Need Appraisal help? Diamond Quotes?
Want to talk about
your pet cat?
Call or email me
any time!
 
 
  
  
Olympian only sells
HAPPY DIAMONDS!
   
 
How to Create a Store "Feel"
Think about a store you love. Wholefoods, Starbucks, Apple, The Disney store. Those stores create an 'feeling'. Pick a store you love and use it as a guide line to create your store's feeling. What little things do they do to create that feeling? What colors, smells, textures, or signs do they have?  The more your customer smells, hears, and touches your store they more they will connect with it.
  
 
 
Jewelry Dont's
Jewelry Dont's
  

 

HOW TO SELL WITHOUT SELLING

Everyone likes to buy, but no one likes to be sold.

 

 So how do you sell without sounding like a sales person? First, when people come into your store do not say, "Can I help you?" Say "Let's go shopping!" Ask if they want to 'play' jewelry.

Just today I read an tip from InStore magazine (best magazine in the world) That was so good

I HAD to share it!

 K-Jon Jewelers in California offers Jewelry make-overs. What a great idea!! WOMEN LOVE MAKEOVERS. Instead of advertising a sale, ask women to come in for a jewelry extreme make over and a free flashion consolation!

 

 

 

  

 

Visit my blog

This is my #125 newsletter!

Click here for past tips 

 

  
  

SAY YES MORE OFTEN

Part of being a great sales person is saying YES! Zappos shoes is famous for its GREAT SERVICE. There are stories of people calling Zappos shoes to order a pizza or for help with their science homework. What does the Zappos employee do? He says YES and get's that pizza! Now that's the kind of service that gets people talking. Recently a high school swim team student asked Taco Bell to make him a custom made Taco Bell speedo. Taco Bell said YES and got 2400 facebook likes by doing it.

 

 

Like Taco Bell, you can also gain fans by saying YES... and not just on Facebook. I'm a loose diamond dealer, but when a customer asks me if I know where they can get a strand of Mikimoto pearls or a 1920's Intaglio men's ring, what do I do? I go and get it! When a customer comes in to YOUR jewelry store asking for something you don't have, tell them you can get it. When they ask for a certain ring style, tell them you can make it. Even if they ask for a branded ring or diamond there might be other jeweler you can get it from. The more positive you are, the more YES'S you say, the more YES'S you will get in return!

 
  

 

  

  

 

 

SOMETIMES YOU NEED TO SAY NO!

 

 

Crazy Requests Jewelers

have gotten from customers

 


"Do I have to bring my ring

 in to have it sized?" 

 

"Can you take these little diamonds and melt them down into one big diamond"

 

"Can you gold plat my baby's umbilical cord so i can wear it as a necklace"

 

'Can you size my ring but i don't want you to use a torch because it will disturb the energy of the ring'

  

 

Here are some real requests I have gotten while working at Olympian Diamonds....

 

 

"My customer wants an Ascher cut, but they don't want it to be square"

 

"I want a pair of blue diamonds with big carbon spots right in the middle to look like my eye balls"

 

"I need a 1.50 Round GIA

certed G SI3."

 

 

 


  


 

 

 

  
    
NEW "WOW" Diamonds
  
  **.90 ROUND GIA G SI1 $3995/ct
Very Bright. Pretty. 6.14mm 62 depth 53 table
  
**.97 ROUND GIA H SI2
GREAT WEIGHT $4095/ct
6.3mm great spread 60 depth EX Good none
  
  
 New Canadian Diamonds!
 
**.84 CANADIAN EMERALD GIA  I VS2 $2650/ct
BEAUTIFUL CUT 62 depth!! HUGE look
  
**1.55 ROUND CANADIAN $3795/ct
7.39mm  63 56 EX cut very BRIGHT!

 

**.99 PEAR SHAPE CANADIAN $1995/ct
GIA cert 8.2x6.2mm 61 57 G G medium
  
  
  
**2.03 GIA K SI1 FIREBALL PRINCESS $3995/ct
Really pretty. Flour makes it WHITER!
Big look 7.1x7.15mm
  
**1.51 RECTANGULAR CUSHION $2795/ct
EGL Pre-cert G SI1. Tons of Life!
6.8x5.8mm 69 depth 66 table EX EX
  
140 f vs2 cushion - BEST!
  
**1.51 ROUND EGL F SI1 xxx $5275/ct
Very Bright. Pretty. Faces clean! EX EX EX none. LOVE!
  our round

**1.39 ROUND GIA J VS2 AWESOME VALUE! $4395/ct

$6100 net. 7mm Bright Great deal


**1.00 PRINCESS EGL G SI1 ONLY! $2795/ct  

                 BIG & Bright 5.8x5.6mm VG VG no flour 73  

princess   

**1.51 PRINCESS EGL F SI2 ONLY!  $3350 TOTAL!!

Super Bright 6x5.7mm VG VG none!!   

 

**1.84 EMERALD  EGL I VS2 EX EX  $3395/ct  
BEAUTIFUL SHAPE  8.23X6  EX EX  not a true I color.
 Closer to L color. But great shape and great price
    
 

**2.01 SQUARE RADIANT & NATURAL PINK

DIAMOND RING! $9300 

WHITE FACE & totally totally eye clean 100% white and beautiful set in ring with PINK Diamonds!  very very pretty! 7x7 and for SURE totally totally white 

 

**1.01 PERFECT ROUND DIAMOND $2200 total

6.4mm H color EYE CLEAN. perfect stock stone

  

**.75 ROUND EGLUSA I SI3 $1300 total
5.9mm EYE CLEAN & Very Bright
  

 
CALL ALEAH FOR ANY DIAMOND OR JEWELRY NEED!
 
 
  

 







  

 flier  

 

 
Olympian is the "YES" company!
        *Flexible Memos   *Large Selection   *Matching   *Hard to Find Diamonds     *Insurance Replacements   *Offering Credit  *Buying Your Diamonds
We will almost always say YES!