Kansas, Inc.  www.goodwill.org    | 
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 | WIBA Educational Seminars  |  |  | Seminar Presenters | 
 Ideas Into Action February 18 and 25   Successful completion of this course will increase your knowledge and ability to:          Recognize common myths and misconceptions about innovation         Use multiple intelligences to generate a variety of ideas         Apply the characteristics of creative people to any problem or issue         Follow a four-step process for team innovation         Promote innovation without regulating it         Use cross-functional teams to foster innovation         Spot sacred cows in your organization
 The seminar will be held at the WIBA offices, 200 E. 1st, Ste. 101, from 12:00 a.m. - 2:00 p.m. Lunch will be provided. Reservations are REQUIRED by the Monday prior to the seminar (January 19 and 26). The cost is $25 for WIBA members and $35 for non-members. A discount is available for those attending both seminars, $35 for members and $50 for non-members.  
 WIBA members can make their reservations for a single session on line, for the discount on both sessions call the WIBA office. Non-members need to email or call the WIBA office at 316-201-3264, email to membership@wiba.org.    | 
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 | WIBA Renewals 
 |   54 U-Store Advocates for Behavioral Health P.A. Biggs Law Group L.C. Bothner & Bradley Inc.  Brunk Realty Inc.  Carson Bank Central Gloass & Mirror Co. Central Power Systems and Services Inc.  Citizens Finance Company CJ Home Investors L.L.C.  Claude Mann & Associates Inc.  Clears Inc.  Clifton Cleaning Company Davis-Moore Auto Group  Delta Dental of Kansas Inc.  Docuplex Evans Building Company Inc.  Exploration Place Fidelity Bank First Presbyterian Church Frank Mick Floor Covering Frederick Plumbing and Heating Inc.  Hana Café   |    |   Harry B. Rusk Company Inc. Hentzen Contractors Inc.  Hornick & Associates L.L.C. J.R. Custom Metal Products Inc.  John E. Turriff Inc.  Koch Industries Inc.  Lee Reed Engraving Inc.  Michael Slack Farms  National-Spencer Inc.  Northwestern Mutual Paul J. Mohr Attorney Peterson Peterson & Goss L.C.  Phoenix Supply Inc.  Regier Carr & Monroe L.L.P. C.P.A.s Rick Drees, LT Care Solutions SS Air Express Delivery Inc.  Schaefer Johnson Cox Frey & Associates P.A.  Science Education Center Star Lumber & Supply Co. Inc.  Sudbury Transportation Inc.  Sunflower Bank N.A.  Thomas M. Tran M.D. L.L.C.  West Wichita Pet Clinic Inc.  | 
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 Welcome New WIBA Members!
 | CENTRAL AUTO ELECTRIC 975 N. West St. Wichita, KS 67203 Keith Dome, 316-943-5283  keith@caewichita.com www.caewichita.com Auto Repair and Services Referred by:  - International Monetary Systems, IMS   TABOR COLLEGE, SCHOOL OF ADULT AND GRADUATE STUDIES 7348 W. 21st St., Ste. 117 Wichita, KS 67205 Jim Fly, 316-729-6333, ext. 2211  jimfly@tabor.edu www.tabor.edu Education - Training and Tutoring Referred by: Tim Witsman - WIBA   DRIVETIME ADVERTISING 114 N. Wabash Ave. Wichita, KS 67214 Olivia Woydziak, 316-303-4130  olivia@drivetimeadvertising.com www.drivetimeadvertising.com Advertising Referred by: Crystal Hervey - New Image Roofing and Construction
 
 |    | PHUNCO LLC dba JIMMIE'S DINER P.O. Box 781277 Wichita, KS 67278 Linda Davidson, 316-630-9292  linda@jimmiesdiner.com www.jimmiesdiner.com Restaurants Referred by:  - International Monetary Systems, IMS   LEGASUS GROUP, LC  121 N. Mead St. Wichita, KS 67202 Alleah Heise, 316-681-0444 aheise@legasusgroup.com www.legasusgroup.com Business Consulting   NEW IMAGE ROOFING AND CONSTRUCTION 114 N. Wabash Wichita, KS 67214 Crystal Hervey, 316-201-1180  crystal@newimageroofing.biz Roofing 
 
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 Check out the information below for details on the 2015 Membership Contest.  Lots of prizes available for WIBA members.   | 
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  For each new member that list you as the referral: Your business will receive a $25 credit towards next year's dues.Free business card size ad in the WIBA ISSUES newsletter (one per month with no carry over).You will receive a $10 dollar restaurant gift card.Your name goes in the hat for the Grand Prize drawing at the January 2016 monthly luncheon.Extra chances towards the Grand Prize as follows for premium memberships:
                         $1,000 Bronze level = 3 additional chances                         $2,000 Silver level = 7 additional chances                          $3,000 Gold level = 10 additional chances                           $5,000 Platinum level = 17 additional chances    Quarterly Prize WIBA member who brought in the most new members for the quarter will receive the quarterly prize.Acknowledgement in the WIBA ISSUES newsletter with picture, description of business and logo.Prize with a retail value of $250 or more.
 Grand Prize drawing at the January 2016 WIBA monthly luncheon Increase your chances for the Grand Prize by referring as many new members throughout the year.  Acknowledgement in the WIBA ISSUES newsletter with picture, description of business and logo.Grand Prize retail value is $1,100. 
 Top Star Award The Top Star award is for the member who generates the highest dollar amount of combined memberships. The Top Star winner cannot win the Grand Prize.The Top Star prize will be announced at a later date.
 Potential new members can be directed to WIBA web site at www.wiba.org to join or ask Judy to mail or email an application. Remember to have the potential new member list you on the referral line of the application! WIBA Staff and family members are excluded in contest. 
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  Tues. Feb. 3      11:45 a.m. - 1:00 p.m. WWLA Monthly Luncheon, Wichita Boathouse 515 S. Wichita St., 316-201-3264   Tues. Feb. 10     11:45 a.m. - 1:00 p.m. WIBA Monthly Luncheon, Wichita Boathouse 515 S. Wichita St., 316-201-3264   Wed. Feb. 18      12:00 a.m. - 2:00 p.m. Educational Seminar, Ideas into Action, WIBA offices, 200 E. 1st St., Ste. 101, 316-201-3264   Wed. Feb. 25      12:00 a.m. - 2:00 p.m.  Educational Seminar,  Ideas into Action, Part II, WIBA offices, 200 E. 1st St., Ste. 101, 316-201-3264 
 Reservations for any of these WIBA events can be madeby emailing membership@wiba@wiba.org  or online at www.wiba.org/wibacalendar | 
 
 
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