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Marketing can be confusing.
Aleah makes it simple for you!
Here is Your Marketing Check List.
The best part? All this marketing is
FREE for you to do.
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ONCE A DAY
Post 1 picture on Facebook, Instagram, AND Pinterest of a piece of Jewelry. You can use a stock photo from the vendor to save time. 10 min
Post 1 picture on Facebook that tells a Personal STORY. For example Did you see Beyonce's new ring? Or a picture of a cute couple that just came into our store. Or a cute dog that sniffed out a lost ring. 5 min
Craigslist. Email 5 people on Craigslist asking to buy their
gold. 20 minutes
Reviews. You should ask 1 person a day to write you a good review.
Offer customer's $15 if they post a good review. I don't care how you get it, just get it done. Reviews are today's word of mouth. 10 min
 Get More Followers. Invite at least 1 person daily to 'Like' your Facebook or join your email list. Do NOT do this verbally. Go on Facebook & search for people. Then send them individual friend requests. 5 min
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ONCE A WEEK
Co-op. Talk to 1 small business owner a day. Go to the dry cleaner, the hair & nail salons. Ask to talk to the owner. Make small talk about why small businesses should support each other. It would be great if you could work out a co-op promotion, but even if not, when that OWNER thinks of jewelry they will think of you. 30 min
Update Appraisals.
Go through old files and Email or Call two people a week reminding them to come in and get an updated appraisal. 20 min
Individual Shout Out.
Email at least 1 person a week with a piece of jewelry just for them. Include a picture. Better yet, send them an message on Facebook with the picture. 10 min
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You make money not by being a jeweler, but
by being a Marketer of Jewelry! You can't sell
like it is 2010 any more. Don't have the time?
Maybe a staff member could do it, or find a 16yr old
and pay her $200/month to do it for you. Want to
win? Use my check list above to help
get you there.
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Enjoy my emails, but never bought a diamond
from me? All new customers get $100 off a
Diamond $2000 of more! Plus free shipping!
Isn't it time you gave Aleah a try?
Don't worry everyone else, plenty of perks for you coming soon!
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