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 The Weekly e-News of the Western Carolina Medical Society 

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April 16, 2014


In This Issue:
WCMS President's Message
Pediatric Grand Rounds
National Registry of Certified Medical Examiners Training Course
WCMS Forum: Enhancing Revenue & Profit in Today's Medical Practice
Telling the Real Story of Our Patient's Health... Why Risk Adjustment?
12th Annual HeartStrings Family Fun Challenge Supporting WCMS' Project Access
Road Trip! Join WCMS Colleagues for White Coat Wednesday in Raleigh
2013-2014 "Blue Books"- 2 Weeks Left to Order
WCMS on a Legislative Advocacy Roll: Met with Sen. Hise
HeartStrings 2014 Press Release
NC Derms Need Help to Protect Kids from Tanning Beds, Cancer
Physicians Respond to Release of Medicare Payment Data
Join DocBookMD, A Clinical Tool that Fits in Your Pocket
What is Accountable Care?
Member Announcements
Job Board & Classified Ads
WCMS President's Message
"As a regional medical society, our aim is to represent all of the physicians of Western North Carolina.  We were the Buncombe County Medical Society from 1885-2011. Now we are the Western Carolina Medical Society, representing 15 additional counties: Rutherford, McDowell, Mitchell, Yancey, Madison, Polk, Transylvania, Henderson, Haywood, Jackson, Clay, Swain, Macon, Graham, and Cherokee. We were very intentional about expanding to the entire region, knowing that by working together regionally physicians have a tremendous impact on improving patient care locally.  Additionally, expansion to a regional society has served to make WNC physicians a known entity in Raleigh.

But, we face barriers to coming together. The necessary adaptations to the changes in the health care system have led to the increasing compartmentalization of physicians regarding the location, scope and setting of their practice..."

Continue reading the message from D. Gus Vickery, MD, WCMS President
Pediatric Grand Rounds (4/23) 
Wednesday - April 23
8:00am-9:00am/Mission Hospitals Glenn Theatre

"WNC Pediatric Care Collaborative: Partnering for Quality"
Calvin Tomkins, MD- Physician Leader, WNC Pediatric Care Collaborative
National Registry of Certified Medical Examiners Training Course (4/26) 
Saturday April 26, 2014
Registration: 7:30am - 8:00am
Program: 8:00am - 3:00pm

MAHEC Educational Buiding

The course will cover the procedure for becoming listed on the National Registry, completing the required online information, and scheduling/location options for the certification exam.

Download the flyer for more information.
WCMS Forum: Enhancing Revenue & Profit in Today's Medical Practice (4/30) 
Step back from the daily crisis mode and really focus on understanding your practice, the physicians' goals, and the barriers to achieving these. In this seminar, we revisit the basic indicators and workflows that need continued attention, consider tried and true approaches, and suggest some outside-the box thinking to get your creative juices flowing.

This seminar is ideal for physicians who are business owners and their practice managers. This is a benefit for WCMS members, but we encourage you to invite your practice administrators and non-member physician colleagues to attend as well.

Speaker: Cameron Cox, Management Services on Call

When: Wednesday, April 30th
6:00pm - 8:00pm

Where: Asheville Chamber of Commerce
Lenoir-Rhyne Boardroom

Other: Heavy hors d'ouevres and beverages will be provided.

Event sponsored by:
Telling the Real Story of Our Patient's Health... Why Risk Adjustment? (5/2)
For physicians, residents and mid-level providers. Friday, May 2.

Click here for more information on this MAHEC event.
12th Annual HeartStrings Family Fun Challenge Supporting WCMS' Project Access (5/25)
What: Heartstrings Family Fun Challenge at Mountain Sports Festival

When: Sunday, May 25 from 1pm to 4pm at Carrier Park

Why: To raise funds to support WCMS's Project Access® Program, which provides 4,000 uninsured, low-income individuals annually with the critical healthcare they need.

Where: Heartstrings Family Fun Challenge will be part of Asheville's popular Mountain Sports Festival held over Memorial Day Weekend at Carrier Park.

Road Trip! Join WCMS Colleagues for White Coat Wednesday in Raleigh (5/28)
White Coat Wednesday is your chance to learn more about the ins-and-outs of the government affairs and how best to approach your legislator regarding health care issues. The NCMS will hold a briefing in the morning with tips on "dos and don'ts" in relaying your message to your legislator and on the hot-button medical and patient issues currently in the spotlight at the General Assembly.

Following this briefing, head down with NCMS staff members to the General Assembly and meet one-on-one with your legislator; take part in committee meetings and see the General Assembly in action; and begin building relationships with your legislators for the future.

To sign up, contact Miriam Schwarz at Miriam@mywcms.org or 274-2267 x 312. For more information about WCW, click here.
2013-2014 "Blue Books"- 2 Weeks Left to Order 
Sales ending soon! The 2013-2014 Directories are almost sold out and sales will officially end on April 30th

Want to order a 2013-2014 Directory before they're gone?  Go to www.mywcms.org/BlueBook and pay online or download an order form.

This is a comprehensive regional directory of physicians, produced by WCMS that:
  • Includes physicians and practices from all 16 WNC counties
  • Is pocket size for easy access
  • Has a discounted price for practices with 100% members of WCMS! 
Have questions or need to know if you're part of a 100% member practice? Email us at membership@mywcms.org
WCMS on a Legislative Advocacy Roll: Met with Sen. Hise   
On April 9, Dr. Frank Sutton and Miriam Schwarz traveled to Spruce Pine in Mitchell County to meet with Sen. Hise. The main focus of discussion was DHHS issues and Medicaid reform. Hise is the co-chair of the Joint Committee on Health and Human Services so has excellent insight into legislative activities in this arena. The discussion was extremely illuminating and productive. Contact Miriam at 274-2267, x312 for more information about the content of the meeting.

WCMS is continuing to build relationships with WNC Legislators in the next months, especially prior to the short session.  If you'd like to get involved in advocacy, contact miriam@mywcms.org.  
HeartStrings 2014 Press Release 
Even with the Affordable Care Act, nearly 21% Buncombe County residents remain uninsured. Many are too poor (fall 100% below the FPL) to qualify for the Affordable Care Act and without Medicaid expansion these individuals are more in need of programs such as WCMS's Project Access® than ever before.

Every year WCMS holds its annual Heartstrings Event to help fund Project Access®. To celebrate its 12th year, Heartstrings is turning up the fun with a Family Fun Challenge on Sunday, May 25 from 1pm to 4pm at Asheville's popular Mountain Sports Festival (MSF) at Carrier Park.

Read more.
NC Derms Need Help to Protect Kids from Tanning Beds, Cancer

May is Skin Cancer Awareness Month, a time to remind our patients and our friends to protect their skin and to be screened regularly.

This year, however, doctors across North Carolina are also using May to focus on legislation to keep teens out of tanning beds and protect them from the dangers of UV radiation.

According to research confirmed by the American Academy of Dermatology, teens and young adults who begin tanning before the age of 35 have a 59 percent higher risk of melanoma. And just one indoor tanning session increases the user's risk of melanoma by 20 percent. 


Continue reading

From the AMA:

"Much of the coverage focuses on physicians' reactions to the release of the data, which were generally negative due to the belief that the public could be misled by the figures and by the attention it will place on individual physicians whose earnings appear, based on the raw data, to be high. Federal officials, meanwhile, continued to tout the release of the data as a step toward transparency and as a potential tool to detect fraud."

Read more.
Join DocBookMD, A Clinical Tool that Fits in Your Pocket 
DocBookMD is a clinical tool that fits in your pocket!  Download this free mobile app to send HIPAA compliant text messages to your colleagues with your smart phone phone or look up contact information with the online directory of WCMS physicians. 

WCMS staff showed this app to physicians at Mission's Doctors' Day event and 5 doctors signed up that very day.  If you'd like a 3-minute tutorial on using this app, contact membership@mywcms.org and we'd be glad to get you connected!

Or follow these steps:
  1. Download the free app from the App Store or Google Play.
  2. Open up the app and it will guide you through the easy registration process. (To login, use the e-mail address you provided to WCMS. If you do not know, contact membership@mywcms.org for the correct e-mail address or your medical society ID number).
  3. Start using DocbookMD to contact your colleagues! 
Over ninety of your colleagues have already signed up for this free member benefit. Start communicating with them today.
What is Accountable Care? 
Over 40 North Carolina medical societies and organizations- including WCMS- have joined together in a commitment to helping the medical community face the challenges of a changing health care environment, launching the Toward Accountable Care Consortium and Initiative. The Consortium was designed to provide the medical community with the knowledge and tools needed to understand, participate in, navigate, lead, and succeed in a value-driven health care system.

This week:
Basics of What is Accountable Care
Member Announcements
Are you a WCMS Member who is opening a new practice? Are you a 100% Member Practice who has hired a new physician? Send us your announcements and we will post them for you in our new Member Announcements section of Vital Signs to keep other members informed about what's happening in our WCMS community! Contact Kristina Isenhour, Member Services Coordinator at kristina@mywcms.org    
Job Board & Classified Ads
Job Board:
Family Physician  (Our Family Doctor)
PA or FNP  (Asheville Internal Medicine)

To find out how you can post a Job or Classified Ad Click here.

WCMS is a thriving 800-plus member professional association of the physicians of western North Carolina and a chartered component medical society of the NC Medical Society and the AMA. The WCMS is an organization run by physicians for physicians.

Our Mission
The WCMS is the physicians' voice advocating for the health of the medical profession, the health of the patient, and the health of the community.  

Our Vision
To be a dynamic physician community dedicated to a healthy, vibrant Western North Carolina.

About WCMS
The purpose of WCMS is: 

  • To strengthen the voice of WNC physicians in advocating for the health of the medical profession, the health of the patient, and the health of our region
  • To inform, educate and prepare physicians for rapidly occurring changes in health care at national, state, and local levels
  • To share legislative and policy information and advocate on behalf of physicians in areas of mutual interest
  • To share available resources in areas of mutual interest
  • To promote physician-to-physician communication and dialogue in an open, honest and safe environment

We hope you enjoy our weekly e-newsletter. If you have questions or suggestions please feel free to contact me.  


Miriam Schwarz


Miriam Schwarz signature


Miriam Schwarz, MPA

WCMS CEO/Executive Director